Agata Prorok

Agata Prorok Email and Phone Number

Head Of Marketing / Brand & Product Manager @ Vilandy
Agata Prorok's Location
Warsaw, Mazowieckie, Poland, Poland
Agata Prorok's Contact Details

Agata Prorok personal email

About Agata Prorok

Brand Marketing Manager, Product Builder & Strategy Consultant with +8 years of experience in working at international companies, market leaders, disruptive startups and top marketing agencies in Poland. Currently serving as a Head of Marketing for INTERSPORT Polska making it’s heart of sport beats loudly. Previously a Brand Manager for Poland, Czech Republic, and Slovakia at Suunto, a market-leading Sport Watch manufacturer.Specialized in brand management, marketing, product development & management, strategy consulting, market research and content marketing. Enthusiast of agile/lean management and customer-centric product development. Passionate about delivering creative and innovative solutions that provide the highest quality experience for the customers.Experienced in working with global and local brands such as Suunto, Showroomprive, W. Kruk, JEJU Beauty Store, Mitsubishi, MASPEX (Tiger, Tymbark), Comfort (Home Furnishing).

Agata Prorok's Current Company Details
Vilandy

Vilandy

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Head Of Marketing / Brand & Product Manager
Agata Prorok Work Experience Details
  • Vilandy
    Head Of Marketing
    Vilandy Dec 2022 - Present
    • Heading the Marketing Department at a young Polish marketplace startup connecting buyers & sellers in the second-hand goods Home & Decor industry.• Managing a team of 5 marketing professionals.• Joined at a pre-launch stage, co-created a go-to-market strategy, and took the company through thelaunch phase in early 2023.• Working closely with Product & Business & IT during the pre-launch phase.• Responsible for creation and execution of a high-profile TV campaign aired on major Polish TV Channels(TVN, Polsat, TVP). TV spot available here.• Responsible for 360* marketing campaign ideation and execution.
  • Modivo Sa
    Head Of Marketing - Private Labels, Eobuwie.Com.Pl / Modivo.Com
    Modivo Sa Oct 2021 - Jun 2023
    • Heading the marketing operations of 6 private labels: Simple, Rage Age, Sprandi, Togoshi, Americanos, Eva Longoria.• Business development on 13 markets (EMEA region).• 360* marketing campaign ideation & execution.• Multiple team coordination.• Cooperation with product and business departments regarding KPIs and budgets.
  • Intersport Polska S.A.
    Head Of Marketing
    Intersport Polska S.A. May 2020 - Oct 2021
    Kraków I Okolice
    Head of Marketing (Poland) for one of the most reputable Sporting Goods brands in Europe.• Responsible for brand repositioning and implementation of the "Intersport 2.0" vision.• Creative Strategy Director, responsible for ideation and supervision of creative campaigns, contentproduction: video, photo, copywriting.• Ideation and implementation of the entirely new marketing strategy involving brand repositioning,re-focus to digital/content/influencer marketing, the introduction of an omnichannel strategy.• 360* market campaigns, media buying, content marketing, influencer marketing, maintainingrelationships with Ambassadors & Influencers.• Cooperation with creative agencies and clients.• Managing a team of 8 marketing professionals.
  • Suunto
    Brand Marketing Manager For Poland, Czech Republic And Slovakia
    Suunto Jun 2019 - Oct 2020
    Warszawa, Woj. Mazowieckie, Polska
    * Brand Manager responsible for 3 markets: Poland, Czech Republic, Slovakia.* Creation and management of a nationwide 360* campaign.* Product management.* Coordination of Consumer Electronics channels (Sales, Marketing, 360* campaigns).* Strong focus on market and customer research.* Creation and execution of short-term and long-term marketing strategies with business-oriented milestones.* Management of e-mail marketing, marketing automation, DTP, lead generation, content marketing, influencer marketing, social media, UX/design.* Creation and execution of influencer marketing activities with high-profile Ambassadors.* Building relationships with the media, publishers, influencers, and bloggers.* Working at Amer Sports' international offices in Cracow, Prague, and Helsinki.
  • Showroomprive.Com
    Brand Manager For Poland
    Showroomprive.Com May 2018 - May 2019
    Warsaw
    * One-woman army handling Product, Marketing and Operations.* Country Manager, Brand Manager for Showroomprive.com (Vipsters.com), a pan-European fashion e-commerce company listed on the stock exchange in Paris.* Single-handed creation and execution of a nationwide, high-profile 360* marketing campaign.* Product management, development, responsible for product market launch.* Creation and execution of a high-profile TV campaign with a Top Polish Ambassador, Basia Kurdej-Szatan, aired in major national TV channels (TVN, Polsat, TVP).* Creation and execution of short-term and long-term marketing strategies with business-oriented milestones.* Managing e-mail marketing, marketing automation, DTP, lead generation, content marketing, influencer marketing, social media, UX/design.* Negotiation, execution, coordination, supervision of contracts and cooperations with all third parties including Ambassador, Influencers, TV channels, and marketing agencies.* Content marketing (graphics, photo, video production and copywriting).* Market and customer research.* Building relationships with the media, publishers, influencers, and bloggers.* Working at Showroomprive's international offices in Paris, and Düsseldorf.
  • Agataprorok.Com - Brand Marketing Consulting
    Marketing, Product, Strategy Consultant
    Agataprorok.Com - Brand Marketing Consulting Jun 2014 - May 2019
    Remote
    * Working with a variety of projects from seed-stage startups to brands with a multinational presence.* Providing a wide range of services including market & customer research, concept validation, MVP development, product management, business & marketing strategy, brand positioning, PR and content marketing.* Providing a one-stop-solution in terms of Strategy, Product and Marketing.* 100% remote.
  • W.Kruk S.A.
    Digital Marketing Specialist
    W.Kruk S.A. May 2017 - Apr 2018
    Kraków, Woj. Małopolskie, Polska
    * Creation and execution of short-term and long-term marketing strategies with business-oriented milestones.* Product management and brand positioning.* Managing e-mail marketing, marketing automation, DTP, lead generation, content marketing, influencer marketing, social media, UX/design.* Market and customer research.* Content marketing (graphics, photo, video production, and copywriting).
  • Schulz Brand Friendly
    Pr And Marketing Manager
    Schulz Brand Friendly Jun 2015 - Dec 2016
    Cracow
    • Creating short and long-term PR strategies.• Development and implementation of PR communications and optimization of their effectiveness.• Building and managing an image of the company.• Building relationships with the media.• Coordinating video production and photo shooting.• Creation and adaptation of press releases and business presentations.• Preparing media plans, commercial terms and controlling project budgets.• Carrying out activities in the field of Employer Branding.
  • Schulz Brand Friendly
    Project Manager, Content Marketing Specialist
    Schulz Brand Friendly Jun 2015 - May 2016
    Kraków, Woj. Małopolskie, Polska
    • Managing and coordinating activities of a team of experienced professionals.• Project management (Asana, Trello, Toggl, Google Apps).• SEO and Content Audits.• Maintaining and monitoring Social Media,• Copywriting and creating press releases.• Contact with clients and building customer relationships.• Support in the preparation of specifications for IT solutions.• Creating briefs, timelines, and estimates, budget planning.
  • Agencja Reklamowa Yoho Interactive Group
    Project Manager, Digital Marketing Team
    Agencja Reklamowa Yoho Interactive Group Nov 2014 - Jun 2015
    Kraków
    • Managing and coordinating the activities of a team of experienced professionals,• Project management.• Building and maintaining relationships with customers and acquiring new partners.• Support in preparations of specifications and tenders for IT solutions.• Copywriting; press releases, sites and social media content. • Social media and internet marketing.
  • Ubs
    Hr Operations Specialist
    Ubs Jul 2013 - Oct 2014
    HR Operations Specialist for the UK market.• Handling HR queries and issues (covering onboarding, employee lifecycle).• Advisory and employee's support, resolving process-related issues.• Executing tasks according to quality standards.• Tasks coordination and management.
  • Organizacja Non-Profit „Reklamówka”
    Pr And Marketing Specialist
    Organizacja Non-Profit „Reklamówka” Jan 2012 - Jul 2013
    The non-profit organization "Reklamówka” working at the Institute of Applied Psychology.• creating advertising campaigns, • planning business development strategy, • creating and managing the image of companies, • events organization,• social media marketing,• copywriting,• organization of workshops and training sessions about PR and marketing, • co-creating an expert blog.
  • Kino Kijów.Centrum
    Junior Pr And Marketing Specialist
    Kino Kijów.Centrum Jan 2013 - Jun 2013
    Cracow
    Junior marketing at the marketing department in "Kino Kijów.Centrum".• organization of internal and external events, • contacts with the media, • weekly programs in radio, • writing press releases, articles and other materials,• cooperation with clients and acquiring new partners, • creating briefs.

