- Raising cakes and smiles alike.- Creating cakes and brownies for special and everyday occasions.- Passionate that the proof is not just in the eating – good cake should be a given! It’s the sum of all parts that really makes the experience. - Fastidious approach to quality.- Proud to work with and support other local businesses. - Inviting cake lead conversations with one and all!

Referral Marketing at its Best

Transferable SkillsProject Planning & Strategy: Focuses on developing strategies that invest in future sustainable business success. Presents sound business cases supported with robust evidence. Communicates clearly to teams, displaying purpose in achieving overall business objectives Operational Management & Control: Organises business resources and processes so that all are working towards common goals. Uses management information to highlight priority areas and ensure planned expenditure delivers anticipated benefitsStakeholder Relationship Management: Firm believer in participative style of engagement to encourage ideas and good decision making at all levels. Helps identify development needs and addresses through planned training supported with mentoring and coachingCommercial & Business Development: Conducts a structured approach to determining the best methods for gaining competitive advantage and stronger performanceCommunication & Influence: Consistent, clear, inclusive and fact based communication style. Influences internal and external stakeholders by considering other viewpoints and drivers when deciding most appropriate communication method and content.Council member and Past President of the Leicestershire Medico-Legal SocietySpare timeWatching Rugby, spending time with family, entertaining and cake decorating.