Aisling O'Callaghan

Aisling O'Callaghan Email and Phone Number

Marketing Manager at Anritsu Service Assurance @ Anritsu
Aisling O'Callaghan's Location
Dublin, County Dublin, Ireland, Ireland
Aisling O'Callaghan's Contact Details

Aisling O'Callaghan work email

Aisling O'Callaghan personal email

n/a
About Aisling O'Callaghan

A results-focused strategic marketing and analytics specialist combining 5 years' experience across B2B, B2C and agency, my sector experience includes telecoms, retail, pharmaceutical, and technology. With extensive experience in digital marketing, brand management and strategic planning, I have worked in-house and in agencies developing 360 strategies to position companies as key players in their industry. Strengths lie in developing integrated campaigns, both online and offline, and leading multi-disciplinary teams and 3rd party agencies to deliver a seamless brand message that is fully integrated with the corporate strategy.

Aisling O'Callaghan's Current Company Details
Anritsu

Anritsu

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Marketing Manager at Anritsu Service Assurance
Aisling O'Callaghan Work Experience Details
  • Anritsu
    Marketing Manager
    Anritsu Aug 2022 - Present
    Atsugi-Shi, Kanagawa, Jp
  • Abbey Capital Limited
    Marketing Operations Specialist
    Abbey Capital Limited Jan 2022 - Jul 2022
    Dublin, County Dublin, Ie
  • Abbey Capital Limited
    Head Of Marketing
    Abbey Capital Limited Nov 2020 - Jan 2022
    Dublin, County Dublin, Ie
  • Aisling.Online
    Consultant
    Aisling.Online Mar 2020 - Nov 2020
  • Area22
    Senior Marketing Manager
    Area22 Nov 2019 - Mar 2020
    Dublin, Dublin, Ie
    Developed an end-to-end user acquisition strategy for the product testing phase.Built a brand identity for the new product.Acquired 250% over the target required for the user group.Built a comprehensive reporting and engagement structure for analysis and incorporation of customer feedback into the product.
  • Cx Moments
    Senior Marketing Manager
    Cx Moments May 2019 - Nov 2019
    Blackrock, Dublin, Ie
    Full brand redesign and implementation including product UX/UI for full alignment.Implemented a full digital growth strategy, to move the company from marketplace acquisition to mainstream SaaS model.Achieved a 2400% growth in digital leads in the first 5 monthsFull-scale SEO strategy implemented with domain score gain of 22 over 6 months.Worked with the board and related stakeholders to develop a unified strategy for product, sales and marketing.
  • Mobileum
    Senior Marketing Manager
    Mobileum Aug 2017 - Apr 2019
    Cupertino, Ca, Us
    Generate RoI from eventsEvent management including company presence at MWCA 2017, MWC 2018 and GSMA industry eventsManagement of overall marketing budget for the organisationDeveloping corporate messaging and positioningPlanning and execution of digital marketing strategyOrganising and project management of seminars and marketing events.Manage and coordinate external marketing partners e.g PR partners, Inside Sales
  • Mobileum
    Digital Marketing Consultant
    Mobileum May 2017 - Aug 2017
    Cupertino, Ca, Us
  • Swordfish Media Pty Ltd
    Digital Designer
    Swordfish Media Pty Ltd Nov 2016 - Feb 2017
    Sydney, New South Wales, Au
    HTML/CSS web designHTML email and ad designAnalytics trackingDesign including online ads, emails,brochures and conference materials
  • Fusion Design Agency
    Web And Graphic Designer
    Fusion Design Agency May 2016 - Jul 2016
    HTML/CSS web designCMS designBuilding internal systems for the companyBuilding eCommerce platformsDeveloping brand identity for clientsSEO and SMO developmentDigital Marketing Strategy & execution for various clients
  • Voxpro
    Google Apps For Work Technical Support
    Voxpro Mar 2015 - Oct 2015
    Cork, Ie
    - Offering exceptional customer support- Troubleshooting issues and corresponding with customers in a timely manner.- Time management and working towards KPI's- Configuration and troubleshooting of Google Apps suites in addition to Billing and Admin, third party integrations.- Specialised configuration and troubleshooting of Google Apps Collaboration suite including Google Docs, Drive, Calendar and Sites.- Working within Salesforce CRM. - Ongoing professional development in all areas of Google Apps for Work
  • Suits Distributors
    Head Of Ecommerce And Marketing Emea
    Suits Distributors Sep 2014 - Jan 2015
    - Brand development for all stores and in-house brands.- Social Media Optimisation.- Implementing digital marketing strategies to maximise the impact of the companies expansion.- Web & eCommerce development.- Web site traffic growth and online and print advertising campaigns.- Web site UI. - Developed brand strategy,business plans & sales strategies for European expansion.- Drafting business processes and structures for sales staff and franchising branch of the company.- End to end inhouse recruitment for both administrative and sales roles within the Organisation.
  • Autism Start
    Multimedia Manager
    Autism Start Sep 2013 - Sep 2014
  • Celtic Golf
    Seo Executive
    Celtic Golf Oct 2013 - Apr 2014
    - Execute tests, collect and analyze data, identify keyword trends- Track, report, and analyze website analytics and PPC initiatives and campaigns- Manage campaign expenses, staying on budget- Develop eDM content for specific campaigns and track/analyse results- Optimize copy and landing pages for search engine marketing- Perform ongoing keyword discovery, expansion and optimization- Research and implement search engine optimization recommendations- Research and analyze competitor advertising links- Develop and implement link building strategy working with Social media and Digital Marketing managers for clubs Celtic Golf toured with to develop off site deep linking.- Work with the development team to ensure SEO best practices are properly implemented on newly developed code when developing the mobile responsive site.- Wrote and developed SEO in content creation and content programming- Made changes to website architecture, content, linking and other factors to improve SEO positions for target keywords via the CMS.- Responsible for scheduling all social and SEO development for the company using a rolling 6 month plan to track upcoming promotions and changes and ensure the developments were integrated into social media.
  • Cit Hatchery Program
    Entrepreneur
    Cit Hatchery Program Jun 2013 - Sep 2013

