Aitziber Pérez Email & Phone Number

Vancouver, BC, CA

Vancouver, British Columbia, Canada

Vancouver, British Columbia, Canada

• Team. Managed a team of three A&O coordinators through their day-to-day operations.
• Support. Consistent weekly check-ins that included auditing, planning, and monitoring campaign performance, as well as coaching opportunities for internal growth and development.
• Recruiting and Training. Recruited and trained new Coordinators through one-on-one meetings and job shadowing opportunities.
• Account Assignment. Managed and assigned accounts to each coordinators’ client portfolio by monitoring workload and assessing learning opportunities.
• Goal Setting & Mentoring. Effective goal-setting to help my team members to reach their objectives.
• Internal Projects. Developed and improved multiple internal processes. - Updated obsolete training modules for new hires and optimized the onboarding process by designing a new hands-on training program. - Restructured.

Vancouver, Canada Area

• Programmatic Advertising. Implemented campaigns on CM360, DV360 (Display, Video, Native, EPI & YouTube), and SA360.
• SEM/PPC. Designed and executed search campaigns on Bing and especially Google Ads, using the Google Ads Editor and SA360.
• Paid Social. Built and optimized social campaigns on multiple platforms such as Facebook, Twitter, LinkedIn, Pinterest, and Spotify.
• Conversion Tracking. Experience setting up conversion tracking through Google Tag Manager, Campaign Manager Floodlights, and Facebook Pixel and Events.
• Reporting. Created manual and automated (via Datorama - Salesforce) reports for clients.
• Geofencing. Built custom audiences from location-based data to be used in multiplatform marketing initiatives.

Vancouver

• Develop paid search and paid social marketing strategy in Europe and North America.
• Plan and oversee the creation and deployment of European campaigns across multiple channels – search, social, mobile.
• Provide monthly reports to clients on various metrics and report on the results of optimization initiatives.
• Market research
• Social Media content and strategy

Vancouver, Canada Area

• Spanish grammar, spelling, pronunciation, vocabulary and composition.
• Guiding students on conversational Spanish.
• Teaching students about Spanish language literature, culture and history.
• Creating engaging lesson plans
• Planning classroom activities to motivate students.
• Preparing visual aids.

Salzburg

• Development of marketing strategies and media plans for companies in different areas such as Tourism and Retailing.
• Support and administration of marketing projects and operational customer communication.
• Continuous monitoring of KPIs in the form of data analysis and optimization.
• Solution of marketing and analytics problems.
• Lead generation campaigns
• Proactive reporting / project status updates to team leaders and customers.

Salzburg

• Weekly update of the website (Wordpress)
• Press releases
• Social Media strategy and updates
• Emailing
• Sale and distribution of products.

Salzburg

• Program and lesson planing.
• Developing new learning resources focusing in interactive media.
• Leading lessons and class activities.
• Only Spanish spoken at all levels:-)

Cuenca, España

• Research on a multiple variety of topics
• Production and edition of dailies and weeklies
• Real time-Update of social media channels according to breaking news
• Photographer

Cuenca

• Corporate press releases for mayor companies and events
• Social media content for multiple clients

Cuenca, España

• Editor, presenter and producer of local news and programs
• Research, editing and reporting
• Attendance to press conferences and events
• Updating multiple social media channels of the radio station: Twitter, Facebook, Instagram and Ivoox
• Recording ads

Vitoria-Gasteiz Area, Spain

Journalist and reporter for local news. Producer and presenter of the weekly TV magazine called El boulevard de Vitoria-Gasteiz.

Bilbao Y Alrededores, España

Local and regional news journalist and presenter for Punto Radio Euskadi.

Vitoria-Gasteiz Y Alrededores, España

Producer and reporter for local news and programs

Vitoria-Gasteiz Area, Spain

Internship in news and magazine sections. Summer 2003 & Summer 2004.

Master'S Degree, Digital Marketing And Ecommerce, B

Developing an Ecommerce Business Plan Generating marketing strategies according to the latest Ecommerce trends Creative selling Mastering.

Indigenous Canada, Indigenous Canada

From the Faculty of Native Studies, the course explores the different histories and contemporary perspectives of Indigenous peoples living.

Google Adwords, Google Analytics And Advertising In Social Media

Designing, implementing and monitoring Google AdWords and Facebook Ads campaigns. Google analytics.

Monitoring And Analysing Social Media Content

Effectively managing social media metrics and monitoring online brand content.

Audiovisual Communication, Radio, Television, And Digital Communication, B

Activities and Societies: Seminario 'La encrucijada del cine español' (2005). Final Degree Project: Short film 'Un salón al aire libre'.

Diploma, Teaching Spanish As Foreign Language

Activities and Societies: Spanish Teacher Specialist Education (ELE)