Afshin Setoudeh work email
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Afshin Setoudeh personal email
Experienced Digital Marketing with a demonstrated history of working in the marketing and advertising industry. over 10 years of experience in managing end-to-end RoI and data-driven marketing campaigns. Skilled in Campaign Management, Project Management, SEO, Adwords, programmatic, paid social channels, PR, Social Media management. Strong marketing professional, Have also handled Facebook & Google Ads and Email Marketing. Have experience of handling Google Analytics also.Strong knowledge in the financial industry(Banking, Payment Systems, Stock)
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Cmo- Company DirectorTrazeLondon, Gb -
Chief Marketing Officer (Cmo)Zeal Group Jan 2021 - PresentLondon, England, GbDigitalized Marketing team by introducing my method of martech stack and machine learning approach.Headed brand, growth marketing & revenue performance for whole group across 13 offices Build & manage Influencer, SEO, PPC, Affiliate, Community, Social, PR, Content, Design, MarTech, Retargeting channels & teamsSet up global marketing-tech infrastructure to track & optimise KPIs: leads, conversion, retention, LTV, CAC, profit, ROICreated full-funnel marketing strategy using client segmentation, data analysis, sales input, and tech development Led global expansion of client base from 5 countries to 22 countries -
Head Of Digital MarketingExness Aug 2018 - Jan 2021Limassol, Cy•Managed acquisition, production, martech, and promotion team •Developed a full-funnel digital marketing strategy based on client behavior and product offering•Transform the logic of Exness marketing to completely number and data-driven approach by creating BI team and introducing a prediction model •Led Official Sponsorship of Real Madrid Football Club which helped company to have 500 mln reach in 6 month time •Formed Growth based on growth hacking methodology- drove more than 15 initiatives •Increased active client base from 44k to 145k by expanding to new markets in Africa and Latin America •Digital Marketing acquisition resulted in over 36000 clients and 3.2x pROI in 2020 -
Head Of Growth And CampaignExness Nov 2016 - Aug 2018Limassol, Cy•Growth campaigns for products, services, or events that target acquisition and retention of clients•Led a team that worked on a variety of projects to target different client lifetime touch points and improve the related indicator. •Campaigns are including ideation, content creation, designs, and launching through paid channels(AdWords, Facebook, and other CPC networks), Social Media, PR, and Affiliate networks.•Launched a series of trading contests in 13 countries - Trading World Cup- 21k+ participants in 12 rounds•Launched Bitcoin trading campaign with over 8000+ client acquisition -
Digital Marketing ManagerExness May 2014 - Oct 2016Limassol, Cy•Manage Search, Display and Social performance marketing for MENA region •Improved performance of campaigns using A/B tests and click-through performance metrics to better define market segments and improve customer retention strategies which led to 1.2X client lifetime increase •Develop and manage multi-channel marketing initiatives that generates 2400 customers form MENA region on 2015•Managed growth marketing campaigns via pipeline analysis & KPI optimisation; raised MENA market share penetration by 15% from less than 2000 monthly active customers to over 9000 in less than 2 years •Led customer education campaign for 3 languages(Arabic, Turkish and Persian), over 200 monthly participants -
Marketing ManagerArad Itc Jun 2012 - May 2014Isfahan, Isfahan, IrSolo marketing manager for Arad. responsible for end to end production and execution Develop product positioning and messaging that differentiates products in the marketProduct post launch – plan the launch of new products and releases and manage the cross-functional implementation of the planLaunch media buying campaign to acquire new customers Demand generation – develop the strategy and manage the marketing programs that drive demand for products
Afshin Setoudeh Skills
Afshin Setoudeh Education Details
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University Of CyprusMarketing -
Multimedia UniversityInformation Technology
Frequently Asked Questions about Afshin Setoudeh
What company does Afshin Setoudeh work for?
Afshin Setoudeh works for Traze
What is Afshin Setoudeh's role at the current company?
Afshin Setoudeh's current role is CMO- Company Director.
What is Afshin Setoudeh's email address?
Afshin Setoudeh's email address is af****@****ess.com
What schools did Afshin Setoudeh attend?
Afshin Setoudeh attended University Of Cyprus, Multimedia University.
What skills is Afshin Setoudeh known for?
Afshin Setoudeh has skills like Digital Marketing, Project Management, Process Improvement, Search Engine Optimization, Online Marketing, Marketing Strategy, Global Marketing, Strategy, Analytics, Google Analytics, Lead Generation, Social Media.
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