Andrew Ivchenko Email & Phone Number

I am a behavioural science principal & consultant with the unique experience of not only embedding & championing behavioural science across large businesses (in the EU, UK, Australia, and the USA) but also being responsible for the end-to-end delivery of behavioural research and experimentation.Behavioural Science Principal• Experience with building sustainable and successful Behavioural Science research practices that drive positive customer outcomes, and improve customer experiences while meeting business objectives • Proven record of successfully embedding “Behavioural Design Framework” to enrich traditional Design Thinking (HCD) for product & service design in Financial Services, FinTech and IT sectors• Ability to engage, connect and influence a wide range of stakeholders across Marketing, Service Design, UX/UI, Digital Transformation, Data & Analytics, and LegalApplied Behavioural Scientist• 15+ years of first-hand experience with planning & executing mixed-methods marketing research (qualitative & quantitative methods) with a particular focus on tools & methods of behavioural & experimental economics, consumer research and neuromarketing• Delivered 65+ behavioural experiments with 300,000+ participants across the globe• Experience in designing, delivering, and analysing digital (online framed-field experiments), lab & field experiments to uncover causal relationships and develop data-driven, actionable business solutionsEducator• Developed and successfully taught undergraduate and graduate-level courses in Marketing Management & Consumer Insights, Applied Marketing Research and Opportunity Analysis, Industrial Marketing• Developed and successfully taught custom academic training modules and courses for Executive-level programs (EMBA)• Academic supervision of undergraduate and graduate research projects & thesesAcademic Researcher• Following an interdisciplinary path, my academic research aims to bridge research in judgement & decision making, consumer behaviour, behavioural public policy and information systems research. My primary research focus is given to studying moderating factors and antecedents of information/privacy disclosure in online settings and the role of choice architecture (nudges) in developing interventions that stir information and privacy disclosure behaviour• Peer-reviewed publications in Computers in Human Behaviour, Journal of Economic Behaviour and Organizations, Journal of Behavioral Economics for Policy, PLOS One, Economia Politica• Proven record of generating research grants ($600,000+)

Listed skills include Market Research, Business Strategy, Competitive Intelligence, Market Analysis, and 10 others.