Aisling O'Callaghan Skills

Web Design Web Development Html Css User Interface Design Wordpress Html 5 User Experience Actionscript Multimedia Social Media After Effects Motion Graphics Video Editing Premiere Final Cut Pro Flash Photoshop Adobe Creative Suite Graphic Design Illustrator Image Editing Maya Video Production Animation Video Dreamweaver Web Authoring Facebook Film Production Social Networking Film Cinematography 3d Studio Max New Media Illustration Videography Creative Writing Digital Media Interaction Design Seo Copywriting Brand Development Blogging Digital Marketing Digital Strategy Email Marketing Html Emails Search Engine Optimization

Aisling O'Callaghan Education Details

  • Munster Technological University
    Munster Technological University
    Multimedia

Frequently Asked Questions about Aisling O'Callaghan

What company does Aisling O'Callaghan work for?

Aisling O'Callaghan works for Anritsu

What is Aisling O'Callaghan's role at the current company?

Aisling O'Callaghan's current role is Marketing Manager at Anritsu Service Assurance.

What is Aisling O'Callaghan's email address?

Aisling O'Callaghan's email address is ai****@****ycit.ie

What schools did Aisling O'Callaghan attend?

Aisling O'Callaghan attended Munster Technological University.

What are some of Aisling O'Callaghan's interests?

Aisling O'Callaghan has interest in Education.

What skills is Aisling O'Callaghan known for?

Aisling O'Callaghan has skills like Web Design, Web Development, Html, Css, User Interface Design, Wordpress, Html 5, User Experience, Actionscript, Multimedia, Social Media, After Effects.

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