Responsible for developing and leading enterprise-wide programs to optimize design processes, drive operational efficiency and effectiveness and deliver smart, scalable solutions and approaches in design. Joined Colgate-Palmolive's in-house design team in 2020 to lead the Global Agency Pool Management Program. Overseeing of overall project process delivery and running a vendor management program scalable globally. Working closely with Brand design managers and external partners to ensure the delivery of the projects as per the specified budget and strategy.

Handling projects starting from the initiation stage, setting the objectives and charter high-level design. Manage corporate marketing and communications functions for clients, overseeing campaigns through direct brand management, corporate positioning, product launches, advertising, sales collateral and managing budgets. Planning, executing, monitoring and controlling projects until the closing stage.Producing innovative ideas for visual elements of Digital, Advertising campaigns, and Packaging solutions.CLIENTS:Colgate-Palmolive EuropeGSMA MeaAutodesk MeaHHD - HOME HEMODIALYSIS www.hhd.ae -DubaiBritish Council DubaiSannine Roastery LLC - DubaiAmmyali.comSparkling Sky LLC.British Council DubaiEMC Abudhabi- Mercedes BenzUrbanise UAESOUBRA TENT AND AWNINGSSENSASIA SPAJOURY DENTAL CLINIC

https://www.2four1.ch/As a CDO, my responsibility was overseeing all design and innovation aspects of a company's products and services, including creation of visual Identity, look & Feel, tone of Voice, product design,digital design, UI/UX, advertising branding, TV branding, storytelling and video creation.One of my main responsibilities was to supervise creative and marketing campaigns from ideation and strategy to execution ensuring the consistency of the brand and meeting business objectives. Working and overseeing a team of designers and developers to make sure timelines are met.Reporting and working closely with the CEO, CMO and other stakeholders.

Worked closely with clients to help create innovative, attractive and engaging social media design solutions and Marketing Campaigns.Smart social insights/ Tailor-made and relevant social strategies /Creative, persuasive and compelling content, etcClients:Bosch Middle EastKLM RSA Insurance Bateel MASHREQ Bank Active Life by Daman

A global advertising agency, a sister company of Young and Rubicam, part of WPP. Transforms of data into customer insights. Worked as a Senior Designer was in charge of several Clients listed below. Managed a team of four Artworkers and led the ongoing projects from briefing stage until delivery.Clients:• Emaar• Mashreq bank• Landrover• Mars• Siemens• Unilever• Al Tayer Group• Gulf News• Fedex

A publishing house that owns a magazine called “CANVAS” and an events company that focuses mainly on raising money for charity)Events such as Fonetography Charity Auction (Abudhabi, Lahore) sponsored by Nokia, Christies, Hp

Emirates Today Magazine ‘etc weekly supplement’; responsible for creating and launching the weekly supplement.