Agnieszka Gołębiowska Email & Phone Number

Konin, Pl

Konin, Pl

Warszawa, Woj. Mazowieckie, Polska

Currently, as the Head of Education and Participation Unit at UNICEF Poland, I focus on advancing education about children’s rights and empowering youth to actively participate not only in decision-making processes but also in co-creating solutions on key issues that matter to them, including the education system, climate change, and child rights advocacy.

Konin, Woj. Wielkopolskie, Polska

Established a non-profit aiming to empower youth through creativity, leadership, and civic engagement. Implemented large-scale co-creative projects for self-diagnosis, problem-solving, and community consultation. Developed strategies for improving the city's education system and youth policy, presenting proposals to local authorities. Formed local and transnational partnerships to drive collaborative initiatives, enhancing civil society and involving youth in shaping climate solutions… Show more Established a non-profit aiming to empower youth through creativity, leadership, and civic engagement. Implemented large-scale co-creative projects for self-diagnosis, problem-solving, and community consultation. Developed strategies for improving the city's education system and youth policy, presenting proposals to local authorities. Formed local and transnational partnerships to drive collaborative initiatives, enhancing civil society and involving youth in shaping climate solutions. I brought people together around the mission of developing dialogue and the participation of children and youth in the decision-making process, caring for children's rights.I facilitated platforms for young individuals, children, and teens to have a say in decision-making both within the city and schools.Enhanced skills and competencies in conducting dialogue, playing a vital role in developing social relations, fostering understanding, resolving conflicts, exchanging ideas, and building a community. This involved active listening, respect for differing perspectives, and a readiness to openly exchange thoughts and views.Elevated the utilization of engaging methods for collaboration, dialogue, and solution development with young people, adult residents, and city institutions. Increased the application of design thinking processes, Open Space Technology, Applied Drama, World Cafe, and Long Table discussions, enhancing their effectiveness and impact.Actively developed and submitted for implementation the City Policy for Dialogue and Civic Participation, involving young people significantly in the process. Show less

Konin, Woj. Wielkopolskie, Polska

Developed and implemented innovative projects in the field of modern teaching methods and the development of children and youth, together with obtaining external funds for this purpose. Integrated the activities of municipal educational institutions and expanded cooperation in the field of education with other entities. Diagnosed needs and analyzed the situation of children in the city. Promoted the City's activities for the development of education and youth resulting in an invitation… Show more Developed and implemented innovative projects in the field of modern teaching methods and the development of children and youth, together with obtaining external funds for this purpose. Integrated the activities of municipal educational institutions and expanded cooperation in the field of education with other entities. Diagnosed needs and analyzed the situation of children in the city. Promoted the City's activities for the development of education and youth resulting in an invitation for cooperation from the national Ombudsman for civil rights.Developed the “City Action Plan for Children 2022-2030” in partnership with UNICEF Poland under the CFCI initiative, based on a comprehensive assessment of children's living conditions in Konin, which led to the successful realization of the action plan and culminated in Konin being awarded the prestigious title of Child Friendly City in November 2024.Acquired £200 tsd in funding and implemented 2 innovative projects aimed at improving the quality of education and increasing participation of youth in local policy making.Established successful cooperation between youth and the city authorities that has received a national nomination for the “Super Self-Government Award 2021” granted by the prestigious Stefan Batory FoundationI conducted collaborative projects and consulted with young people, employing interactive methods like design thinking, world cafe, open space technology, forum theater, and long table debates to foster engagement and meaningful dialogue.I managed diverse stakeholders for efficient project development, involving students, school staff, social activists, cultural institutions, and government representatives, both locally and nationally, including UNICEF Poland and the Office of the Ombudsman.Engaged community of teachers, parents, students and local government to co-create a long-term vision for positive change in the education system in the city of Konin Show less

Konin, Woj. Wielkopolskie, Polska

Developed a new development strategy, communication strategy, the city's visual identity system and implemented a marketing campaign. Implemented non-existent procedures enabling coordination, monitoring and ongoing updating of the strategy. Involved in its implementation all city hall departments, municipal institutions and non-governmental organizations, i.e. electronic system of strategy coordination that has received praise from the experts from the National Union of Polish… Show more Developed a new development strategy, communication strategy, the city's visual identity system and implemented a marketing campaign. Implemented non-existent procedures enabling coordination, monitoring and ongoing updating of the strategy. Involved in its implementation all city hall departments, municipal institutions and non-governmental organizations, i.e. electronic system of strategy coordination that has received praise from the experts from the National Union of Polish Cities.Changed approach to building a city development strategy using prof. Hausner’s “the City of Ideas model”, involving the residents in the co-creation on an unprecedented scale.Introduced engaging methods of cooperation and working out solutions with youth, adult residents and city institutions that increase the sense of agency of all participants (design thinking processes, Open Space Technology, Applied Drama or Long Table).Managed multiple stakeholders to ensure processes and cross-functional cooperation, communication, information flow and successful project development and implementation of city strategy. Show less

