• First employee hired to develop and create brand DNA, oversee Product Development, Operations and launch brand in Prestige Retail• Successfully launched brand exclusively with retail partner Sephora US and Canada. Responsibilities included sales management, sales performance and growth strategy for all 650+ doors and Sephora.com• Partnered with Founder to ensure vision, mission and brand messaging were flawlessly executed and consistent across all touch points and channels of distribution• Managed and directed the overall strategy and relationship with global Sephora retail partners, ensuring brand and financial goals were met, while driving brand awareness for both brick & mortar and online areas of the business• Grew Sephora global business to $4M+ in 2 years resulting in 176% YoY sales growth and 183% YoY client growth due to rebranding, expansion and comp store growth• Led weekly cross-functional calls with Sephora US and Canada teams and led quarterly meetings with Sephora leadership team to drive continued growth strategy• Managed $300K+ annual trade and sampling budget to drive customer acquisition, customer retention and increase brand awareness• Led creative production strategies for brand assets and new product launches including pre and post-production efforts to ensure all assets were elevated and aligned with brand and retail guidelines• Hired and managed team members including Marketing, Customer Service, Organic Social Media (including paid and organic influencer outreach), Graphic Design and contractors (ie. copywriters photographers, design)• Collaborated with Operations to manage Sephora forecasts and inventory levels to ensure in-store & online stock availability• Led and managed all packaging artwork and copy for new product development, ensuring global packaging and QC regulatory requirements were met• Partnered with Head of Ecommerce on website, email strategy and campaigns, including SMS to drive direct-to-consumer growth strategy

• Manage global retail partners covering 2500+ doors (Largest retailers include ULTA; Sephora US, Southeast Asia, Australia, Europe; Shopper’s Drug Mart; Cult Beauty)• Build and manage comprehensive YoY retailer specific marketing calendars including new product launches, sampling, animations, campaigns, press events, mag + tab, social and influencer activity• Develop and implement full 360 retail marketing strategies aligned to global brand objectives to increase market share and achieve budget targets• Oversee development, execution and budget management for all visual merchandising planograms• Liaise with internal operations team on inventory, buys, etc. for new products, sampling and replenishment orders as needed• Support sales team in developing in-store programs, trainings and events to hit annual sales targets (creation of education and consumer-facing materials)

• Successfully launched and responsible for daily management, sales performance and growth for global retail partners including Sephora North America, Australia and South East Asia• Partnered closely with VP of Sales to develop effective business plans for retail partners including proper product mix, inventory management and marketing programs• Planned, executed and attended brands first international Sephora press event tour in Australia and South East Asia• Developed and delivered sales presentations and exclusive programs to increase store space and deliver a positive ROI• Reviewed and analyzed wholesale and retail sales reports to understand business opportunities, strengths and concerns• Created sales, marketing and educational programs resulting in increased consumer traffic in-store and online• Analyzed sales by door, market conditions and trends to determine customer volume potential, competitive pricing and advertising• Provided forecasts per account detailing normal flow and promotional volume ensuring accuracy and that inventory level targets were met• Worked cross-functionally with internal marketing and education teams to create and launch new products and promotions to drive business• Evaluated visual merchandising to ensure brand was represented at the highest levels and made recommendations as needed• Attended retailer market meetings, consumer-facing events and trade shows (i.e. Beautycon, Create & Cultivate, ULTA GMC, etc.)

• Utilized global knowledge and conversational Spanish skills to tutor business professionals in English for business and travel.• Assisted the start-up's pilot program and conducted Skype sessions for English tutoring.• Assessed the program and individual sessions and gave constructive feedback to manager.

• Administered all intern team activities and schedules• Conducted prospective intern interviews• Organized intern lobbying trip to Washington, DC to meet with members of legislature

• Reviewed insurance policies with customers• Kept records of customer interactions and transactions• Contacted and collected payments from customers• Resolved customers' service or billing complaints

• Assisted in redesign of corporate website• Managed Digital Financial Budget• Managed Digital Status Calendar to ensure team was on task weekly• Conducted an in-depth analysis of PepsiCo and its competing blogs• Participated in agency calls

• One of 25 applicants selected from a field of over 200 for the Summer 2013 workshop• Conducted research and gave a presentation on a program of vital economic impact• Studied and publicly reported daily articles on the Wall Street Journal and the Financial Times• Attended conferences lead by PhD Business Professors