Ahmad Youssef Arnawoty Email and Phone Number
With over 25 years of international experience across Egypt, Tunisia, the KSA, and the Emirates, I have developed a deep understanding of global markets, brand building, and strategic marketing. I specialize in transforming businesses through innovative marketing strategies, brand development, and digital transformations. My expertise spans various industries, including Media, Real Estate, FMCG, F&B, Retail, Home Appliances, Digital Marketing and e-commerce, making me a versatile and trusted consultant.I’m recognized for my ability to drive growth, optimize performance, and deliver sustainable results through strategic planning, team leadership, and a results-oriented approach. I am passionate about helping companies strengthen their market position, improve profitability, and create long-term value.Expertise Industry:Food & Beverage.FMCGReal EstateAgricultureMalls & PlazasMedia & BroadcastingRetailFinance & BankingTechnology & SaaS
Genena Group
View- Website:
- genena.com
- Employees:
- 120
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Group Marketing Director - Global Lead TeamGenena GroupCairo, Eg -
Group Marketing Director - Global Lead TeamGenena Group Aug 2022 - PresentCairo, Cairo, Egypt -
CooBox Advertainment Feb 2016 - Oct 2021Tunisia, Algiria, Emarets, Egypt- Develop Marketing and communication strategies and tactics for brands and drive qualified traffic.- Managing marketing campaigns and own their implementation from ideation to execution.- Manage and supervise variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, advertising, social media, lead generation campaigns, copywriting, performance analysis.- Manage and close supervise for producing valuable and engaging content for brands on the digitals tools to convert target groups.- Analyzing market trends and generating new business leads.- Create & manage branding, advertising, and promotional campaigns- Creative Director and develop communications creative concepts and copy for the International brands and Some local Brands campaigns.- Managing & Supervising the staffs (Marketing planners, Account Managers, Media Buyers ( digital & ATL), Art directors and Copywriters) for improve the quality. Build relationships and partner with key industry players.- Measure and report on the performance of marketing campaigns for the brands, analyze consumer behavior and adjust advertising campaigns accordingly.- Manage & Supervise the Production and Post Production to ensure High Standard quality - Act as a Content Producer and Art Producer for the Commercial spots -
Production And Marketing DirectorAlabshar For Marketing And Media May 2016 - May 2017Egypt, Baghdad- Planning and organizing production schedules.- Provide and Manage the Marketing strategy and communication tools.- Assessing project and resources requirements- Estimating, negotiating and agreeing Production & Marketing budgets and the timeline - Provide plans that aim to develop the channel in terms of quality and content.- Provide strategy for programming and content acquisition- Producing T.V contents and programs, - Provide a plan to train the staff of the channel plus to finding chances to develop the equipments owned by the channel in such way that achieve a quality addition without exceeding the budget prepared by the financial officer for this purpose.- Presenting evolutionary ideas for developing the content of the channel, in a fixed plan provided in each week- Analysis consumption data to inform decision-making- Selecting, ordering and purchasing contents - Supervising the training of the editorial and artistic staff plus to these who are specialized in production also.- Determining quality control standards- Overseeing production processes- Re-negotiating timescales or schedules as necessary- Selecting, ordering and purchasing materials- Organizing the repair and routine maintenance of production equipment- Liaison with buyers, marketing and sales staff- Supervising all the work of Production and Marketing staff- Ensuring that the productions and purchased contents is cost effective;- Making sure that products are produced on time and are of good quality;- Working out the human and material resources needed;- Responsible for the selection and maintenance of equipment- Manages and coordinates product development projects.- Evaluates and resolves technical feasibility, design optimization, and production issues. -
Marketing & Distribution Director , Cinema Sector.The Egyptian Media Production City Mar 2013 - Jan 2016Cairo- Providing insight into how much consumers are willing to pay for a movie and what kind of movies are most popular at the time.- Participate in the cast nomination in order to ensure the success of marketing the movies and bring in the largest revenues.- Identify the audience for a film and create a campaign through billboards, posters, digital strategy and trailers.- Develop marketing campaigns for movies and try to reach out to new markets of consumers for particular films.- Set up the marketing strategy for the movies according to the trends kind and the audience need and attraction.- Provide and analyze information about competitors in the film industry and evaluate how well current marketing strategies are working for the organization.- Plan film distribution budgets, advertising spaces and costing.- Work closely with local cinema theaters to manage and follow the distribution process - Find and Manage deal with the abrade distributors to distribute the movies out of region - Keeping in touch with media and assisting them with film information -
Director Of Marketing , Business Development,Production And Content AcquisitionAl-Baghdadia Tv Aug 2005 - Jun 2012- Improve organization’s market position and achieve financial growth. - Defines long and short-term marketing strategy, builds key client relationships, identifies business opportunities, negotiates and closes business deals, maintains extensive knowledge of current market conditions.- Managing work with the internal team, marketing staff and other managers to increase opportunities and maximizing revenue. - Managing existing clients ( Media agencies, Advertisers & Brands) and ensure they stay satisfied and positive. - Prospecting for new business, market and advertisers.- Plan persuasive approaches and pitches that will convince potential clients to do business with the company.- Grow and retain existing accounts by presenting new contents and services to them. - Managing and supervising activities of marketing, technical and others staff responsible for developing business for the company. - Marketing Strategy planning and analyzing with strong knowledge of the market and company’s competitors. - Forming pricing policy for commercials.- Planned and developed all the administrative tasks of the channel.- Approved the cash issuance.- Contracted with Satellites, Technical support companies, and Suppliers etc.- Financial analysis.- Supervision revenue collection.- Supervising Media Production, Manage and Implement Acquisition contents (drama, programs, …...)- In charge of select, ordering and purchase contents. - Evaluate the Arabic contents through focus on market environment -
Acquisition ManagerThe Egyptian Media Production City Jan 2000 - Jul 2005Cairo- In charge of external purchases, contracting, bargaining and follow up implementation of the signed contracts.- Contracting international companies in terms of supplying and manufacture studio equipment.- Review international contracts.- Follow up letters of credit, inventory documents, accredited forms with the concerned authorities. -
Acquisition SpecialistThe Egyptian Media Production City Aug 1996 - Jan 2000Cairo
Ahmad Youssef Arnawoty Education Details
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Business, Management, Marketing, And Related Support Services
Frequently Asked Questions about Ahmad Youssef Arnawoty
What company does Ahmad Youssef Arnawoty work for?
Ahmad Youssef Arnawoty works for Genena Group
What is Ahmad Youssef Arnawoty's role at the current company?
Ahmad Youssef Arnawoty's current role is Group Marketing Director - Global Lead Team.
What schools did Ahmad Youssef Arnawoty attend?
Ahmad Youssef Arnawoty attended Sadat Academy For Management Sciences, Sadat Academy For Management Sciences.
Who are Ahmad Youssef Arnawoty's colleagues?
Ahmad Youssef Arnawoty's colleagues are Body Mody, Ali Gamal, Mina Tharwat, Ahmed Hamdy, Doaa Turk, 송요가, Ahmed Noby.
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