Konin, Woj. Wielkopolskie, Polska

Introduced participative methods of working with youth and enriched institutions’ activities by social projects benefiting local communities and the city. Improved communication with recipients and the general public by modernizing a web page and positioning the institution as an expert in the field of art education for children and young people and an innovator in using modern methods of working with youth. Increased awareness of the center among youth and their parents.Implemented… Show more Introduced participative methods of working with youth and enriched institutions’ activities by social projects benefiting local communities and the city. Improved communication with recipients and the general public by modernizing a web page and positioning the institution as an expert in the field of art education for children and young people and an innovator in using modern methods of working with youth. Increased awareness of the center among youth and their parents.Implemented design thinking processes and cultural animation techniques to shift Youth Center activities to those that stimulate the creative attitude of young people and their sense of agency.Applied various research and analytical techniques to generate insights including mapping, theory of change, ethnographic research, participative observation, consumer profile and user journey mapping.Prototyped youth game about breaking the transgenerational circle of violence to facilitate overcoming barriers to discuss this difficult topic at school. Show less

Paris Area, France

Designed a new methodology for researching brand positioning drivers which were applied across all brand teams on the corporate level and resulted in the articulation of new brand templates. Introduced a new model for cooperation with subordinated regional teams which resulted in increased endorsement for the newly deployed strategy and in the effect increased brand image consistency. Developed multiple new products and built international marketing campaigns. Launched five innovations in key… Show more Designed a new methodology for researching brand positioning drivers which were applied across all brand teams on the corporate level and resulted in the articulation of new brand templates. Introduced a new model for cooperation with subordinated regional teams which resulted in increased endorsement for the newly deployed strategy and in the effect increased brand image consistency. Developed multiple new products and built international marketing campaigns. Launched five innovations in key markets, doubling sales.Designed numerous research processes to drive development for launching successful products, marketing programs, strategies, brand positioning and innovations on a local and international level.Managed multiple stakeholders to ensure processes and cross-functional cooperation, communication, information flow and successful project development and implementation (Innovation, Strategy & Foresight, Research, Manufacturing, Finance, Legal; Regions & Markets) Show less

Paris, France

Experimented and successfully implemented methodology to determine local drivers for successful brand proposition and primary affine consumer target and piloted it in Russia. Provided recommendation for further use of methodology.Validated global brand positioning using above proven methodology and played a key role in articulation of new brand positioning. Developed innovative communication approach to leverage brand equity among young adults

Poznań Area, Poland

Validated new market opportunities and championed marketing platforms driving effectiveness and becoming the most healthy brand within the global brand’s footprint. Designed a new approach to brand management including new brand positioning, new target group definition and a new brand health measurement system. Rebuilt the way of carrying out promotional activities and increased by three times their effectiveness. Launched first in the category online communication campaign… Show more Validated new market opportunities and championed marketing platforms driving effectiveness and becoming the most healthy brand within the global brand’s footprint. Designed a new approach to brand management including new brand positioning, new target group definition and a new brand health measurement system. Rebuilt the way of carrying out promotional activities and increased by three times their effectiveness. Launched first in the category online communication campaign, introduced new products and limited edition series and in the effect improved brand image and doubled market share.Designed numerous research processes to drive development for launching successful products, marketing programs, strategies, brand positioning and innovations on a local level.Led development of multiple innovative solutions for brand and customer engagement both online and offline that generated up to 300% KPI’s growth and received 3 national awards. Show less

Poznań Area, Poland

Designed a new, clear and interactive form of data reporting which is used in the company to this day, which increased the data usage in the daily work of marketing staff. Designed a new system of consumer segmentation in the database and in the effect improved targeting efficiency of direct marketing activities.

(Mfa), Design For Social Innovation

Certificate, Social Entrepreneurship (Online)

Postgraduate, Coaching

(M.S.), Mangement And Marketing, Marketing Strategies

(B.S.), Management And Marketing, Marketing Researches