Managing all aspects of the eCommerce business, including business planning, marketing, website design, customer service, web analytics, and web technologies· Build and direct a cohesive team of internal and external talents to effectively develop eCommerce solutions. manage the manufacturing supply chain team in China, ensuring seamless operations and product quality.· Generate and implement new sales and marketing initiatives to increase eCommerce sales and profitability· Identify new areas of eCommerce opportunity beyond current organizational thinking· Deliver a strategic approach in driving ongoing traffic and promotions to generate sales revenues and build brand awareness across different markets· Responsible for full P&L.· Evaluate brand profitability across channels and drive campaigns around profitability.. Additionally, I am actively involved in managing the manufacturing part of our private-label brands. This includes overseeing production processes, ensuring product quality, and optimizing manufacturing strategies to enhance overall operational efficiency.

* Overlook and manage the rebranding strategy and the company’s new values.* Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.* Develop an annual digital marketing plan that includes and is not limited to situation analysis, setting objectives aligned with the business objectives, strategy, tactics, actions, and controls.* Review the brand and content strategy as per our strategy and marketing objectives.* Review the PR strategy and make sure that it matches our strategy and marketing objectives.* Manage the customer acquisition team who are reasonable for converting our potential customers from the awareness stage (TOF) to leads, then the client stage (BOF)·* Manage the brand activation team that is responsible for current clients' and publishers' engagement, events, and loyalty program tactics.

Manage a professional team that launches daily performance ( Affiliate ) campaigns for the market leaders in each industry like ( E-commerce services - Real-estate, automotive, banks, ... etc ) * Ensure that my team helps our clients reach their target ROI by permuting their offers & products with digital marketing tools like social media ads (Facebook & Instagram ads), Twitter ads, LinkedIn ads, Google Adwords, PPV (pay-per view networks), content marketing, - DSP networks.* Analyze ads and landing pages on each ad platform to get the best results by using tracking selections like voluum - Google Analytics UTM.* help my team learn the latest updates and new ads technology to reach our client target with the lowest cost * Brands we permuting their services and products (souq.com - jumia - wadi.com - sivvi.com - Vlcc - Citi Bank; - kempinski Hottels; - B.TECH

• Arab Affiliate Summit Challenge was to sell the event tickets while it was a free event for the previous 3 years, then expand it to Morocco as a new market through pure social media and search engine campaigns that generate traffic to our website.• My role there was to manage the team and ensure that we followed the right plan and content mix to promote the event content and sell its benefits to the targeted attendees.• Manage the advertising team and make sure that our media plan follows the right mix on the right platform. We use the right ad platform and re-target users who haven't bought yet with customized messages and offers. Then we analyze our activities to ensure that we hit our target within the given budget and optimize it.• Watch out for our campaign ROI and reduce our ad cost, and we reach only 2.5% of the cost of selling any ticket, even though our target was 10% of the maximum cost.

•Build and execute social media strategy through competitive research for each account.•Manage Social media Team & Accounts performance for clients. •Create Advertising Campaigns on (Facebook, Twitter, and Google Adwords ).•Analyze Advertising ROI And plan How To Improve It•Analyze and report social media actions on a monthly basis for successes and new opportunities.•Execute Reports analysis for each Account and his reflections on strategy.•Analyze our customers google analytics E-commerce Reports and send reports that show social media conversion Rate.

•Manage the social media marketing team; focusing on Facebook, Twitter, Tumblr, Instagram, and Youtube.•Work with the content team to maintain and develop the master content calendar for all web channels.•Implement SEO strategies and analyze the success of SEO strategies.•Led community management Team who Interacts with customers to provide them with information, training•Supervision of the Medical Advisors Department to know the satisfaction rating for users about services rendered to them, as well as to learn the user's needs for new services.•Analyze the website traffic with Google Analytics and webmaster tools.

•Execute social media strategy through competitive research, platform determination, messaging and audience identification.•Generate, edit, publish and share daily content (original text, images and video) that builds connections.•Execution of all social media activities (i.e. tweeting, sharing, engaging, increasing social reach, etc)