Work in Research, Analytics & Development team, develop and implement algorithms for new products, leverage analytic insights to achieve effective marketing, build statistical models to predict customer need and set pricing accordingly, and execute ad-hoc requests for various business needsProduct related projects:• Designed & developed popular configuration algorithm • Designed & developed vehicle recommendation engine • Created an algorithm to recover comprehensive product information (coded in Python), initiated as "The BuildX Project", provide enhanced data coverage for all related products.Marketing related projects:• Data mining over keywords historic performance, identified a set of “hidden gem” keywords, increased SEM conversions/sales by 2~3% with minimal cost• Managed SEM campaigns with consistently updating keyword/ad-copy/landing-page, analyzed A/B testing results to achieve better marketing performance