Air Filho Email and Phone Number
Hi there! I help startups and small businesses to grow their online visibility through Digital Marketing.I’m a professional with 8+ years of experience in enterprise-level marketing management, business development, and project management. I’m from Brazil, but I live in New York since 2008.In my past work experiences, I had the opportunity to collaborate effectively with all staff levels while enabling teams to gain insights into critical Latin American perspectives.I streamlined digital marketing strategies and operations, resulting in increasing corporate performance and efficiencies in technology, e-commerce, media, beauty, and finance industries.After working at Warner Bros Digital Labs for over four years, I started my own company: DigiFlow. We are a Digital Marketing Agency that offers marketing consulting services such as SEO, PPC, email marketing, web analytics, social media, and web design.I am a data-driven guy passionate about marketing, communications, and technology. I cherish working closely with my clients, diving deep in their business to help them achieve their goals.Outside of work, out of the ordinary hobbies, like movies, reading, and skydiving, I like to build and fix stuff and repair everything that falls apart or goes wrong in my everyday life. I’m a passport-ready guy who loves to travel, eat different foods, and spend time with my dog Gaea!-Olá! Eu ajudo startups e pequenas empresas a aumentarem sua presença online através do Marketing Digital.Tenho mais de 8 anos de experiência em gestão de marketing, desenvolvimento de negócios e gestão de projetos em grandes empresas. Sou brasileiro, mas moro em Nova York desde 2008.Na minha carreira eu tive a oportunidade de colaborar diretamente com equipes de diversos níveis, trazendo insights sobre perspectivas da América Latina.Também já elaborei estratégias de marketing digital para empresas dos segmentos de tecnologia, e-commerce, mídia, beleza e finanças.Após trabalhar mais de 4 anos na Warner Bros, eu criei minha própria empresa: a DigiFlow, uma agência de Marketing Digital que oferece serviços de SEO, mídia paga, e-mail marketing, analytics, social media e web design.Eu sou orientado a dados, apaixonado por marketing, comunicação e tecnologia. Valorizo a proximidade com meus clientes e me envolvo no negócio para atingir as metas.No tempo livre, além de filmes, livros e paraquedismo, eu também gosto de construir e consertar objetos do meu dia-a-dia. Estou sempre pronto para viajar, amo comer pratos diferentes e passar tempo com minha cachorrinha, Gaea.
Digiflow Nyc
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Founder And Director Of Digital Marketing & Growth HackingDigiflow Nyc Jul 2019 - Present- Broad experience in providing customized digital marketing services, especially in the e-commerce and technology industries;- Deliver unique and personalized services using an all-hands approach from early engagement to ongoing consulting;- Help business generate and analyze data to make better decisions;- Build and apply SEO strategies to increase awareness, traffic, and sales on business websites;- Examine and discuss budgets and resources to develop a customized plan to reach goals according to each enterprise needs;- Analyze, plan, and implement paid advertising, email marketing, and social media strategies;- Develop fast-loading, responsive web-design that focuses on the user experience, accelerating the consumer journey;- Provide online marketing consulting services and operational support to small and medium-sized businesses to grow their online presence and revenue in an increasingly complex digital world.
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Marketing Project Manager- [Wbdl]Warner Bros. Digital Labs Oct 2018 - May 2019New York, New York, Us- Managed the flow and distribution of marketing projects; - Accountable for planning, organizing, managing, and executing projects from beginning to end while applying an agile approach; - Created roadmaps across divisions; - Acted as a liaison between the Marketing team for the DC Universe App and WBDL; - Managed SEO strategy and projects. Highlight ✅ Help to Improve the process of creating and delivering marketing landing pages, terms & conditions pages, reducing the production time from ten days to about five days, a decrease of 100% [Due to optimizing code; ✅ Streamlining page request process; ✅ Creating stands/templates, including PSD templates for the design.] -
Business Development Manager - Growth Marketing & Operations Latam [Dramafever]Warner Bros. Digital Labs Sep 2017 - Oct 2018New York, New York, Us- Promoted to manage marketing, operations, business development, and growth for the DramaFever App in LATAM; - Developed strategic plans by providing data-driven key insights; - Collaborated with team members/internal stakeholders to synthesize vital conclusions; - Ensured proper localization for Portuguese and Spanish of technology and product.Highlight✅ Surpassed 1M subscribers for YouTube Latino, achieving 115K subscribers for YouTube Brazil, and doubled the audience for Facebook after overhauling social media strategy via influencers, localization, and messaging.✅ Eliminated major roadblock for Brazil by partnering with local vendors and working with different vendors to introduce local payments for Argentina, Peru, Chile, Bolivia, Mexico, and Paraguay. ✅ Decreased the 24-hour delay in subtitles for Latin American users by 83% by creating a new process involving uploading subs directly, using a CMS structure. That helped to increase conversion by 12%.✅ Created an 8% spike in conversions and reduced chum by 6% through addressing localization challenges of users viewing apps (IOS, Roku, Apple, Android, etc.) partially in English and Spanish.✅ Secured a more significant budget for LATAM by creating reports using Looker, Google Analytics, Cake, and Sailtrue to establish KPIs on social media stats, MAU, minutes streamed, and chum rate to better clarify region potential.
