Driving business through a mix of International and National Retail Chains like Wal-Mart, Metro Cash and Carry, Reliance Digital, Future Retail India Ltd. and Techno Kart India Ltd. In Punjab, Chandigarh, Jammu & Kashmir and Himachal Pradesh.The key to drive business from Modern Trade is to not only drive sales, but also strong efforts is required to consolidate Market Share, Share of Shelf and Floor and most importantly Share of Mind and this is achievable only by creating "WIN-WIN" business environment.The above objective can only be achieved by partnering with chain partners at all levels i.e. Head Modern Trade, ASMs, TSMs, Promoters, Merchandisers and Supply Chain, thus becoming imperative of the complexity involved to ensure coordinated and genuine efforts of very large team of Modern Trade Vertical.Also have the experience of handling Brand Shops of Whirlpool in Chandigarh.

• Worked on Vodafone’s advertisements (press, billboard, logo, sticker, TVC etc.), internal market research, publication design and writings orientation. Also for Greenply’s Green Lam, Green Flush Doors and Stellar Doors. The team also designed the logo and jersey for Atletico de Kolkata. In Ogilvy Kolkata both account management and market research is done by account management team so market research Bandhan Bank was also being conducted by the team.• Prepared a report on “Understanding the Account Management System at Ogilvy & Mather Kolkata”. The report gave an overview of the functionality of Ogilvy & Mather Kolkata, the current position of Ogilvy & Mather in India, the accounts managed by Ogilvy & Mather Kolkata and also contains the jobs that were being done during the internship at Ogilvy & Mather Kolkata.

• Audited 53 Vodafone mini stores in Kolkata based on visual merchandising and in store branding, as a mystery customer.• Vodafone launched a special offer on the occasion of Bengali New Year 2012, was asked to find out the aftermath of the campaign by collecting feedback from the market and present it to the company