- Defined the annual Marketing & Communication plan and budget along with my managers. Implemented it throughout the year and assessed its performances- Conducted market analysis for new products and updated competitive market watch- Launched 10 new products and 2 brands in coordination with the other departments (R&D, Purchasing, Production & Sales), created French & Export packages- Managed trade marketing and sales support: created and implemented the marketing, communication and promotion actions with wholesale & retail customers, like in-store demos campaigns. Created POS material and sales tools, monitored performances- Implemented corporate communication: managed the website with a contractor, created an e-shop, supervised community management and sponsoring, organised and participated to trade and public fairs.- Managed a team of 2- CSR: updated the annual carbon assessment, member of the CSR committee to prepare the BioEntreprisedurable certification. - In charge of IT: daily troubleshooting, managed the phone and internet system upgrading project with the contractor

A ZODIO store is about offering everything you need to accesorize your house and make it YOUR home.I was in charge of the Cooking and Tablewear department (which represents 3,9M€ and 56% of the store turnover) and responsible for running daily operations, managing a team of 7 and, of course, growing sales.My responsibilities included:- defining and implementing sales strategy- monitoring performance indicators- ensuring a great customer experience- merchandising- product management in the store, from displaying new products to selling off discontinued ones- develop my team's skills- recruiting new team members- social networks and community management- Being responsible for the store (weekly shifts)

­- Managed the Health & Discovery department relocation in a new store- Managed a team of 4 salespeople- Improved the shelves' display and facing- Managed sale events for the Health & Discovery department- Managed sales forecast and operating budget for the Health & Discovery department ­

- Participated in creating and implementing a new marketing and sales strategy and process- Participated in sales development of the catering business- Created a new business & social performance dashboard- Carried an implementation study for a CRM and a donor management system- Participated in writing social business plans for the DTES Kitchen Tables Project

Worked on eco-efficiency and renewable energy offers (heat pumps, solar panels) for the B2B market.- Participated in developing and launching new offers- Coordinated network activities for local marketers and vendors: creation of commercial toolkits, intranet pages, and commercial brochure- In charge of financial consulting: business plans, sales monthly reports

- Commercialized the Tudo Bom? winter collection- Developed sales of the Ethishirt customizable clothing brand