Aiken Eakins Email & Phone Number

San Francisco, Ca, Us

With a vast portfolio of over 1 billion square feet of logistics real estate across 19 countries, Prologis stands at the forefront of the industry. We are leading the charge in electrifying logistics facilities to drive the next generation of zero emissions vehicles.Our mission is clear: to offer our valued customers affordable and seamless vehicle electrification solutions right where they need it the most. We eliminate the need for detours to charging locations outside optimal vehicle routes by providing convenient access to energy for charging electric trucks directly at or near our warehouses.Reach out to us and discover how Prologis can help electrify your logistics operations for a sustainable tomorrow!

Oxnard, California, Us

Sales Channel Marketing Manager for the leading Lithium Ferro Phosphate (LiFePo) battery manufacturer. A company who has been in the renewable/clean energy industry for the past decade making sustainable impact through an integrated bottom line approach, prioritizing people and planet in addition to profit - improving the planet and making people's lives better.• Strategize marketing campaigns in support of distributor and commercial sales to help meet sales objectives and market goals• Increase brand awareness by devising innovative marketing tactics across communication platforms in partnership with Distribution Partners and Commercial Project developers• Supports channel partner onboarding process and training sessions both in-person and virtual• Create effective plans on strategies to help increase knowledge and awareness of company products and services targeting specific applications and new customers for Distributors• Strategize new product launch marketing and coordinate communications with channel partners.• Develop various marketing campaigns that support sales objectives and increase co-branding opportunities with channel partners.• Assist in acquiring new Distributors and Commercial Project developers.

Oxnard, California, Us

• Developed effective paid search campaigns increasing website traffic by 66% with the goal ofgetting conversions such as leads and sales• Strategized entire funnel for top, middle and bottom funnel through Branded campaigns, Non-Branded campaigns, and Display retargeting to capture audience at multiple parts of thefunnel, increasing leads and sales by 30%• Write ad copy for Google AdWords with a focus on the user’s needs and benefits with clear call toaction to improve CTR% by ~10-15%• Optimized accounts based on geographic reports, ad schedule, and device performance metrics tofinding best times to bid, decreasing cost per lead (CPA) by more than 50%• Created Facebook Ads and strategized for top, middle and bottom of the funnel campaigns,retargeting website visitors to optimize sales funnel and consumer journey – leading to attainingoverall 5x ROI on a $1k/per day ad spend• Manage the company's social media presence across various platforms, resulting in 25% growth in followers and engagement.• Developed robust automated reporting in Google Data Studio on social media KPIs for executive leadership saving 10 hours of manual work each week• Reduced customer support requests by 8% by engaging with customers on social media whenever they encountered issues with the product• Utilized data to understand what worked and what didn’t to improve engagement rate by 25%• Developed and optimized content calendar across all platforms to coincide with new marketing and product launches• Create and implement successful email marketing campaigns, resulting in 46% increase in open rates and 20% increase in click-through rates.

Taipei City, Tw

Increased annual revenue by 27% through the implementation of six new project initiatives, securing over $350K in sales from engagements with 25 startups and 30 leading corporations. By creating comprehensive business plans and project roadmaps, I established strategic partnerships with major international manufacturers such as Audi, Samsung, DuPont, and Cooler Master. Acting as a client liaison, I enhanced collaborative efforts with the sales and marketing teams, resulting in a deeper understanding of client needs, improved customer satisfaction benchmarks, and a 10% growth in channel partner engagement. With a focus on effective team management, I set project milestones, implemented process improvements, and successfully executed 23 projects. By generating status reports and risk assessments for local government stakeholders, I ensured the successful execution of major high-volume regional projects within a $1.3M budget. Through the development of a positive ROI-focused working culture and the implementation of measures to combat scope creep, I reduced monthly operating costs by 18%. Furthermore, my efforts in streamlining the supply chain through the documentation of supplier objectives and quality expectations resulted in cost savings of 11%. Additionally, I spearheaded monthly newsletters and conducted A/B testing, leading to a significant 12% increase in click-through rates (CTR).

Developed and implemented comprehensive marketing plans that led to a 25% increase in lead generation and a 15% growth in sales revenue. I was responsible for overseeing the development and execution of digital marketing campaigns, including email marketing, social media advertising, and content marketing initiatives. Additionally, I effectively managed a team of marketing professionals, providing guidance and support in strategic planning, campaign development, and performance analysis. Through conducting thorough market research, I identified customer needs, market trends, and competitive landscape, using these insights to drive effective marketing strategies. I also played a key role in leading the redesign of the company website, resulting in a significant 30% increase in website traffic and improved user experience. Collaborating with cross-functional teams, I successfully launched new products by coordinating product positioning, messaging, and promotional activities. By cultivating relationships with media outlets and industry influencers, I achieved increased brand visibility through press releases, media interviews, and collaborations. Lastly, I monitored marketing analytics and key performance indicators (KPIs) to measure campaign effectiveness, identify areas for improvement, and make data-driven decisions.

Hong Kong, Hk

Achieved significant reductions in CPM (-75%) and CPV (-95%) by implementing targeted ad sets within Facebook Ads Manager. I conducted thorough research on our company's competitors and collaborated with the PR team to develop engaging content for our digital platforms, resulting in a remarkable increase in customer engagement and awareness by 200%. Additionally, I designed and executed highly effective acquisition strategies for Paid Social and Display, working closely with Paid Search and CRM teams to maximize ROI. By collaborating with affiliate vendors and managing the affiliate marketing program, I successfully increased company revenue by 12%.