• Responsible for pitching ad inventory, digital sponsorships, brand integration opportunities and content solutions to clients for ZEE5- a Video on Demand platform of ZEE Entertainment.• Managed accounts including L’Oréal, Johnson & Johnson, Marico, Hindustan Unilever Limited etc ensuring exceptional service and strengthening partnerships. • Collaborated with cross-functional teams including the Ad Operations, Finance, and Brand Solutions team facilitating smooth execution and delivery of campaigns to meet client expectations and enhance ZEE5’s offerings in the market.• Cultivated enduring relationships with clients and media planners from leading agencies like Mindshare, Publicis, Dentsu, and Mediacom, fostering mutual trust and collaboration.• Monitored and ensured seamless execution of advertising campaigns run on Zee5 to identify areas for improvement and optimize results.

• Proactively sourced leads and converted new business prospects for JioSaavn (an audio streaming platform) in a fast-paced environment.• Generated tailored media proposals and content solutions to drive the sales of ad inventory, effectively expanding the client base.• Engaged marketing agencies and clients, offering insights into audio streaming service's display and video inventory solutions• Delivered content offerings concerning sponsored playlists, podcasts and brand channels for JioSaavn.• Acknowledged with the "Best Rookie Award" in recognition of surpassing sales targets during the second quarter of 2021, showcasing a dedication to exceptional performance and contribution to the team's success.

• Developed and executed a comprehensive social media strategy for Peaches & Cream, a Korean skincare start-up, to increase brand awareness and drive sales.• Conducted market research regarding the current beauty trends to identify relevant target audiences and create engaging content that resonates with them. • Created and managed original, high-quality content for Instagram and Facebook.• Monitored and analyzed the online presence of the company’s brand to identify trends, track user engagement, and measure the effectiveness of social media campaigns.• Engaged with users on social media platforms to build relationships and strengthen customer loyalty.

• Generated revenue by selling ad inventory and content solutions for Voot (Video OTT platform of Viacom18).• Managed major accounts like - Hindustan Unilever Ltd, Netflix, Cetaphil, Reliance Industries Ltd, etc.• Strategically planned and offered customized inventory & and content solutions to various advertisers & and agencies and fostered long-term relationships with media planners & and clients.• Collaborated seamlessly with cross-functional teams including the Operations, Finance, Legal and the Studio team ensuring smooth execution and delivery of campaigns to meet client needs.