Taking forward a family owned business of 26 years that deals with flowers,plants, landscaping and plant maintenance services.

- Planning, scheduling and creating content for all social media pages including designing and copywriting - Prioritising organic reach of content through active social listening and daily tactics- Developing paid campaigns within the existing budget for SEM, social media ads, influencer collaborations etc.- Social community management including interactions, resolving complaints and queries, follow-ups etc.- Crafting and monitoring email campaigns for the target audience - Content writing for blogs, websites and other product / marketing materials- Developing collateral such as brochures, company profile, proposal decks etc. to be sent out to existing and prospective clients- Developing monthly reports to assess performance and plan Clients - TOTS ME - An exclusive Australian baby and toddler products retailer in UAE- Adi The Holistic Dentist - Personal branding - Tabrah Flowers - A company dealing with flowers and plants - IT and Software firms, U.S.A ( Confidential )

- Student Representative : Batch '18 - Batch'19- Valedictorian : Batch'19 - Worked on live projects for well established brands like Le Tanneur, Havas Media and Loreal- Was part of the Silicon Valley Immersion Programme in Marketing Innovation and New Product Development in San Fransisco, California. Had the brilliant opportunity to visit and interact with leaders at Google, Uber, Slack, 500 Startups, Grammarly etc.

-Responsible for handling a diverse portfolio of accounts like Smirnoff, ITC, INBISCO, MMHRC Hospitals etc.RESPONSIBILITIES - Briefing media, creative, social and planning teams and assisting the client with the formulation of advertising strategies.- In-charge of being the link between, the client and the advertising agency and responsible for maintaining regular contact with both.- Developing pitches along with other agency staff to try and win new business for the agency.HIGHLIGHT- Worked on a nationally successful Mother's Day Campaign for ITC Mom's Magic Cookies - Mom's Day Magic, which crossed an aggregate of 9mn+ video views and was featured by Campaign Asia.- One of the youngest professionals chosen from across India to attend WPP's annual invite only conference(STREAM) for creative, media & technology leaders in the country (2017)

RESPONSIBILITIES- Relationship management and client servicing for over 35 clients.- Familiarising clients with the product and ensuring client satisfaction throughout the duration of the campaign- Performance evaluation , generating reports ( CTR , ROI , Page views , Banner impressions etc. ) , co-ordinating creatives, and creating future campaign plans on renewal of campaign contract.- Increasing revenue from existing clients by proposing additional advertising opportunities that helps in boosting their business and increase customer base.HIGHLIGHTS- As part of the CST, managed 35 accounts simultaneously with an average aggregate billing of 23K USD and was responsible for daily servicing, banner replacements, consulting and contract renewals for the same.- Up-sold additional advertising inventory to clients on a regular basis.

RESPONSIBILITIES- Identifying business opportunities in an assigned zone by identifying prospects , evaluating their problems and marketing objectives and creating sales options.- Sold advertising spaces on the website and app by establishing contact , developing relationships with prospects and recommending solutions.- Planning advertising campaigns , co-ordinating with the design team for banner creatives , activating campaign etc.HIGHLIGHTS- Recognised as one of the first sales team member to close three banner sales in a day.- Sold digital advertising spaces to over 50 F&B outlets in Dubai. Winner of the internal sales competition in Dec 2014 for having the most number of sales closures in a month.- Promoted to the Client Servicing team in six months of being hired.

- Worked closely with the Account Planning team for Siemens Bosch and Mashreq Bank. Involved in research , preparing briefs , competitor analysis etc. - Worked with the Social Media team in helping with content calendars and posts.- Worked with the Digital team for app ideas , strategy etc.

* Assisted the production department in product photo shoots , editing etc.* Worked with the Copywriting department with editing , Arabic translation , proof reading etc.for Carrefour.* Worked in the administration department for a week to get an overview of functions and work flow in an advertising agency.

* Handled database management post-events and post-event analysis for clients.* Assisted in creating CSR programmes and organizing CSR events for brands like Western Union.