Senior Digital Media Specialist
CurrentProduce effective strategies to promote and sell programmatic solutions tailored to the cannabis industry.Integrate first-party data to generate reportable analytics, highlighting the impact of AdSuite campaigns.Leverage first-party data to generate cannabis affinity audiences, customized to each client’s needs.Develop pitch decks, campaign strategies, training docs, and SOPs to enable the sales team.Formulated billing SOPs to ensure AdSuite is SOX compliant and can withstand audit-related scrutiny.Cultivate and sustain strong client relationships by conducting bi-weekly performance calls.