Ahuizotl Cruz Carrasco Email & Phone Number

México, México

México

Mexico City

I’m the first Huawei Certified Trainer in Latin-America region. I’m responsible for the training of all Huawei Service Centers in 25 countries, from Canada to Argentina. Achievements: I’ve taught more than 1000 seminars on products repair, mobile technology, repair regulations and managements systems for Huawei Service centers, teaching both on-site and on-line seminars.

Monterrey Area, Mexico

I was responsible for Famsaʼs metacard consumer marketing strategy and marketing operations for 16 product categories for Famsa Stores. Achievements: Yearly implementation of 10 advertising campaigns managing a budget of +250 MMXP. I successfully implemented “Así de Fácil Todos Ganan” promotional campaign, being the biggest in Famsa history by 2012. Also, I was part of the SAP CRM implementation for Famsa Stores.

Mexico City Area, Mexico

I was responsible of Digital Experience Division Achievements: I was the project leader, from concept to implementation in 18 days, of Huawei´s Smartphones introduction event in Mexico, taking place at Soumaya Museum. It was until that day the biggest press event for Huawei worldwide. I also implemented Oster’s Coffee maker distributor-presentation digital-BTL.

Mexico City Area, Mexico

I was responsible for product and marketing strategy for AQUOS LCD TV Brand. Achievements: I developed media strategy for 2010 Christmas season and for 2010 world cup ad campaign. I successfully launched AQUOS Quattron and Quattron 3D to the Mexican market. I managed a 40 MMX media budget, achieving 3th place of the share of voice during 2010, obtaining 26% TRP above planned budget increasing market share to 17% in department stores

Mexico City Area, Mexico

I was responsible for mass media and point of sale promotion for BRAVIA LCD TV. Achievements: I implemented mass media and promotion for BRAVIA, leading several departments from brief to execution. Also, I was able to reduce execution time for a campaign to 6 weeks, changing brand communication from technological benefits to competitive advantages, relevant to the consumer and point of sale. I managed a 90 MMX budget and was able to keep number 1 sales during that period.

Mexico City Area, Mexico

I was responsible for the design and execution of Sony´s merchandising, sales and AV product training, aimed to Sony´s sales-staff and business-partners sales-staff. Achievement: I led a team of 22 members among trainers and product specialist nationwide. Together we reached more than 2000 point of sales. I also taught product seminars in Mexico, Costa Rica, Panama, Colombia, Peru, Chile and Argentina.

Mexico City Area, Mexico

Encargado de la supervisión de operaciones, capacitación, y asesoría técnica de 24 operadores de CallCenter en la campaña de soporte Prodigy Internet y Prodigy Infinitum.Logros: Establecimiento de la base operativa para soporte Prodigy Icall.

Mba With Marketing Accentuation, Mba

Communication And Electronics Engineering With Acoustics Accentuation, Engineering