Ai-Ling See Email & Phone Number

Singapore

As the Senior Director of Global Demand Generation at Exabeam, I’m passionate about empowering organizations to protect their businesses with cutting-edge security solutions. Exabeam, the largest independent vendor in the SIEM and security operations space, is transforming the industry with AI and machine learning to revolutionize behavioral analytics. Our advanced, self-managed, and cloud-native platform is designed to proactively detect, investigate, and respond to threats, helping enterprises modernize their SecOps and drive innovation.Join me on this exciting journey as we advance Enterprise SIEM modernization and build resilient, secure operations. Let’s shape the future of security together!https://www.linkedin.com/company/exabeam/

Singapore

Working Markets is a community group formed for like-minded individuals who are B2B tech marketing. to connect and grow together. Formed in Singapore with aspiration to be a borderless community, with the intention to connect marketers regardless of region and marketing function. This group is designed for marketing professionals to exchange ideas with the latest digital marketing news, trends, enable networking, share ideas, best practices and opportunities. Join us to be part of a marketing community from Singapore and growing beyond borders.

Singapore

Connecting People to the Right Places at the Right Time. OutsideIn is a community of Fractional B2B Head of Marketing who understands how to lead marketing globally and in APAC. With 20 years of proven client-side experience, we specialize in leading and deploying effective marketing strategies across channels, inside sales, campaigns, events, and digital platforms. Our expertise helps organizations develop the right marketing functions that deliver ROI for their business. We understand what it takes to centralize functions for resource optimization and what has to be done to achieve coverage in fragmented geographies. We help startup build their brand and set the building blocks of the marketing flywheel; demand generation, audience acquisition, marketing operation and planning, channel marketing, integrated campaigns and events. We partner next stage organization lead growth into enterprise space transformating their marketing engines into a scale model to pivot to next growth engine. We help complex and mature marketing organization re-think its mindset to become agile and deploy solution lead marketing to win new workloads. As the marketing strategist, our leadership aims at leading marketing plans on top of the GTM foundations to accelerate reach and turbo boost sales motion. We assist Enterprise teams in driving account-based conversations and help partner teams increase their penetration into customer interactions. As a full-service marketing company, we offer strategy, execution, and industry best practices in B2B engagement. Dare to be bold! We believe in synergy, leveraging shared goals and capabilities to build brands and generate demand. From integrated marketing campaigns to data-driven strategies, we utilize deep industry insights and content to deliver compelling programs that yield results.

Singapore

I build Global scale demand programs for new customer acquisition for Public Sector to drive cloud adoption consumptions, and achieve launch results. We drive success with multi-channel stakeholders (global channels, product marketing, digital team) to design demand program and content that feeds to a robust marketing flywheel engine against an aligned GTM in industry, segment, partner marketing across sales and solution plays to meet pipeline, grow demand and create new markets. Building field marketing mechanism global campaign content hub comprising of end to end assets, budgeting and planning, go to market program playbook, engaging channel ecosystem. Lead pipeline lead passing process from global to field, define reporting templates, and optimize new campaigns through cadences and sprint marketing. Leading with our latest leadership principle, success and scale bring broad responsibility, global hyperscale programs are design to accelerate deployment at the field to capture new pipeline and accelerate opportunity conversion.

Singapore

I make a difference to climate change and suitability leading the charge of energy transition and the modernization of cities to become smart and efficient to preserve our resources and humanity. My role is to build and create Envision Digital category leadership in digital transformation for the energy sector. I lead Envision Digital global initiate to win technology partnership, build partner ISV ecosystem and scale with persona based demand programs to educate C-Suite how to adopt sustainability and define a partnership roadmap to responsibly scale energy transition adoption with organization ESG corporate strategies. Responsible for brand messaging, product marketing, partner go-to-market, asset creation and global marketing functions in field, demand generation, operations, analyst relations, communication and budgets with remits in EMEA, US and APAC.

Singapore

I lead an amazing ASEAN team of bright and passionate ecosystem of people - sales, marketing, pre-sales and services who are bringing intelligence into a data-driven era. We help organizations through this change by data purposing the organization, delivering analytics in application and transactions and helping organization predict what can become opportunitiesThe SAS ASEAN team is a data driven marketing and sales that align demand generation engine with solution selling and customer centric engagement. We lead GTM planning interlocks, deliver with market insights to shape the business horizon, embrace data lead O2O (online/offline) programme that is digitally measured as customer funnel. We design ABM and integrated programs that is measured on ROI, conversion to sales (CRO) and customer life time value (CLTV).

Singapore

Leading the most dynamic company in Asia helping businesses globalize and achieve growth through successful adoption of technology in people and business operations. My charter @Sage is simple: growth expansion into Asia, uplevel Sage conversations into enterprise markets and transform marketing into a Demand Center – “Hunting Machine”, an optimized Integrated lead generation and an inbound engine. Leading the Product Marketing and Field Marketing Team, we create markets and demand @ Sage. We develop a depth understanding of the market and support the strategy for market segmentation. Our extensive portfolio covers Accounting, Payroll, ERP and HCM.

