Afsal Abubacker Email & Phone Number

Chennai, Tn, In

Bengaluru, Karnataka, India

Chennai, Tamil Nadu, India

• Benchmarked Frigate's financial performance against competitors to develop a Go-To-Market strategy for the Heavy Engineering division, resulting in a 20% increase in RFQ inflow.• Collaborated with Marketing teams to re-define the Ideal Customer Profile and map customer journeys, using past engagement data and map customer journeys, resulting in a 15% increase in email open rates and a 10% increase in click-through rates.• Coordinated expo activities for Waremat, including booth setup, product demonstrations, and lead generation, enhancing brand visibility and customer engagement.

Chennai, Tamil Nadu, India

• Proficient in conducting client demos and preparing tailored sales presentations,after comprehensive market research and discovery calls. • Orchestrated creating training data for over 270 workflows using BPMN notation with which the product manager created a new feature for building workflows using generative AI.• Ideated and created Sales Processes and a total of 10 workflows to qualify and nurture both inbound and outbound leads.• Lead the revenue operation team alongside customer success team and marketing team.

Chennai, Tamil Nadu, India

• Spearheaded a consulting assignment assessing the Business Requirements Documentation for a major fertilizer client for a CPQ implementation project using Oracle CPQ, driving downstream revenue of $500k.• Drove a Business Consulting Assignment for a AS-IS vs TO-BE state to aid transformation of PLM solutions from MIMO (Multi-Instance, Multi Org) to SIMO (Single Instance Multi Org) driving downstream revenue of 1 million USD• Conducted market research and analyzed industry trends, to provide strategies to Account Executives & BDMs, and created proactive-business proposals yielding over $ 2 million in revenue potential.• Led pre-sales activity for a $400k Digital Transformation proposal for a chemical company, managing and authoring RFI, RFP responses and RFP defense for a Learning and Management Portal• Co-ordinated Account Based Marketing activities (ABM ++) planning monthly campaigns resulting in 15% growth in key account RFQ’s• Developed detailed business cases in proposals, showcasing ROI and value propositions to support sales efforts and secure new business opportunities.

Chennai Area, India

Sales:• Generated revenue of 8 Mio USD from the sale of pumps and spares in BU-Energy• Added a new Channel Partner in Bangladesh after completing Intermediary Due Diligence.• Developed three Key Accounts -FACT, Zuari Agro Chemicals & PPL from fertilizer segment.• Negotiated Contractual T&C’s with EPC contractors and End Users.Business Strategy & Analysis:• Conducted market research using global data & energy data websites to identify target projects.• Supervised Sulzer’s acquisition of Ensival Moret India Pvt Limited and added five key accounts.• Evaluated EPC projects through market research to identify projects with 50% chance of award.• Facilitated factory approval from two Oil & Gas clients, Occidental Oman& KOCPre-Sales:• Prepared Techno-Commercial Proposals and secured orders of more than 15 million USD in Energy and Desalination segments over four years. • Conducted Tender Order Assessment (TOA) by preparing Cash Flow Diagrams, Risk Assessment of project, and Customer Profiling.

New Delhi Area, India

• Achieved Sales target of 105 % against a budget of 1 million USD. Posted in Delhi handling territories of U.P, Haryana, M.P, Rajasthan and Punjab for after-market sales and service predominantly in Energy segment.• Prepared and distributed Spare Part Interchangeability Record for Flowserve’s Heritage products (20-year-old pumps).

Master Of Business Administration - Mba, Marketing

Activities and Societies: Football , PR CommitteeFull -Time

Customer Experience Management, Customer Experience

Bachelor Of Engineering (B.E.), Mechanical Engineering, First Class

Activities and Societies: SAEAcademic project on Design of Low cost anti-skid braking systems. The idea won third price in "Original Idea.