Adopstar will provide you with a complete ad operations service ranging from trafficking through to training, data entry and full ad server migrations. We can help advise on new ad server capabilities, check creative dimensions, advise on ad server migrations as well as reporting and targeting.We guarantee 24 hours but regularly turn around requests in less than 2 hours and you will have a dedicated, local trafficker for each request.

ADITION UK is one of Europe‘s leading service providers offering unified adserving solutions for marketers, agencies and publishers. The ADITION adserver unifies the complex ecosystem of digital marketing across all channels in one central enterprise marketing platform for maximum marketing efficiency. https://www.adition.com/en/Our SSP platform Yieldlab allows the automation of existing media relationships and tapping of new revenue sources across all relevant DSPs. In addition to… Show more ADITION UK is one of Europe‘s leading service providers offering unified adserving solutions for marketers, agencies and publishers. The ADITION adserver unifies the complex ecosystem of digital marketing across all channels in one central enterprise marketing platform for maximum marketing efficiency. https://www.adition.com/en/Our SSP platform Yieldlab allows the automation of existing media relationships and tapping of new revenue sources across all relevant DSPs. In addition to advanced technology, real-time bidding particularly focuses on the right sales strategy. Our experienced RTB Service Team will support you in developing the right pricing strategy for your inventory.Our creative and video platform Mov.Ad allows you to create HTML5 rich media and video ads from wherever you are via the browser login. The mov.ad html5 ad.creator is your efficient tool for easy and reliable cross-device ad creation based on IAB MRAID and MMA standards. Our video technology supports all IAB standards such as VAST, VAST2 and VPAID. In combination with useful supplementary in-house developments such as the ADITION VAST wrapper for VAST event counting of video redirects, we provide our clients with a powerful and market-tested overall package for the delivery of their video campaigns.Our specialist DSP technology, Active Agent is fine-tuned to ADITION, you can automate existing marketer relationships and tap into new high-reach inventory sources. This lets you book, manage and report RTB campaigns in one order with the classic campaign – for simplest processes and a comprehensive overview.As an independent and neutral technology company within the virtual minds Group, ADITION is the second-largest adserving provider in the German-language market with close to 60 billion ad requests per month. It serves satisfied clients such as United Internet Media, Swisscom, Plan.Net, OTTO, PAYBACK and redblue. Show less

Digital advertising strategy consultancy.

• Provide full support for Ad Serving clients both internally and externally for DFP, GAM (DFPSB), DFA, Atlas, MS AdExpert and AdTech.• Integrate video advertising solutions with JavaScript or XML based players with both in-house and commercial players such as Brightcove, Crackle and MetaCafe.• Maintain in-house Ad Server Support portal and ticketing system for clients which includes an extensive knowledgebase and email alerts to clients whenever a product update or release is… Show more • Provide full support for Ad Serving clients both internally and externally for DFP, GAM (DFPSB), DFA, Atlas, MS AdExpert and AdTech.• Integrate video advertising solutions with JavaScript or XML based players with both in-house and commercial players such as Brightcove, Crackle and MetaCafe.• Maintain in-house Ad Server Support portal and ticketing system for clients which includes an extensive knowledgebase and email alerts to clients whenever a product update or release is available.• Conduct training webinars for clients on various Ad Serving topics and trends including product updates and releases, also periodical training.• Full client migrations with blue-chip clients, from one ad platform to another and setting up clients who are new to ad serving. Full migration includes business discovery, network architecture mapping, setting up ad serving network, ad tag deployment, campaign migration and full training on the ad server, as well as integration with our own in-house technologies.• Manage master ad networks including user accounts, sub network setups etc.• Keep up to date with IAB guidelines including VAST and VPAID for video and mobile ad serving.• Regular calls with our sales teams to offer a technical perspective when closing deals.• Conduct full DART, Atlas, AdExpert and AdTech training for new hires, as well as other technologies used in the ad operations/head of ad operations career function.• Filled out questionnaire for Google's certified partner program to help Operative obtain certified partner status.• Addition of new creative templates in the Ad Server to meet customer's needs.• Manage offshore support engineers.• Maintain weekly team KPI reports and send to senior management. Show less

