- Leading digital marketing strategy for Svantero, a pioneer in cryptocurrency and carbon credit markets.- Driving growth and engagement across multiple platforms, including Twitter, LinkedIn, and Discord.- Overseeing campaigns focused on sustainable investments, carbon credits, and blockchain technology.- Managing the promotion of SVO, Svantero’s native token, and its integration into the carbon credit market.- Spearheading global awareness initiatives to highlight the role of AI-driven environmental monitoring.Key Achievements:- Increased social media engagement through targeted campaigns on Twitter and LinkedIn.- Led the successful launch of the SVO token, contributing to increase in brand visibility.- Implemented a content strategy that resulted in growth in organic traffic.- Established strategic partnerships that amplified Svantero's reach in the cryptocurrency and carbon markets.

Fixing duplication around the website with a huge index- Creation of the Content Calendar.- Trend breaking for Crypto Market.- Managing the team of Managing Editors across the Globe- Implementation of New UX on the News Product.- News Schema implementation on News Product.- Managed community within UAE and attended several conferences alongside with the leadership

SmartFX is an international online Forex and CFDs trading firm offering 24 hours access to a diverse range of trading products including forex currency pairs, commodities, futures, indices and stocks.• Lead generations through Facebook, Investing.com & Quora campaigns.• Planning digital marketing campaigns including Google Ads both search and display, email, social media, etc.• Managing social media accounts such as building and maintaining company's presence, posting attention-grabbing content, boosting posts, increasing followers, acquiring more likes, running campaigns, etc.• Brainstorm new and creative growth strategies• Generating leads from Africa, Middle East, GCC countries to help sales team for conversion.• Creation of Daily Analysis (News, Report) about the market.• Responsible for onsite experience, conversion rates, and other website performance KPIs• Create visual content using Adobe tools such as Photoshop, Premiere Pro, After Effects, etc. • Reputation management - Creating excellent articles about the company to influence online information in shaping public perception, and making sure that bad reviews are being addressed, verified, responded, and resolved. • Manage all the social media accounts resulting to driving traffic to the website, generate leads, increase brand awareness, and increase organic reach. • Delegate Graphics team to create landing pages and optimize user experience. • Manage marketing strategies across multiple global territories with a customized approach according to regional audience interests.• Manage events such as Forex expos from coordinating with the organizer, providing promotional items, to setting up the booth.• Prepare marketing budget that outlines the costs on marketing and allocate funds for different marketing strategies.

Social Media Strategy: Develop comprehensive social media strategies tailored to the real estate industry. Identify target audiences, choose the most relevant social media platforms, and outline content themes and objectives to maximize engagement and conversions.Content Creation: Create compelling and visually appealing content, including property photos, videos, virtual tours, and informative blog posts. Showcase property features, highlight unique selling points, and share valuable information about the local real estate market to attract and engage potential buyers or renters.Community Engagement: Engage with the social media community by responding to comments, messages, and inquiries promptly. Foster positive interactions, provide helpful information, and build relationships to establish trust and credibility. Encourage user-generated content, such as testimonials and reviews, to enhance social proof.Paid Advertising: Utilize social media advertising platforms, such as Facebook Ads and Instagram Ads, to target specific demographics, locations, and interests. Develop and manage paid advertising campaigns to generate leads, increase property inquiries, and drive traffic to relevant landing pages.Social Listening and Monitoring: Monitor social media channels for mentions, conversations, and trends related to real estate. Leverage social listening tools to identify customer sentiments, gather market insights, and gain a competitive edge. Use this information to adjust marketing strategies and address customer concerns proactively.

Content Strategy: Develop a content strategy aligned with the goals of the LMS platform, taking into consideration the target audience, platform best practices, and the overall brand tone and voice.Content Creation: Create high-quality, informative, and visually appealing content tailored for social media platforms. This can include educational articles, infographics, videos, animations, and other formats that effectively communicate the benefits and features of the LMS platform.Brand Voice and Messaging: Ensure consistency in brand messaging and tone across all social media channels. Develop a distinctive brand voice that aligns with the target audience and reflects the values and mission of the LMS platform.Engagement and Community Management: Engage with the online community by responding to comments, messages, and inquiries in a timely and professional manner. Foster a positive and interactive environment, encourage discussions, and provide valuable insights to enhance user engagement.Social Media Campaigns: Develop and execute social media campaigns to drive awareness, increase user acquisition, and promote specific features or events related to the LMS platform. Collaborate with the marketing team to ensure campaigns align with overall marketing strategies.