Ainsley Northam Email & Phone Number

Canada

Pickering, Ontario, Canada

MARKETING• Spearhead Apex’s marketing initiatives across all platforms.• Manage social media, including content creation, community engagement, and performance analysis to enhance brand visibility and client engagement.• Oversee website re-launches and ongoing updates to ensure a seamless user experience, driving traffic through effective SEO strategies.• Conceptualize and execute branding initiatives to align with the company's identity and enhance brand recognition.• Lead and execute internal and external company events, ensuring smooth logistics and high attendee satisfaction.• Cultivate and manage sponsorship relationships, fostering community engagement.• Travel to client events to capture content from concerts, corporate events, and large venue installations.OPERATIONS• Lead and facilitate human resources activities, including recruitment, hiring, onboarding, benefits, and HR management processes.• Oversee and implement employee-wide communication channels to ensure transparency and alignment across the organization.• Ensure seamless integration for new employees and oversee company policies and procedures, leading core functions of HR operations.• Develop and execute employee initiatives, from celebratory events to training sessions.• Manage website back-end operations, including updates, maintenance, and troubleshooting to ensure optimal functionality.• Coordinate company events and conferences to facilitate networking opportunities and professional development.• Support senior management in overall day-to-day company operations.• Develop and Lead external events at Apex.

Toronto, Ontario, Canada

Toronto, Canada Area

• Secure, manage and grow all corporate partnerships for MLSE Foundation• Develop a strong understanding of partner business objectives and collaborate with Global Partnerships team to strategically deliver on those objectives by leveraging opportunities within the Foundation• Create and present innovative, integrated promotional concepts that increase partner activations and achieve partner objectives within MLSE Foundation’s business objectives• Ensure all MLSE Foundation partner contractual obligations are met• Develop and present detailed year-end reports that include comprehensive business intelligence results• Accountable for managing off-season planning with partners to ensure programs and activation are ready to launch at start of season and strategic renewal conversations happen early• Develop new business opportunities and support with fundraising campaigns, as required• Develop and manage stewardship process to cultivate a donor-focused culture, including coordinating donor and partner events as required• Participate in special projects and perform other related duties as requested

Toronto, Canada Area

- Conduct ongoing outreach and solicitation for single ticket, mini flex plans, season tickets- Participate in aggressive outbound calls to create new leads- Assist with research from Fortune 500 to local companies for Directors and Vice Presidents prior to meetings- Attend Corporate meetings and provide notes with feedback and creation of new ideas for management- Create corporate proposals for management- Conduct ongoing outreach and solicitation for new corporate accounts via networking and cold-calling - Attend various community events on a daily/weekly basis, outside work hours to gain leads- Conduct in arena tours for potential season ticket, corporate or mini-plan clients- Going above and beyond designated assignments to get hired full time

- Using various channels creatively to bring in revenue to the team: Corporate Sponsorship/ Groups, School/ Minor Hockey Groups and Single tickets- Prospecting successfully for new corporate accounts through networking and cold-calling- Generating new revenue through lead development, follow-up and closing of accounts - Encouraging and promoting new business through relationship building with corporate and individual clients at games, community events and trade show- Managing various aspects of game-day operations effectively and efficiently- Create corporate group outings and Game Day sponsorship and manage sponsorship inbox, track and respond to sponsorship requests- Interface directly with clients and prospective clients to discuss their ideas and vision and to answer any questions and organize events from conception through to completion accordingly- Assist in the completion of all items on the clients contract: from game day, to advertising creation to ticket usage

Caa Centre

- Lead a team of 5-7 interns on their day to day sales activity, helping them reach their goals- Conduct ongoing outreach and solicitation for new corporate accounts via networking and cold-calling- Ensure execution of creative strategies that will increase revenue, identify leads, manage prospects, and acquire new business- Interface directly with clients and prospective clients to discuss their ideas and vision and to answer any questions and organize events from conception through to completion accordingly- Establish a good rapport with clients by providing consistently high levels of customer service by assisting and responding to inquiries and resolving issues in a timely manner- Order, track and distribute marketing collateral and promotional items- Lead in development and delivery of presentations of new business pitches- Organize all functions for groups up to 700 through different programs- Create corporate group outings and Game Day sponsorship and manage sponsorship inbox, track and respond to sponsorship requests- Schedule and attend school visits for all players and mascots- Coordinate all school programs which include choirs and flag and School Day games while working closely with school administration, teachers and principals- Successfully created community partnerships with the Peel School District School Board and over 75 schools- Collaborate with teachers and principals while building and maintaining professional working relationships while growing the Beast Brand in the Peel Region- Participate in Human Resources-related tasks such as hiring internship positions by checking application forms, identifying talent, shortlisting, and coordinating all processes involved of the review and interview of candidates by conducting competency-based interactive interviews

-Operate Twitter handle for away games and assist home games-Provide game updates to over 14,500 followers-Interact with fans over all social media channels-Create post-game articles for the team website and other social media account-Interact with fans by providing positive and relevant information

Part-time, Occasional -Provide front desk representation in a high volume environment-Assist accounts payable and accounts receivable-Answer telephone and direct inquiries -Provide office and sales support-Perform data inputting and file organization

Sport Management, Advanced Diploma

Activities and Societies: - Women's Extramural Hockey Team - Women's Flag Football Team

Therapeutic Recreation/Recreational Therapy

Intramural European Handball Intramural Volleyball