Aiden Murphy Email & Phone Number

Winthrop, Ma, Us

Boston, Massachusetts, United States

Boston, Massachusetts, United States

As a Marketing Specialist at Hexopolis, my main responsibilities included website and page building, keyword research, blog writing, and digital-content strategy.Key Projects and Results:• Created a net-new sitemap for the domain hexopolis.us that established the theme and flow of a digital brand for a board game• Created a blog and newsletter content calendar, authoring 2 blogs and 3 newsletters to be leveraged for backlinking and web searchability• Led the development of brand awareness and positioning through the use of testimonials, proper search-engine-optimization practices, and digital presence on LinkedIn

Boston, Massachusetts, United States

• Greeted 200+ customers daily answering questions on specialty coffee drinks, coffee science, and tasting notes• Made espresso using a La Marzocco machine and pour-over coffee drinks to standard, steaming milk for use in latte art and measuring drink ingredients based on company best practices• Used BrewBomb and industrial grinder machines for making cold brews and coffee concentrates multiple times a day, instructing new employees and assigning coworkers to make concentrates and batches themselves• Attended coffee tasting and latte art competitions and tested seasonal blends for retail use in-house to assign coffee tasting notes for customer questions

Boston, Massachusetts, United States

At Elastic Path, I was a digital marketer who built and optimized web and blog pages, reported digital channel performance across platforms on a weekly basis, and carried out several projects to increase organic search results and the web authority score for the Elastic Path domain.Key Projects and Results:• Reiterated 3 existing account-based campaigns on LinkedIn, increasing conversions by more than two-fold• Authored 2 blogs, one of which was leveraged to create backlinking partnerships on two major blog sites• Created a YouTube optimization playbook to update and streamline the company video catalogue, increasing viewer retention and channel traffic• Delegated key tasks across projects for colleagues such as graphic design, video-editing, and copy review to create a content creation workflow and optimization playbook

Boston, Massachusetts, United States

At Curaytor, I worked on the Marketer team in the listing promotions division working amongst other Co-ops to copywrite, design, and launch ads for individual real estate listings using Facebook Business, Google Ads, Adbanners, and email blasts. Additionally, I pulled data from the aforementioned platforms used to generate custom seller reports purchased by Curaytor clients.

San Francisco Bay Area

Key Projects:• Researched qualified leads in Salesforce using provided resumes, targeting over 100 recent college graduates • Collaborated on team research and analysis projects to improve and refine the company landing page for their target audience of recent college grads in California (8,000,000+ people)• Updated lead contact info based on form fills in SalesForce, improving lead-tracking accuracyfor follow-ups

Cambridge, Massachusetts

Key Projects:• Leveraged and manipulated lab assay data with R programming language for use in colleagues’ research• Organized research conference photos and relevant findings into centralized data platform Box• Conducted research on teen vaping and smoking trends and produced peer-reviewed paper for the College Board’s AP Research course (Final Mark: 4 out of 5)

Boston, Massachusetts

Key Projects:• Collaborated with colleagues in company-wide integration to digital records through the scanning and organization of case dockets • Assigned case docket IDs to hundreds of digital case files for accurate record-keeping purposes• Transported and adequately disposed of case documents post-digital transfer

Bachelor Of Business Administration - Bba, Entrepreneurship And New Venture Management

Study Abroad, French Studies

Activities and Societies: At Université Catholique de Lyon I took a 5-week intensive full-time French language course, as well.

Csa Alumni, General Studies, 9Th-12Th Grade

At the Crimson Summer Academy, I spent three summers as a part of a highly-selective and rigorous program for high school students, taking.

High School Diploma

Activities and Societies: Cooking Club, Science Club, President of National Honor Society, Spring Track and Field, Winter Track and Field.