- Handled a group of digital marketing executives to thrive sales in thenorthern states of India (Maharashtra, UP, Delhi & West Bengal)- Assisted and coordinated with stakeholders to grow month onmonth revenue.- Handled a daily budget of 30 Lakhs to promote private brands ofpurple.com via meta and google ads.- Managed end to end meta and google ads reports to scale based onhistorical numbers.- Planned and executed various meta app install campaigns optimizedfor purchase with CPI falling under 20 rupees at 1% CTR and CPFTbelow 700 rupees which was boon to our business.- Performed multiple creative tests - day on day basis to segregatethe best performing creatives for final deployment.- Deployed multiple Landing page optimized, App Install, RNT & RBcampaigns - Day on day basis which resulted in approx. 782620clicks a day along with 41436 app installs specifically in the northernstates of India drawing 3355 new buyers everyday.- Managed the entire paid media team to achieve good numbers in terms of CPM, CPC, CTR, CPI, CPFT etc.

- Handled multiple revenue channels of the company like Amazon,Flipkart, Well-Versed Health etc.- Managed end to end cross functional operations within thecompany to achieve seamless work flow.- Carried out strategic planning & analysis to achieve optimal resultin terms of revenue & quality.- Carried out promotional & marketing campaigns within variousplatforms.Built partnerships & engagements with a ton of holdingcompanies.- Carried out content analysis for marketing purpose.- Built various automated tracking & analysis tools for the growth ofthe company.- Worked on building huge database for quality sales & marketing.- Carried out end to end influencer marketing campaigns.- Built tracking & analysis systems for the influencer marketingcampaigns.- Worked with the content creation team to get the right content for all the various platforms.

- Managed company's all the social media platforms, growing followers by 30%.- Assisted in the development of the company's marketing strategy, contributing to a 20% increase in market share.- Coordinated the execution of various marketing campaigns, leading to a 15% increase in brand awareness.- Analyzed and reported on marketing metrics, leading to a more effective marketing strategy and a 10% increase in customer conversions.- Planned and executed various successful social media campaigns, resulting in a 25% increase in engagement.- Implemented SEO strategies that boosted website traffic by 30% in six months.- Managed a budget of $20,000 for digital marketing campaigns, optimizing spend and increasing ROI by 20%.- Worked on and achieved optimal result with customer queries and satisfaction, hence pushing the brand forward in terms of growth and sustainability.- Coordinated multiple on-site brand awareness campaigns at various locations nationwide, hence increasing the visibility of the brand.- Carried out market research to identify the top sellers in the niche and their top selling products along with their daily sales frequency and price variation which aided in deploying bettermarketing strategies and sales.- Handled multiple influencer marketing campaigns, hence increasing the follower count in an exponential fashion.- Increased the website traffic by 40% by implementing all the necessary paid promotional activities like Google AdWords(PPC), Facebook Ads, Instagram Ads etc.- Managed end-to-end product listing, upgradations and promotional activities on the companies website and other platforms like amazon, flipkart, healthkart etc.- Worked on improvising the companies website via wix post which the website was escalated to wordpress for better marketing flexibility.- Managed website traffic via Google Analytics and built tools via excel to further investigate the traffic and conversion rate hence, increasing the analytical accuracy by 30%