Account Manager - Millercoors
New Berlin, Wi, Us
• Managed a roster of sports and entertainment partnerships for MillerCoors (MC) in Austin valued at over $5 million dollars. Roster included Austin City Limits Festival, Xgames, University of Texas Athletics, Dallas Cowboys, Rodeo Austin, I Heart Media, IMG, Emmis Communications and TEAM Enterprises• Day-to-day client management including client and partner meetings, vendor management, weekly status updates, timelines, responsibility charts, next step summaries and comprehensive post-event recaps for all programs in market• Directed all phases of event activations from planning to on-site management and production to load-out• Managed contractual assets valued at over $1 million including tickets, signage, media, player appearances, flyaway trips and merchandise• Produced over 100 events including all UT gameday activations, the Coors Light Tailgate, in stadium Designated Driver program and samplings as well as the ACL Miller Lite Stage VIP Hospitality Experience