Andrew Glancy

Andrew Glancy Email and Phone Number

Global Head of Sales @ adtrackmedia
vancouver, british columbia, canada
Andrew Glancy's Location
Vancouver, British Columbia, Canada, Canada
Andrew Glancy's Contact Details

Andrew Glancy personal email

n/a
About Andrew Glancy

A digital and broadcast executive, leader and strategist with focused expertise in integrated marketing communications, brand integration, programming and content monetization. Excels at creating opportunities for brands to truly connect with their consumers/supporters on a equally beneficial and transparent level.I'm always open to making new professional acquaintances. Reach out if you'd like to talk media, film, television, fitness, or just about anything involving cars and motorcycles.Specialties: Integrated Marketing and Promotions, Brand Partnerships, Branded Content, Broadcast Sales and Marketing, Program/Content Strategy, Product Placement, Programming and Content, Digital and Mobile Content Distribution, Broadcast Research, Ratings Analysis, Campaign Management, Business Relations

Andrew Glancy's Current Company Details
adtrackmedia

Adtrackmedia

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Global Head of Sales
vancouver, british columbia, canada
Website:
adtrackmedia.com
Employees:
7
Andrew Glancy Work Experience Details
  • Adtrackmedia
    Global Head Of Sales
    Adtrackmedia Feb 2016 - Present
    Vancouver, British Columbia, Canada
    - Leads design and development of globally distributed sales infrastructure, including: localized sales operations; media, brand, and agency strategic partnerships; and internal sales support divisions- Oversight of international agency and client-direct sales divisions in North America, South America, Europe and Asia-Pacific. - DOOH Media Sales liaison to global buying divisions of advertising agencies including: WPP, Havas, IPG, Publicis, Omnicom and Dentsu Aegis- Actively expanding the depth and breadth of the adtrackmedia offerings through strategic innovation, sales and research.- Securing advertising contracts with Tier One Brands/Marketers around the globe, by establishing thought leadership in disruptive medias- Concurrent operation and management of Media Sales Divisions in: Korea, Spain, Brazil, Netherlands, Italy, Switzerland, and Canada- Spearheading new market business development, contract negotiations, strategic partnerships and new media product launchwww.adtrackmedia.com
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  • Freeli
    President
    Freeli Mar 2018 - Present
    Vancouver, Canada Area
    Freeli is a commuter facing application that nurtures community engagement and interaction across all modes of transportation within a city, thus creating:- a means of identifying operational inefficiencies across all interconnected modes of transportation- a means to identify and trialing solutions (via digital twinning) to reduce wastage and lower carbon emissions, network-wide- an aggregated source of commuter flow data for transit authorities, Smart Cities and other constituents of the ecosystem- a legitimized audit trail for measurable personal Carbon Offset- a mechanism to incentivize and reward the use of clean, green, efficient, modes of mass transit- a means to identify commuter needs in order to improve the overall transit experience- a communications mechanism to engage the ever-growing audience of urban commuters- a means of reducing the cost of public transit for the everyday commuterPlease feel free to reach out directly should you want to know more.or visit www.freeli.com
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  • Locopass
    Co Founder / Coo
    Locopass Mar 2015 - Feb 2018
    Vancouver, Canada Area
    Locopass was established with the core mandate of democratizing emerging technologies.Mobile and proximity marketing technologies are the future of media communication. They deliver a level of contextual and location relevance never before achievable.​​However, these technologies are extremely expensive and complicated to operate and thus are only accessible to major corporations with large marketing budgets and access to media agencies and their digital teams.​​98.2% of the North American business landscape is comprised of small businesses. The majority of which cannot afford the tech hardware, development and marketing costs associated with proximity and mobile technologies.​Locopass developed tools to change this landscape. We made these emerging technologies accessible to SMBs, and in-turn provided value to our users by helping them get the most out of their physical environment.
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  • Glancy Integrated Media Consulting
    Principal
    Glancy Integrated Media Consulting Mar 2010 - Jan 2016
    Vancouver, Canada Area
    The goal of any integrated media program is to create a unified message within a defined timeline that is holistically developed and produced across multiple platforms.This is achieved through the application of consistent brand messaging across both traditional and non-traditional marketing channels utilizing multiple promotional methods to reinforce each vehicles dialogue with your consumer.Media Integration has become an essential component of any marketing campaign, as technological advances have changed how brands and consumers interact. Traditional marketing theory has been overtaken by the complexities of real-time, multimodal, multi directional communication.Glancy IMC cohesively integrates content and context across multiple platforms, including film, television, radio, digital, mobile, print and live events.We execute fully integrated campaigns including traditional advertising and branding, product integration/placement, branded content, on-site activation and deep digital engagement.
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  • Accordios Worldwide Enterprises, Inc.
    Executive Vice-President, Content And Brand Strategy
    Accordios Worldwide Enterprises, Inc. Oct 2013 - Mar 2015
    Vancouver, Canada Area
    Developed content strategies, brand relationships and marketing concepts for Accordios digital engagement platformsWorked with platform developers to create and package content specific product verticals to go to market in both Canada and the United StatesConceptualized and executed fully integrated content marketing executions for brand partnersDesigned business development infrastructure in tandem with brand partnership and content marketing initiatives
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  • Shaw Communications
    Marketing Ventures Account Executive
    Shaw Communications Dec 2010 - Oct 2013
    Vancouver, Canada Area
    Create and facilitate seamless, organic, integration of advertisers, their brands and their products into powerful, high quality, programming on the Shaw Media network. Create opportunities to showcase products within the realm of programming, without compromising the integrity of the programming, the story, the characters and/or the viewer experience.Work in tandem with the production staff, sales teams, and Brand managers to facilitate the most intriguing seamless integrations that benefit the brand, the program and the viewers.Stable of stations/assets within my roster included:Global Television, Shaw VOD, HGTV, History, Food, Showcase, Action, DIY, Movietime, IFC, Slice, Global Reality, Diva, IFC, National Geographic, TVtropolis, BBC Canada, Deja View, Discovery Health, Fox Sports, BBC kids. As well as all digital, mobile and marketing assets associated with these stations.I specialized in truly integrated marketing initiatives that connect a brand and broadcaster as to align their assets and bring valuable content to viewers and consumer alike.
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  • Shaw Communications
    Project Manager - Brand Partnerships - Marketing Ventures
    Shaw Communications Feb 2009 - Dec 2010
    Toronto, Canada Area
    Create and facilitate seamless, organic, integration of Canadian advertisers, their brands and their products into powerful, high quality, programming on the Canwest network.Work in tandem with the production staff, sales teams, and Brand managers to facilitate the most intriguing seamless integrations that benefit the brand, the program and the viewers.Nothing forced, nothing fake, only fluid, organic brand integration.
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  • Canwest Media - Global Television
    Sales Schedule Team Lead
    Canwest Media - Global Television Mar 2008 - Feb 2009
    Toronto, Ontario
    Learnt how to effectively manage a team to produce maximum results within short and aggressive time restrains.Began to apply my knowledge of each of the working parts of a broadcaster to create fully integrated opportunities for the Sales Division, and thus clients.
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  • Canwest Media - Global Television
    Sales Schedule Analyst
    Canwest Media - Global Television May 2006 - Mar 2008
    Toronto, Ontario
    Worked closely with Revenue Management, Content and Programming, Traffic and Sales as to create ratings and value within Canadian programming.
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  • Canwest Media - Global Television
    Sales Schedule Coordinator
    Canwest Media - Global Television May 2005 - May 2006
    Toronto, Ontario
    Learnt all I could about The Canadian Media Industry: scheduling, programming, audience growth/decline, estimate projecting, data analysis, pricing.Developed a thorough understanding of the Canadian Media Landscape. Who Canadian consumers really are, where and how they consume media. How to truly connect and build genuine relationships with them. And the evermore crucial element of; how to measure your interaction and engagement with them.
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Andrew Glancy Skills