Agata Prorok Skills

Psychology Teamwork Psychology Of Marketing English Research Marketing Social Media Marketing Public Relations Marketing Strategy Advertising Marketing Communications Client Co Ordination Market Analysis Customer Service Client Relations Skills Event Planning Human Resources Networking Microsoft Office Media Focus Groups Pr

Agata Prorok Education Details

Frequently Asked Questions about Agata Prorok

What company does Agata Prorok work for?

Agata Prorok works for Vilandy

What is Agata Prorok's role at the current company?

Agata Prorok's current role is Head Of Marketing / Brand & Product Manager.

What is Agata Prorok's email address?

Agata Prorok's email address is a.****@****.com.pl

What schools did Agata Prorok attend?

Agata Prorok attended Uniwersytet Jagielloński W Krakowie, Agh University Of Science And Technology.

What are some of Agata Prorok's interests?

Agata Prorok has interest in Art, Sports, Fashion Graphics And Design, Health, Children, Skiing, Environment, Human Rights, Media, Go Karts.

What skills is Agata Prorok known for?

Agata Prorok has skills like Psychology, Teamwork, Psychology Of Marketing, English, Research, Marketing, Social Media Marketing, Public Relations, Marketing Strategy, Advertising, Marketing Communications, Client Co Ordination.

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