Aina Shasha Email & Phone Number

Kuala Lumpur, My

Prenetics (NASDAQ:PRE), a leading health sciences company, is dedicated to advancing consumer and clinical health.

Wp. Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia

Lendingpot is a Singapore's leading digital application tool that empowers you in your personal loan search for free.• Achieved significant growth in unsecured personal loan deals within six months, driving departmental revenue through the implementation of targeted strategic initiatives• Established strategic partnerships with Fintech brokers for business, mortgage, personal, and other loan types to increase deal flow, market reach, revenue, and client acquisition• Ensuring compliance with pertinent legal regulations and company policies by conducting eKYC procedures, incorporating proper credit evaluation through analysis of customers' financial needs, validation of bank and money lender credit reports, and verification of other documentations• Collaborated with internal stakeholders to ensure timely processing of personal loan and mortgage loan applications within designated turnaround times for approval• Drive successful onboarding experiences for new clients, optimizing their time to value, while also expanding client relationships and proactively encouraging referrals• Collaborated with cross-functional teams to identify system issues and enhance SOPs to ensure seamless application process while monitoring customer feedback, maintaining accurate interaction records, and communicating key insights to leadership to foster efficiency and drive revenue growth• Conducted competitor analysis to initiate the establishment of Lendingpot Malaysia

Helpling Singapore is an award-winning home services concierge that offers home cleaning and other home related services.• Managed workload distribution, work scheduling with timelines, and resource allocation to enhance team performance, while also analyzing results and collaborating with the team to consistently surpass monthly key performance indicators (KPIs).• Handled daily scheduling of 50+ professionals, ensuring optimized and non-overlapping schedules.• Managed client credit accounts, implemented effective credit policies and procedures to ensure compliance and minimize the risk of non-payment and debt, worked closely with clients to address payment failures, and successfully resolved payment issues to enhance credit management.• Analyzed fraudulent transactions, and work collaboratively with cross-functional teams to reduce financial fraud instances through pattern identification and prevention strategies.• Awarded as the top performer consecutively for outstanding customer service, continuously achieving the monthly KPIs, and maintained more than 90% of QA monthly performance.• Effectively managed complex customer escalations and damage cases by prioritizing timely resolution, follow-ups, and amicable approaches, showcasing exceptional proficiency in conflict resolution and problem-solving while preserving valuable customer relationships.• Proactively identified opportunities for upselling and cross-selling relevant services, effectively tracked and drove customer retention and expansion, resulting in improved churn and renewal rates.

• Provided fast and accurate response to an average of 200 Singaporean customers’ inquiries and concerns via multiple channels (call, live chat, and email) on a daily basis, and do close follow up to ensure customers satisfaction.• Managed feedback or complaints while maintaining a calm, positive, empathetic, and professional attitude at all times, and liaise with other teams to resolve customers’ issues.• Built meaningful relationships with every customer by understanding their needs, providing first contact resolution, and working out a positive outcome together.• Enhance customers’ experience by identifying opportunities to offer other related products and promotions based on their needs.• Tracked, documented, maintained, and updated customers necessary information in the database.• Understand, meet and aim to exceed the set KPIs with minimal supervision.• Worked on a rotational shift hours, weekends, and public holidays on hybrid basis.

Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia

I managed influencer marketing initiatives for three renowned spas: Urban Retreat Spa, Urban Retreat Onsen Spa, and Uroot Spa. These exceptional wellness destinations have received various prestigious awards, including the World Luxury Spa Award in 2019, recognition from Harper's Bazaar in 2020, and the esteemed TripAdvisor Travelers' Choice Award in 2022.• Managed the complete lifecycle of influencer (KOL) marketing strategies, encompassing sourcing, identification, negotiation, liaison, and project management with influencers for brand collaborations to ensure an optimal outcome for the brand and contribute to the development of social media accounts.• Identified and established relationships within a network of over 400 influencers, collaborating with more than 50 individuals specifically within the lifestyle and beauty niche.• Participated in content marketing initiatives by seamlessly integrating micro and mega influencers, celebrities, online media, and content creators. This collaborative effort resulted in the development of compelling contents, leading to a remarkable increase in brand awareness using user generated contents (UGCs).• Oversaw and proofread influencer-generated branded content, ensuring adherence to campaign timelines and deliverables.• Compiled and analyzed the performance of influencer marketing campaigns across multiple platforms, providing insights for strategic decisions and enhancements.• Identified and analyzed current content promotion trends, offering key recommendations to explore alternative avenues for customer engagement and driving sales traffic.• Conducted research on market trends, competitors, social media, and content creators to pinpoint effective content directions within the market.

