-Understand the marketing communications requirements for the division-Plan and activate campaigns with clear KPIs and monitoring.-Manage the media strategy in collaboration with key stakeholders.-Coordinate the production of Marketing material, aligned to global campaign.-Manage the email, content management, website & social strategy.-Propose, plan and deliver external events and trade shows.-Provide trade-marketing support for customers of the division.-Support the company PR strategy.-Oversee market research insights, translating them into marketing strategies.-Engage with sales teams within the division.-Manage marketing spend to ensure all activities are within agreed budgets.

Accountable for creation and delivery of the Sales & Marketing Plan for the business. - Creation of multi-platform lead gen strategies targeting four key sectors.- Brand image, voice and communications strategies and delivery. - Monitor sales pipeline and process.- Identify, develop and create key external partnerships and collaborations.-Weekly and monthly sales and marketing performance reporting and analytics.

Sole responsibility for developing the brand image and marketing strategy to drive footfall and profitability for the whole Ross Park site. Responsibilities include, but are not limited to: - Managing and creating content for all media channels for three areas of the business.- Identifying PR opportunities and creating press releases.- Create and manage an exciting program of events to drive footfall and add diversity to the site appeal. - Continuously evaluate performance and identify areas for improvement and development.

Accountable for the marketing plan, consumer insights, external partnerships and developing the retail business. Managing all customer communication channels in conjunction with the Marketing & Communications Manager.

Developing an end to end promotional plan for 23 stores (with more on the way!) to increase footfall and sales.Looking at creating viable promotions that retain gross profit % and suit the individual store and consumer group. This includes not only promotion calculation, but also art working print and digital communications and managing the delivery and execution of these effectively.With continuous reporting and monitoring to ensure the initiatives are driving the business forward appropriately and in line with the brand.

Working to develop the brand and site with a new perspective on the group marketing strategy targeted to: increase footfall, introduce new brands and lower the age profile of the customer base.Utilising skills in:Graphic Design (Adobe CC programmes) to create all artwork required for marketing purposesWebsite maintenance/ updates, SEO and google analyticsMail Chimp - with regular email communication to a strong customer database, whilst ensuring growth and maintenance of a strong above average open rate.Analytics - to monitor the success and feasibility of platforms and campaigns.Social Media - communicating and engaging with customers existing and new , utilising scheduling facility Hootsuite.Communications - writing copy for press, liaising with suppliers, marketing contacts, brand operators and of course customers!

Junior marketing role within an independent retail storeWith responsibilities to maintain reports and assessments of activity, update and maintain digital media platforms, creation of the email marketing strategy and artwork creation for digital and print publications

Developing and leading a team to create an exciting and compelling home and gift department, then to reach and exceed sales targets.