Experienced Product Marketing Manager with expertise in leveraging AI and machine learning to address complex marketing challenges and enhance strategic decision-making.-End to end product marketing which includes messaging, positioning, product launch, sales enablement as part of the go-to-market (GTM) strategies-AI-Driven Predictive Models: Skilled in developing and utilizing AI models to forecast market trends, consumer behavior, and campaign performance, ensuring data-driven strategies and optimized decision-making-Certifications: Pragmatic Certified in Product Management and Marketing
Artificial Intelligence (Ai) -Implementation
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Product Marketing ManagerArtificial Intelligence (Ai) -Implementation Oct 2023 - PresentWorking with AI and machine learning (ML) models to develop predictions across a range of verticals, including retail, advertising, technology, and finance. Experienced model creation, and data-driven strategy development.
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Product Marketing Manager|Microsoft|Ai & Data|Co-Pilot|Sales EnablementMicrosoft Mar 2023 - Jul 2023Redmond, Washington, UsWorking on MS Teams Premium (Co-Pilot/AI) (contract) to manage the creation of GTM messaging/positioning & sales enablement materials (client presentations, pitch decks, one pagers, seller sheets)Engaged with Forrester (Market Research) to develop cost savings study (TEI) of Artificial Intelligence (AI) & its impact and value add for clientsManaged content development with external agencies (one sheets/pitch decks/FAQs/cost benefits one pagers) to promote AI based solutions -
Product Marketer/Programmer/Aws DevelopmentJavascript.Js Jan 2020 - Jan 2023Programming (JavaScript/React/Python/Node/SQL/AWS Technologies) -
Marketing Product Manager|Artificial Intelligence (Ai) |Enterprise/Smb |M365 Ai |Product LaunchMicrosoft May 2018 - Nov 2018Redmond, Washington, UsMarketing product manager (contract) working on Microsoft Artificial Intelligence (AI) for Enterprise/SMB Managing product marketing for M365 AI to launch products as part of the M365 suiteWorking with key content developers (Forrester/Forbes) to produce white papers, videos, and sales enablement materials for thought leadership within the AI space -
Marketing Manager (Aws Cloud Computing) |Amazon|Customer Acquisition/Activation/EngagementAmazon 2013 - 2014Seattle, Wa, UsMarketing Manager working on new initiatives for AWS cloud computing for startupsCreated marketing programs to increase customer acquisition/activation/engagement which included webinars, landing pages, messaging/positioning & data analysis to support marketing programsDeveloped the marketing plan for a new global startup program which included the 6 pagenarrative presentation to a C-level Amazon Executive -
Product Marketing Manager (Fte)|Gtm|Sales Enablement|Data Analysis|Launch (Fte)Microsoft 2009 - 2012Redmond, Washington, UsResponsible for new product rollouts for internet ecommerce sites (B2B) (Display advertising)[Revenue impact over $32M/FY11]-Developed overall product positioning, messaging and communication strategy for key audience segments along with User Stories for software development-Owned and lead go-to-market (GTM) strategy resulting in intensive education/training and strong marketing collateral development. -
Marketing ManagerMicrosoft 2006 - 2009Redmond, Washington, UsMarketing manager (FTE) for Microsoft-Established v-teams by taking a leadership role to ensure extensive collaboration and engagement with key stakeholders (clients/business groups/vendors/sales)-Successfully executed marketing strategies around product/tools launch (adCenter Desktop, Bing Shopping) to enable client campaigns and impact/achieve revenue targets -Created and implemented complete GTM strategy for sales enablement
Deepa .. Education Details
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Seattle UniversityMarketing/Strategy -
The Wharton SchoolFundamentals Of Quantitative Modeling (Through Coursera)
Frequently Asked Questions about Deepa ..
What company does Deepa .. work for?
Deepa .. works for Artificial Intelligence (Ai) -Implementation
What is Deepa ..'s role at the current company?
Deepa ..'s current role is Product Marketing Manager at Artificial Intelligence (AI) -Implementation.
What schools did Deepa .. attend?
Deepa .. attended Seattle University, The Wharton School.
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