I collaborated with various SMEs across diverse niches, including home & living, beauty, and educational kids' toys. I managed their e-commerce accounts (Shopee, Lazada, TikTok Shop, Zalora, Sunway eMall, and websites) and social media accounts (Facebook, Instagram, and TikTok). • Managed e-commerce operations, encompassing product listing, pricing updates, proposed promotional mechanisms, and the planning and execution of campaigns, while generating monthly sales reports for performance insights.• Successfully achieved RM10k in monthly revenue for newly created e-commerce accounts within - 6 months by employing a variety of strategies, and consistently increasing on a monthly basis.• Conducted market intelligence research to inform effective business strategies, performed internal analyses, and generated reports aligned with established KPIs.• Monitored potential competitors and developed contingency plans to mitigate risks.• Shared valuable insights with company leaders to enhance competitiveness, meet customer needs, and innovate products and services.• Maintained oversight of the company's social media platforms to ensure timely updates and delivery of content.• Respond to customers' inquiries when needed.

Bandar Baru Bangi, Selangor, Malaysia

With over a decade of experience, PFH Resources (M) Sdn. Bhd. has been actively involved in the development of NOSS, OF, and WIM curriculum standards. This collaboration extends to partnering with the Skills Development Department (JPK), Industry Lead Bodies (ILB), and various ministries, along with other government agencies. I was selected to be the Researcher for the project of Development of Occupational Framework (OF) document of the Manufacturing of Chemicals and Chemical Products (C20) 2023.• Facilitate a team of industry experts during group discussions to obtain industrial input for the OF• Presented data to government agencies, academicians, and professional bodies’ members to update the progress of the project on a bi-monthly basis• Researched, collected, and analyzed essential data to be included in the document by using various qualitative and quantitative research methods• Initiated, participated, and provided continuous support and active communication with all departments to ensure the project is completed within the designated timeframe

Kajang, Selangor, Malaysia

IT Synergy Clicks Consultancy specializes in various types of digital solutions, including Facebook Ads, website design, e-commerce management, social media management, and content creation.• Proactively identify B2B sales prospects, strategically leverage emerging opportunities, and demonstrate a comprehensive understanding of clients' needs to propose relevant solutions, including preparing and presenting proposals.• Successfully closed and achieved a revenue of RM300k within the 1st year of B2B sales.• Responsible for managing short- and long-term projects related to digital marketing, social media, content development, and e-commerce for over 30 clients from different niches.• Adept in project management skills and experienced in leading a team of 10 professionals through every stage of project development, implementation, and successful completion.• Coordinated and managed clients’ social media accounts and their contents, which include copywriting, creative planning, scripting, and scouting of content talent.• Analyzed clients’ social media accounts on their advertisement campaigns and results, and created detailed reports on Google Data Studio.• Managed clients’ e-commerce accounts and customer service by responding and resolving customers' inquiries and complaints in a timely manner based on acquired knowledge via live chat.• Developed alternative tools and system to enhance efficiency in social media management and online sales process, which include live automation report system and automated sales process.• Prepared and edited quotations, invoices, credit notes, and agreements.

Bangi, Selangor, Malaysia

I was appointed as a Graduate Research Assistant for the project "Disseminating Japanese Technologies for Wastewater Treatment System Utilizing the Natural Mineral Limonite and Kenaf." This collaboration involves the Japan International Cooperation Agency and Universiti Kebangsaan Malaysia.• Monitored and assessed samples’ water quality before and after treatment.• Conducted data collection and analysis on wastewater (BOD, COD, Oil & grease test, Ammonia test, and Total Organic Carbon).• Performed statistical, qualitative and quantitative analysis.

Bangi, Selangor, Malaysia

Insulflex Corporation Sdn Bhd has been the market leader in flexible elastomeric foam insulation since 1988. I have been selected as the intern to assist the processing of foams using extrusion and blowing technology in the production line.• Introduction to production line and quality control of flexible elastomeric insulator.• Trained on how to operate rheometer machine for samples testing.• Completed projects regarding density control, curing, and foaming reactions.

Bangi, Selangor, Malaysia

Research Assistant in Bioresource and Biorefinery Laboratory• Trained on how to bleach Kenaf and EFB pulp.• Preparation of chemical solutions with accurate concentrations.• Trained on using ubbelohde for molecular weight calculation.

Doctor Of Philosophy - Phd

Bachelor Of Science - Bs