Agnes Lee Email & Phone Number

Singapore

• Optimization
• Owner of A/B testing roadmap and initiatives while working closely with UX Strategist to drive full-funnel marketing and conversion rate optimization. Process and results were built into a playbook and shared with.
• Personalized experiences for targeted customer segments based on past browsing and purchase behavior which resulted in a +20% increase in the number of orders.
• Optimized and iterated the purchase experience of Razer Blades which led to a +34% increase in CVR.
• Part of the core team for Razer.com’s re-platform using the Agile Scrum framework. Worked closely with key stakeholders to understand roadmaps and analyzed user data to re-design online shopping and purchase.
• DRI for Work from Home campaign to address the COVID situation which spanned across multiple global teams. Efficient execution resulted in a +160% increase in incremental revenue and +150% increase in run rate.

Singapore

• Managed a team of two to ensure the accuracy of all site content and execution of global product announcements. Responsible for training and onboarding of all operations staff.
• Set in place SOP for process efficiency which was adopted across the company.
• Proposed to engage vendors for operational efficiency. Training, processes, and SLA were put in place to ensure the quality of delivery. With implemented measures, vendors were able to deliver at 100% accuracy.
• Led migration of all global backend catalogs during re-platform. Key participant in UAT and vetted all site content before launch.
• DRI of Razer.com mobile experience revamp to address the rising trend of mobile shopping which led to a +36% increase in CVR.
• Initiated product bundle campaign after analyzing customer purchase behavior and audience segments which resulted in a +200% increase in AOV and +11% increase in attach rate.

Singapore

• Program Coordinator for WSQ diploma courses
• Broadcasting studio front and backstage coordination and live recording
• Ensuring smooth running of all workshops

Singapore

• Managed four key APJ B2C and B2B stores and led a team of six eCommerce store specialists.
• Streamlined department’s processes and increased efficiency of team in daily tasks, ensuring all escalations and requests are within SLA.
• Achieved 100% accuracy for monthly audit checks of eCommerce stores.
• Led team in a revamp site project and received the “Operational Excellence Award” in recognition of timely and organized execution.

Singapore

• Audited processes across B2C & B2B sales channels for different product business units.
• Collating and checking of audit documents with regional teams. Worked with cross-functional teams to address discrepancies in documentation.