Information Technology Manager
CurrentAt US Marketing Source, we specialize in providing customizable sales leads to Insurance and Financial agencies that will generate sales. When working with USMS, you are guaranteed access to the best prospects using our strategic, highly targeted lead generation. As an IT and Marketing Consultant, I enhance client interaction by developing a comprehensive customer communication plan that outlined how staff will interact with clients at different stages of their customer journey. This plan included personalized emails, automated follow-up sequences, and other forms of communication that built trust and improved overall customer satisfaction. I am also responsible for the overall IT Strategy and Technology used internally at USMS. Established tools and automation technology to improve client on-boarding. This resulted in a 36% increase in client satisfaction with on-boarding and also 25% increase in client retention and repeat business.