Irene Yan

Irene Yan Email and Phone Number

Affiliate Marketing | Marketing Research | Digital Transformation | Marketing Analytics @ 55Haitao Group
Irene Yan's Location
Boston, Massachusetts, United States, United States
About Irene Yan

My bachelor's degree and master's degree combined with training and experience has provided me with a great foundation of knowledge and skills. As a highly motivated marketing professional, I am dedicated to delivering innovative solutions that help organizations succeed. My passion for research and data-driven strategies has allowed me to develop marketing plans that successfully drive brand awareness and reach revenue goals.

Irene Yan's Current Company Details
55Haitao Group

55Haitao Group

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Affiliate Marketing | Marketing Research | Digital Transformation | Marketing Analytics
Irene Yan Work Experience Details
  • 55Haitao Group
    Operational Specialist
    55Haitao Group Oct 2023 - Present
    Pasadena, California, Us
  • Anda Real Estate Llc
    Business Development
    Anda Real Estate Llc Jun 2023 - Sep 2023
    Cambridge, Massachusetts, Us
    1. Utilize diverse methods for accurate property acquisition, including monitoring real estate websites, networking with peers, and visiting landlords. Ensure clients receive up-to-date and targeted rental choices.2. Analyze client behavior, identify valuable insights, and tailor sales strategies accordingly. Enhance property occupancy rates by addressing specific client needs.3. Facilitate communication and negotiation between landlords and clients, maintaining positive relationships on both ends.4. Utilize online platforms and social media for widespread property promotion, enhancing both online and offline marketing impact.
  • Launchqt Consulting
    Marketing Specialist
    Launchqt Consulting May 2022 - Sep 2023
    1. Fostered marketing plans that target the U.S. market segment to promote brand awareness2. Directed and managed multiple social media accounts3. Promoted the company's services through established WeChat counseling channel
  • Boston University Project
    Marketing Analyst
    Boston University Project Jan 2022 - May 2022
    1. Developed a comprehensive measurement model for Shake Shack based on literature review2. Designed and executed a Qualtrics survey to gather data on college students' past dining experiences at Shake Shack3. Analyzed both quantitative and qualitative data using SPSS and interpreted the results4. Presented the results and findings in a detailed research paper exceeding 7500 words
  • Boston University Project
    Market Researcher
    Boston University Project Sep 2021 - Dec 2021
    1. Collaborated with 2 team members to plan, design, and execute a research experiment investigating the Effects of Instagram Post Advertisements’ Frequency and Visual Complexity on Young Adults’s Purchase Intention2. Developed a research survey utilizing Qualtrics, and conducted data analysis using SPSS3. Synthesized results and findings into a comprehensive 15-page research paper and delivered a compelling presentation
  • Lightbulb Junior Enterprise
    Marketing Coordinator
    Lightbulb Junior Enterprise Jan 2021 - May 2021
    University Park, Pa, Us
    1. Created, designed, and managed social media posts and contents daily2. Maintained visual quality and consistency across all social media accounts
  • Elite League Of Hospitality In Asia
    Vice Minister Of Marketing Department
    Elite League Of Hospitality In Asia Sep 2019 - Jan 2021
    1. Established the organization’s first social media presence across Instagram and Wechat, and updated posts on a daily basis2. Wrote and edited 10+ promotional articles with an average view of 500+3. Designed posters for club promotion and recruited 10 new members4. Mentored new members to ensuring all were trained in required knowledge and capable of performing assigned duties
  • Fab Career Consulting Ltd.
    Marketing Intern
    Fab Career Consulting Ltd. Jun 2020 - Aug 2020
    New York, Ny, Us
    1. Conducted market research by designing a survey and distributing it to the public for opportunity discovery2. Diagnosed problems with the company's previous marketing approach and implemented a new strategy3. Managed operation of a core Wechat group by regularly delivering value-adding content and maintaining positive relationships with potential clients

Irene Yan Education Details

  • Boston University
    Boston University
    Media Science: Marketing Communication Research
  • Penn State University
    Penn State University
    Telecommunications And Media Industry
  • Penn State University
    Penn State University
    Korean

Frequently Asked Questions about Irene Yan

What company does Irene Yan work for?

Irene Yan works for 55haitao Group

What is Irene Yan's role at the current company?

Irene Yan's current role is Affiliate Marketing | Marketing Research | Digital Transformation | Marketing Analytics.

What schools did Irene Yan attend?

Irene Yan attended Boston University, Penn State University, Penn State University.

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