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Marketing Manager/Business Development Associate [Dramafever]Warner Bros. Digital Labs Mar 2016 - Oct 2017New York, New York, Us- Oversaw marketing strategy and implementation for Brazil and LATAM from customer acquisition to retention;- Managed day-to-day activities for YouTube Brazil and Latino. Partnered with the Acquisition Manager. Highlight✅ Helped to Increased by 200% the number of subscribers to the DramaFever App in Latam by changing the overall strategy.✅ Improved LATAM email open rate by 20% due to implementing a new strategy by creating new templates ensuring all emails were localized, and hiring a freelancer to create a copy in the appropriate user language.✅ Increased the number of subscribers to DramaFever App in Brazil by 20% by partnering with a local vendor, Cambio Real, to introduce new methods of payments to Brazil due to payments initially offered in USD only causing critical friction.
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Marketing Coordinator/Multilingual Customer Support [Dramafever]Warner Bros. Digital Labs Aug 2015 - Mar 2016New York, New York, Us- Coordinated marketing activities, including developing and executing marketing strategies for LATAM;- Managed activities for YouTube Brazil/Latino; - Created email marketing campaigns;- Articulated LATAM business development strategies for the leadership team. Highlight✅ Recognized through the “Trooper Award” [ The person who is always there to help] in 2015 and improved favorable customer service ratings for the Brazilian market.✅ Launched and managed DramaFever Brazil Channel on YouTube resulting in acquiring 400K subscribers.✅ Secured key partnership with influencer and Brazilian novelist, Babi Dewet, launching the show “Clube do DramaFever.” ✅ Managed partnership with Tania from the show “Hablemos de Doramas.”
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Multilingual Customer Support/Portuguese Language Specialist [Dramafever]Warner Bros. Digital Labs Feb 2015 - Aug 2015New York, New York, Us- Hired for Latin American Market customer support, then assisted leadership with everything expansion related.
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International Account ManagerFxdd Jun 2013 - Sep 2014Lima, Pe- Supported FX customers from Brazil;- Understood and discussed FX markets and how they work;- Answered customer account questions;- Discussed the FXDD trading platforms with prospective customers;- Built and maintained customer relationships and Accounts. -
Customer Support And Brazilian Account ManagerFxdd Jan 2013 - Jun 2013Lima, Pe- Supported FX customers from around the world (focus in Brazil);- Discussed FX markets, how they work and the MT4 trading platforms with prospective customers; - Built and maintained customer relationships and answer customer account questions.
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Delegate SalesLatin Markets Oct 2012 - Dec 2012New York, Us- Established accounts and sponsors for events in Brazil;- Researched and established connections with potential clients;- Coordinated with the marketing director on data development;- Coordinated with event sales and production directors on the product. -
ConsultantOptimus Investimentos Jan 2011 - Jun 2012Cuiabá, Mato Grosso, Br- Conceived, created, and drove the early development of the firm;- Executed trades on a timely basis to improve the asset allocation and performance of clients’ investment portfolios;- As a key portion of academic studies at FGV and NYU, developed the business plan for Optimus Investimentos utilizing models that included Porter, PDCA, Strategic Planning, and BSC;- Researched and successfully identified profitable investment opportunities;- Created and implemented the marketing that put the firm on the map;- Developed and updated a company website with timely market trend analysis;- Played a key role in developing and closing numerous high-level deals;- Developed and implemented the company strategy and business model as well as its marketing mission and vision. -
Sales RepresentativeTbcs Investimentos Feb 2010 - Jun 2010- Drove new business development while assisting portfolio managers and traders in improving the performance of their trading and investments. Took the lead in ensuring complete client satisfaction with current portfolios;- Rapidly developed a sales pipeline potential clients through initiatives in cold calling, referral generation, education, and portfolio development and management;- Markedly expanded the client base while consistently beating all established sales and marketing targets.
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National Master Councilor Scodrfb (President)Demolay International Jan 2005 - Jul 2008Kansas City, Mo , UsNon-Profit Leadership School Organization with 200,000+ members in Brazil - Jan 2004 - Dec 2009- Elected National President, the highest position of the organization;- Represented the organization in Brazil and abroad;- Practiced many political and leadership skills as a result;- Main activities included organizing meetings, planning events, and delivering motivational and leadership speeches. DeMolay is an organization dedicated to preparing young men to lead successful, happy, and productive lives. Basing its approach on timeless principles and practical, hands-on experience, DeMolay opens doors for young men aged 12 to 21 by developing the civic awareness, personal responsibility, and leadership skills so vitally needed in society today. DeMolay combines this serious mission with a fun approach that builds important bonds of friendship among members in more than 1,000 chapters worldwide. -
Chess TeacherEscola Primeira Infância Apr 2007 - May 2008- Prepared lectures and activities based on student age;- Grade students based on their understanding of chess;- Held parent-teacher conferences; - Lead extracurricular activities; - Mentored students, and provided advice on educational and personal matters.
Air Filho Education Details
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Unic And Fundação Getulio VargasFinance -
New York UniversityBusiness/ Finance/ Stock Market
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New York Institure Of FinanceRisk Management Of Derivatives
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General AssemblyData Processing And Data Processing Technology/Technician
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ReforgeGrowth Series
Frequently Asked Questions about Air Filho
What company does Air Filho work for?
Air Filho works for Digiflow Nyc
What is Air Filho's role at the current company?
Air Filho's current role is DigiFlow's Founder | Digital Marketing Consultant | SEO Expert | Website Optimization | Business Development | Project Management.
What schools did Air Filho attend?
Air Filho attended Unic And Fundação Getulio Vargas, New York University, New York Institure Of Finance, General Assembly, Reforge.
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