Anne Broderick Email & Phone Number

United States

A strategic and dynamic expert in developing integrated marketing campaigns that drive revenue growth, expand market share and increase customer retention.

Uniondale, Ny

Openlink, an ION Investment Group company, global leader in trading, treasury and risk management solutions for energy and commodities companies, corporate treasuries, financial institutions and central banks across the world.Managed corporate marketing team focused on strengthening client partnership, data driven strategy, and redefining the brand and message. Key areas of concentration include:• Global client event programs• Integrated marketing campaigns & global lead generation… Show more Openlink, an ION Investment Group company, global leader in trading, treasury and risk management solutions for energy and commodities companies, corporate treasuries, financial institutions and central banks across the world.Managed corporate marketing team focused on strengthening client partnership, data driven strategy, and redefining the brand and message. Key areas of concentration include:• Global client event programs• Integrated marketing campaigns & global lead generation strategy• Analyst relations program • New product launch campaigns• Digital marketing strategy • Multi-touch marketing - industry and product specific go-to-market campaigns• Global advertising• Video marketing and storytelling Show less

Uniondale, Ny

Directed a team of four focused on client satisfaction, lead generation, brand awareness and connecting with key industry influencers, for the following: • Client conferences, Webinars, Industry Events, Thought Leadership• Advertising, Collateral, PR, Videos• Analyst Relations, Strategic Partnerships• Data ManagementImplemented e-mail marketing utilizing Pardot and created dashboards and metric reports in Saleforce for global marketing campaigns

Uniondale, Ny

Customized quarterly networking events, highlighting thought leadership and expertise for new and existing customers.Spearheaded over 10 global client summits boasted a +25% growth in attendance each year.Orchestrated production of thought leadership videos and webinars for Openlink InsightsManage analyst relationships and secured a 25% increase in industry awards for the company - elevating leadership.Introduced monthly employee video to unite staff globally - aligning them… Show more Customized quarterly networking events, highlighting thought leadership and expertise for new and existing customers.Spearheaded over 10 global client summits boasted a +25% growth in attendance each year.Orchestrated production of thought leadership videos and webinars for Openlink InsightsManage analyst relationships and secured a 25% increase in industry awards for the company - elevating leadership.Introduced monthly employee video to unite staff globally - aligning them with the company’s vision and goals. Show less

Uniondale, Ny

Coordinated all aspects of the marketing communications with a heavy emphasis on event planning. Focus areas included” Trade show coordination, Client user conference, Sales meeting, Brochure development, Survey submissions, Advertising, Vendor management, Industry research, Direct mailing campaigns