Arnab Guha Mallik Email & Phone Number

Kolkata, WB, IN

Kolkata, West Bengal, India

Kolkata, West Bengal, India

Mumbai Area, India

Anchor the Hair Oil and Premium Hair Nourishment portfolio of Marico which contributes to 18% (1100 Cr.) of India’s businessHandling 17 brands across portfolios which commands 30% Market Share (by Vol) of value-added Hair Oils category and 65% Market Share (by Vol) of Hair Conditioning categoryResponsible for formulating brand level sales strategies.

New Delhi Area, India

• Anchor brand planning at a quarter level as well as plan, execute ad-hoc BTL schemes, top party tie-ups, FF &Team Incentives to meet overall division objectives
• Identifying opportunities basis market insights and planning initiatives for key brands through trade supports & retailer engagement
• Plan NPLPs, NPDs, Distribution for the division across channels building sustenance through activations
• Planning and driving channel engagement programs which grew at 19% for FY'19 with an… Show more
• Planning and driving channel engagement programs which grew at 19% for FY'19 with an average of 40% parties achieving targets
• Monitor and drive in-store execution, merchandizer productivity. Visibility execution improved from 45% in FY'18 to 84% in FY'19

Raipur Area, India

• Supervised sales and distribution in EMP (Chhattisgarh and 17 districts in MP) with an annual turnover of over Rs 180 crores
• Led a sales team of 1 ADE, 7 TSE and managed a network of 26 Urban distributors, 5 Super Distributors and 209 rural stockists
• Fastest growing depot of Marico India in FY’18 growing at 11.6% exit Dec’18
• Biggest depot in Nihar Shanti Amla in the country in FY’18, up from 3rd in FY’17. Increased MS (Vol) of NSA by 14% to 66.1%
• Recognized for… Show more
• Recognized for Identifying and driving a new brand, Nihar Sarson. Biggest depot in NSS in the country in FY’18, up from 6th in FY’17

Patna Area, India

1. Handling 2.7 Crores of monthly revenues with a covered population of 30 lakhs and a coverage of 312 BTS2. Managing a sales team of 6 Channel Sales Managers and 7 PSRs and a network of 7 Urban distributors, 1 Super Distributor and 32 Rural distributors3. Winner of “Business Head Club” for the period Dec-Mar and emerged as the 2nd best ASM in the circle4..

Haryana

1. Marketing Stint: Increase Data Revenue across all channels (12 weeks)2. Retail Stint: Improve Systems and Processes for Stores and VMS/ADVMS (8 weeks) a. Designed a concise training module for Service managers to improve their soft skill capabilities3. Sales stint: Channel Sales Manager (22 weeks) a. Handled monthly revenues of 1.3 Crore with a.

Organizational Leadership

Leadership Principles

Mba(Pgp), Marketing And Operations

Activities and Societies: Member- Media Cell-Responsible for public relations & institute’s branding in media and for Media Planning &.

Bachelor Of Technology (B.Tech.), Electrical, Electronics And Communications Engineering

Activities and Societies: Member- Edge, Technical Fest Member- Robopals

School, Science