Aida Tabrizi Moore Email & Phone Number

Dubai, United Arab Emirates

• Overseeing campaigns to ensure successful planning and execution• Consulting and supporting the Head of Business and Sales team to develop campaign proposals andpaid media strategies• Delegating responsibilities across campaign team for setting up briefs• Team leader of campaign deliveries• Connecting marketing partners and PR agencies to the influencer marketing work and team• Alignment of client expectations with campaign objectives• In-depth report development

Dubai, United Arab Emirates

• Collaborating with various internal stake holders to ensure successful campaign executions• Responsibility for writing influencer briefs• Creating and executing global and local influencer marketing campaigns• Collaborating with brand managers and communication departments of multi-national companies• Identifying influencers relevant to brand alignment goals• Negotiating contracts for influencer collaboration and content• Delivery of campaigns using the Vamp dashboard as well as multiple social platforms, including Instagram, TikTok and Snapchat• Data analysis of campaign results and report development• Managing talent payments

Dubai

Supporting JoiGifts with all major social media tools, specializing in Instagram and photography.· Photography of Joi products shots for use in social media platforms and their website· Collaboration with the marketing team to explore potential profitable avenues· Collaborating with cross-functional team to create social media calendars and content strategies· Assessing Instagram engagement and competitive trends to identify new opportunities· Data analysis to assess input versus output and adjust strategies to improve results

Dubai

Executing and leading marketing initiatives to drive the ACUVUE Brand across the Middle East and indirect markets.Beauty Portfolio Management: · Managing the $2.5M beauty portfolio across Middle East supporting ACUVUE to maintain its 70% market share· Co-developing the portfolio strategy to maximize the long-term growth of the portfolio brands· Leading the development of professional, consumer and in store communication materials· Analyzing sales, market research, product placement and raw data to identify key insights and recommendations· Organizing the change management process for existing products in collaboration with the fanchise team to develop and upgrade communication tool and strategies· Working with the Sales and Supply Chain team to launch of the existing product upgrade and new product launch· Project managing of a product launch to align with company strategies and deadlines· Involvement in 2015 qualitative and quantitative research on DEFINEIn store Category Management: · Leading in-store branding initiatives, ensuring communication is in line with brand guidelines and market needs· Managing the branding of +420 optical stores within Gulf and 100 optical stores within KSA. · Developing and delivering consumer and professional communication materials· Managing external agencies to deliver marketing initiatives within identified budgetsAchievements:· In-store branding in over +520 optical stores within Gulf and KSA, achieving maximum visibility for the ACUVUE Brand· Involvement in the visual campaign development for ACUVUE See What Could Be· Successfully organized and executed the annual educational conference of ACUVUE in Dubai and Kuwait, which has attracted over 400 eye care professionals each yearAwards:· Gold Encore Award by Johnson & Johnson, for the ACUVUE Eye Health Advisor 2014 (Customer Focus)· Gold Encore Award by Johnson & Johnson, for the office move (Butterfly member May to Dec 2013)

Vienna And From Abroad

Developed and programmed web applications for customers to book guided tours.· Management of tour bookings, guide availability and customer service· Content development for consumer communication.

Vienna

Assisted in professionally planning and organizing the conference with a team of professors.• Managed and maintained the database of participants• Actively directed and assisted the 3-day conference with the management team• Designed and implemented pro-active measures to facilitate the meeting of speakers’ and participants’ needs

Vienna

• Assisted and handled passengers at Vienna International Airport to use a newly introduced self-service check-in (SSD). • Interpreter (German, English and Farsi).

Ba, Psychology

Activities and Societies: Selected to engage in a practicum out of course cohort of 20 students (Redesigned the brochure.

Ma, Marketing Communications

Activities and Societies: Marketing Research study on Caribou Cafe. Case Study on Maggi/Nestle. Development of an IMC Campaign for Ella's.