Sales Management Broadcast Advertising Integration Broadcast Media Sales Sponsorship Sales Sponsorship Activation Marketing Strategy Marketing Communications Project Management Sales Presentations Creative Strategy Digital Media Broadcast Marketing Management Advertising Television Marketing Integrated Marketing Brand Management Marketing Research Public Relations Digital Strategy Social Media Marketing Social Media Online Advertising Market Research

Andrew Glancy Education Details

Frequently Asked Questions about Andrew Glancy

What company does Andrew Glancy work for?

Andrew Glancy works for Adtrackmedia

What is Andrew Glancy's role at the current company?

Andrew Glancy's current role is Global Head of Sales.

What is Andrew Glancy's email address?

Andrew Glancy's email address is an****@****edia.ca

What is Andrew Glancy's direct phone number?

Andrew Glancy's direct phone number is +160431*****

What schools did Andrew Glancy attend?

Andrew Glancy attended St. Clair College.

What are some of Andrew Glancy's interests?

Andrew Glancy has interest in Motorcycling, Economic Empowerment, Health And Fitness, Film And Television Production, Broadcast And Digital Media, Adventure Travel.

What skills is Andrew Glancy known for?

Andrew Glancy has skills like Sales Management, Broadcast Advertising, Integration, Broadcast Media Sales, Sponsorship Sales, Sponsorship Activation, Marketing Strategy, Marketing Communications, Project Management, Sales Presentations, Creative Strategy, Digital Media.

Who are Andrew Glancy's colleagues?

Andrew Glancy's colleagues are Maarten Duijne.

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