Communication Coordinator France, Belgium And Switzerland
Current- Strategic development of ATL advertising plans for reference markets, in coordination with the media buyer.- Supervision and delivery of ATL advertising campaigns for reference markets: drafting of briefs for the creative agency, analysis of the output and coordination of reworks up to validation by the Management, supervision on set during commercial shooting, finalisation and delivery of materials to the media involved (TV and radio).- Realisation of local advertising campaigns for new store openings (press, OOH and DOOH, local radio)- Daily interactions with Italian and foreign suppliers, ensuring smooth collaboration based on trust.