Singapore

Leading the most transformative organization, EMC drives change and innovation in how businesses broker their services to extend and remodernize their applications to their consumer. As a senior management leader within the sales and field marketing leadership, my role holds me accountable for the region's Modern DataCenter Strategy, Go-to-Market Strategy, Pipeline conversions, Market share growth and revenue attainment. Leading a team of 11 agile marketers, we orchestrate regional Go-To-Market programs and integrated campaigns for channels and market segments. At EMC, I oversea the end to end marketing plan from strategy to execution, defining the solution portfolio messaging, market segment and brand amplification across the region to meet business goals. We lead with local and global campaigns, design route management programs with go to market priorities to deliver business growth and market awareness. Here we develop and implement digital campaigns across the region to optimize customer acquisition and build conversion strategies thru contextual targeting. As the regional brand custodian I oversee social media and PR campaigns across the region.

Singapore

Leading the fastest region with double digit growth, the Growth markets comprise of a collective region IBM sees as tremendous potential contributing to the business in Asia Pacific, Russia, Latin America, Middle East and Africa. As the Software Marketing Development Head of Channels, General Business and Geo Expansion I was responsible for managing the health of the business thru channel (Alliance, SI and Distributors); create go-to-market performance marketing campaigns, take share with competitive marketing plans, grow the software business, create channel sales pipeline and execute joint business plans through partners and market/product insights. The role exposed me to multiple geography, multiple group stakeholder and structured designing of programmatic partner GTM which amounted into annual billion dollar pipeline creation.

Singapore

Leading the World Largest Enterprise Software Group, IBM delivers, intelligence business applications, computing, security and mobility for a Smarter Planet. As a Product Marketing Management team within IBM Software Group, we are a strong 34 team marketer accountable for the Software business, from P&L through planning, market strategy, product position, route management and execution which includes ownership for revenue, route performance, and pipeline. The team lead fiscal year planning with market insights and competitive insights with sales to deliver a joint annual sales and marketing plan. The plan outlined how we drove measurable and quantifiable pipeline/converted sales thru sales engagement, programmatic offers, channel engagement and developed new route strategies to reach new and old market segments.

Kuala Lumpur, Malaysia

Lotus, the most adopted Enterprise Collaboration suit to empower knowledge workers in the digital era was one of the first collaboration tools to help organizations streamline their digital experience and delivered productivity within the organizations. As the Head of Lotus Product Marketing, I lead insights, route management, channel strategies and business planning operations for the Lotus Senior Leadership team in ASEAN, I was accountable for product launches, product bundling and product branding. With Sales, we were jointly accountable for nearly 60% of the market share in collaboration, leading, protecting and opening new markets jointly leveraging IBM Client Team sales momentum and engine. Other responsibilities: Owned ASEAN Channel recruitment strategies, Channel Go to market engagement to achieve 54% channel autonomous runrate. Leveraged strategic partner ecosystem to drive high value revenue through Unified Communication initiative. Recruit, nurture and go to market with Strategic Partner alliance for ASEAN: Cisco / Blackberry / Avaya. Also responsible to attach mobility to IBM Lotus with Nokia and Blackberry partners.

Malaysia

Leading the go to market in a fast moving organization, as the Business Group lead for the Application Server Business, I was responsible for the P/L of the product, Planning and Strategy of the solution portfolio and the success of Go to market plans in the enterprise and mid markets. Being a thought leader in its own rights, as Product Heads, we created category leadership in software enterprise grade for all segments through channel expansion, catalyst land and scale programs, market creation campaigns, evangelism, analyst programs and leading as a consultative business transformation leader with customers.Product line responsibilities: Exchange / Sharepoint Portal / SQL & Biztalk Server / Commerce Server / Content Management Server

Kuala Lumpur, Malaysia

Direct responsibility for the new SaaS and PaaS business with the Telco Sector. Led the APAC sales team working closely with Telco Partners, Media/Analysts and Business Partners to drive a multi-million dollar sell business to SMB markets. As the Business Development Director, I was chartered to increase Microsoft New service offerings with high value applications. Here, Microsoft solutions such as Exchange and MSN were the core anchoring solutions to help telco's provide a "ROBO" offering to small business on the cloud.

Kuala Lumpur, Malaysia

As the Pre-Sales Manager in charged of Technical Engineers, I had the charter of leading a team of 4 engineers in product specifications with Architects and construction engineers. Our Efforts and specification strategy and evangelism helped build product specification in architectural drawings consumed for sales requirement.As the Head of Product Marketing for HILTI portfolios - Tools, Anchors and Adhesives, I am accountable for the P/L of the business, customer retention and sales program to increase sales.

Bachelor Of Engineering - Be, Architectural Engineering

I am trained to imagine the impossible of a building. Where architects dream of skyscrapers, I design the very foundation and structure.

Mba, Business Management

Activities and Societies: An Incubator for change, I took my MBA in the downturn of the asian financial crisis to understand how Asia.

Doctorate Of Business Administration, Social Sciences