Aila Joy Macarulay Email & Phone Number

Los Angeles, Ca, Us

Santa Ana, California, Us

Strategic content marketing initiatives to enhance the company's digital footprint and strengthen brand awareness.

Coral Springs, Florida, Us

Illuminating Kindness is a non-profit organization at J.P. Taravella High School that strives to inspire kindness by showing every student the ability they have to make a difference. I was inspired to create this as every person goes through something during their life and I wanted to find a way to shine light and positivity to the school and community. This non-profit encourages students to uplift one another and to always choose kindness.• Founder and President of Illuminating Kindness: Established a non-profit organization at J.P. Taravella High School focused on inspiring kindness and demonstrating to every student their ability to make a difference.• Community Engagement and Support: Initiated and led efforts to spread light and positivity within the school and community, encouraging students to uplift one another and always choose kindness.• Event Coordination and Outreach: Organized and executed community events and initiatives that promoted mental health, resilience, and community solidarity, successfully increasing community participation and awareness.

Los Alamitos, Ca, Us

• Support the execution of inbound marketing paid campaigns for the IEEE Computer Society, including managing email marketing, building landing pages, and driving website content updates to boost online visibility and lead generation. • Develop and implement social media strategies to grow followers and engagement, leveraging automation tools to nurture leads and segment email lists. • Optimize SEO tactics and tracked campaign performance, contributing to the editorial calendar and enhancing the brand’s digital presence across multiple channels.

Cambridge, Ma, Us

The Sandbox Banking platform, Glyue™ helps banks and credit unions connect fintech products into their existing systems. Leading advertising campaigns, scheduling promotional events, monitoring sales status, researching current market trends, maintaining a record of existing and potential clients, SEO, website development, and contributing ideas to improve the brand's profitability.

Responsible for overseeing the planning, development, and execution of Minoan Consulting's marketing and advertising initiatives. • Works with clients and develops an innovative marketing plan • Managing Meta, Google, and other social media platforms ads• Increases businesses revenue with the utilization of digital marketing and more

Zurich, Zurich, Ch

• Assists tour director team with tasks and responsibilities• Communicates with tour directors with their travel itineraries• Updates Atlas system with tour itineraries and finance float information

Boston, Massachusetts, Us

• Program Development: Managed the development of the Women in Business program at Hult International Business School, overseeing public relations, brand management, marketing, and operations.• Leadership and Networking: Directed the program's efforts to enhance knowledge about women+ in the business field through various networking activities and events.• Community Outreach and Event Marketing: Executed community outreach and event marketing strategies to attract prominent guest speakers and enhance program visibility.

Cambridge, Ma, Us

• Analyzed and organized high volumes of information, redefined marketing strategies proactively.• Converted 5% of leads to customers through email campaigns using neuromarketing techniques.• Enhanced and redefined social media strategies that engaged and brought website traffic.• Increased social media presence by 400+ followers using direct marketing techniques.

Cambridge, Ma, Us

• Recruited and reached out to potential students through incentives and personal experience• ZeeMee Lead; Distributes task within enrollment interns and ensures accountability• Implements tactical marketing campaigns for ZeeMee App

Ft. Lauderdale, Fl, Us

Produced and implemented innovative marketing strategies for YLEAD program. Created and developed partnerships between YMCA of South Florida and Broward County.

Charlotte, Nc, Us

• Marketing Strategy Development: Created and executed innovative advertising and marketing strategies for the YLEAD program.• Financial Practices Internship: Completed an 8-week internship at a local non-profit, gaining valuable insights into financial practices and organizational structure.• National Summit Participation: Attended a one-week summit in Washington, D.C., engaging with representatives, CEOs, and activists to explore the roles of the public and private sectors in community development.• 1 week summit in Washington DC meeting representatives, CEOs, and activists to understand the role of the public and private sectors in building communities

New York, Ny, Us

Virtual Enterprise International is a program where high schoolers start and run their own virtual business stimulation throughout the entire school year. I was given the chance of being the CMO for our company Eye to Eye. Providing a subscription box to customers that are filled with authentic snacks from different countries. Customers get to experience a country while giving back to that country as 25% of proceeds go towards trustworthy charities.

Coral Springs, Fl, Us

• Conducted market research to analyze consumer behavior and identify key trends, helping inform data-driven marketing strategies for clients.• Assisted in developing and executing email marketing campaigns, resulting in improved audience engagement and higher open rates.• Supported the team in preparing client presentations and marketing reports, highlighting actionable insights from data analysis.• Collaborated on brainstorming sessions for new marketing campaign ideas, providing creative input for targeted campaigns and promotional materials.

New York, Ny, Us

TeaTreat Box Co. is a student run business simulation through Virtual Enterprise International Program at JPT. TeaTreat specializes in Fair-Trade tea subscription boxes. As the VP of Marketing, I was given the tasks to create advertisements, promotions, and come up with creative marketing concepts to draw customers in and get the word out about our tea products!

Bachelor Of Business Administration - Bba, Marketing

Education record