• Online ad trafficking / inventory forecasting / troubleshooting across various ad serving platforms for various clients. Platforms include DFP, DFA, Falk, Dart Enterprise, Real Media 24/7 / OAS and Euroclick.• Quality Assurance checking of all tickets completed by offshore teams.• Extensive training of teams in India both in person and remotely which included switching an entire workforce. Training was in the use of DFP, DFA and Falk and technical training of 3rd party rich media… Show more • Online ad trafficking / inventory forecasting / troubleshooting across various ad serving platforms for various clients. Platforms include DFP, DFA, Falk, Dart Enterprise, Real Media 24/7 / OAS and Euroclick.• Quality Assurance checking of all tickets completed by offshore teams.• Extensive training of teams in India both in person and remotely which included switching an entire workforce. Training was in the use of DFP, DFA and Falk and technical training of 3rd party rich media implementation and client specific focuses.• Ad network optimisation for various clients to help increase revenue and make workflows easier and help inventory.• Keep trafficking guidelines documents for clients up to date with process changes, site tags or key value changes.• Daily QA report is sent out to appropriate upper management as well as the error diagnostic teams to help reduce error rates human or otherwise.• Daily / Weekly conference calls with both clients and offshore teams for progress reports, training, error reports, process changes etc.• Design and build of rich media templates both in DFP and an in-house website which converts 3rd party tags for use with DFP – such as Eyeblaster, TangoZebra, Atlas, Pointroll, Zedo etc.• Carried out several network and tag changes where clients have redesigned their sites and needed new tags, key values, workflows. Also carried out several migrations from other ad servers to DFP.• Extensive client training on reporting, ad server knowledge and jargon busting.• Account management of clients needs, directing various queries to the relevant person, or dealing directly with queries over a host of different mediums.• Management of offshore teams including work flows, time management, client expectation deliverables and training. Show less

• Project management in the migration of Crimson Publishing from their in-house ad server to Falk AG AdSolution, based both in Trafficmaid and Crimson Publishing offices.• Traffic and account management of various clients contracted by Trafficmaid.• On-hand consultancy for the tagging of Falk AdSolution onto Propertyfinder’s re-launch site, including tag creation and campaign migration.• Design and build of Rich Media templates in Falk AdSolution for a bespoke advertising creative… Show more • Project management in the migration of Crimson Publishing from their in-house ad server to Falk AG AdSolution, based both in Trafficmaid and Crimson Publishing offices.• Traffic and account management of various clients contracted by Trafficmaid.• On-hand consultancy for the tagging of Falk AdSolution onto Propertyfinder’s re-launch site, including tag creation and campaign migration.• Design and build of Rich Media templates in Falk AdSolution for a bespoke advertising creative on Assertahome and Propertyfinder websites.• Support in migration of Hemscott.com, BCommercial and Scotsman.com from DoubleClick’s Dart ad manager to Falk AG AdSolution.• Daily reporting of work carried out for various clients. Show less

• Management of advertising inventory for The Sun Online, The Times Online and Page3.com.• Proof copy for new creatives and ad campaigns.• Create advertising slots, store images and promotional copy using the internal content management system.• Maintain accurate reports of inventory levels, and supply sales teams with statistics based on impression and unique user figures gathered using both Dart and Red Sheriff reporting servers.• Report site activity regularly to upper tier… Show more • Management of advertising inventory for The Sun Online, The Times Online and Page3.com.• Proof copy for new creatives and ad campaigns.• Create advertising slots, store images and promotional copy using the internal content management system.• Maintain accurate reports of inventory levels, and supply sales teams with statistics based on impression and unique user figures gathered using both Dart and Red Sheriff reporting servers.• Report site activity regularly to upper tier management, and suggest ways of improving and promoting the individual site channels. Show less

• Management of advertising inventory for 60 websites using DoubleClick’s Dart for Publishers platform.• Provide National and Regional sales teams with strategic advice on advertising campaigns ensuring value for money, customer satisfaction and promoting repeat business.• Responsible for report distribution to sales representatives throughout the regions for assessment and client negotiation.• Technical support for National and Regional sales representatives using DoubleClick for… Show more • Management of advertising inventory for 60 websites using DoubleClick’s Dart for Publishers platform.• Provide National and Regional sales teams with strategic advice on advertising campaigns ensuring value for money, customer satisfaction and promoting repeat business.• Responsible for report distribution to sales representatives throughout the regions for assessment and client negotiation.• Technical support for National and Regional sales representatives using DoubleClick for statistics.• Guidance on financial advantages of changing advertising platform, and managed implementation of the software by Regional web-design teams.• Working with high profile clients including Michelin, Mercedes, Boots, BT and Virgin Trains ensuring effective delivery of advertising campaigns. • Design of advertising creatives including rich media such as Flash. Design and build of Splash web pages for blue chip clients such as Boots.• Design of mock graphics and representations for National Sales, Marketing and Promotion teams.• Installation of Forrester Research and WebTrends statistics software.• Promotional work to secure the sites into the leading UK search engines.• Key contact for third party commercial sites, including People to People, Teletext, Harvester and Finn Technologies. Show less