At GDP-UFRJ, I managed a large-scale project that provided game development education to over 200 underprivileged youth, significantly improving their career opportunities. I coordinated project timelines, team efforts, and stakeholder communications, ensuring a user-centered approach to all activities. I analyzed feedback and data to enhance program delivery, leading to the creation of 40+ new video games. Additionally, I mentored college student teams, overseeing project and personnel management to ensure successful completion of all initiatives.

- Led medium to large UX design initiatives, delivering optimized customer experiences for over 90,000 businesses across mobile and web platforms.- Collaborated with cross-functional teams (PMs, marketing, branding, and engineering), ensuring timely delivery of design solutions for 200,000+ customers.- Uncovered customer and business needs and translated them into engaging, simple, intuitive design solutions and understandable concepts.- Presented design solutions and data-driven insights to directors and stakeholders, ensuring alignment on project objectives.- Proposed new UX strategies for digital banking and wellness SaaS products that handled $2M+ in annual transactions.- Delivered polished and optimized products within tight deadlines that accelerated the rest of the pipeline by seven weeks.- Collaborated with the Branding team to create +50 illustrations that enhanced the company’s marketing efforts and fostered a friendlier dialogue with the customer base.- Proactively offered recommendations and solutions by championing prioritization of design-centered product enhancements grounded in research and analysis- Advocated for the customer through human-centered design methods, including discovery, research, ideation, whiteboard sessions, and user testing.