Drive organizational growth and efficiency across various programs. Conduct market analysis and strategic planning to enhance brand visibility and increase student and community engagement. Streamline sales/registration workflows, improve business systems, support membership promotions. Identify and develop RFPs and grants for aquatics safety education, plan and execute water safety events, compiled and reported KPIs, prepare Quarterly Profit and Loss (P&L) statements. Cross-functional… Show more Drive organizational growth and efficiency across various programs. Conduct market analysis and strategic planning to enhance brand visibility and increase student and community engagement. Streamline sales/registration workflows, improve business systems, support membership promotions. Identify and develop RFPs and grants for aquatics safety education, plan and execute water safety events, compiled and reported KPIs, prepare Quarterly Profit and Loss (P&L) statements. Cross-functional collaboration and leveraging Business Psychology background to enhance team collaboration and communication. Show less

Initiate projects aimed at enhancing member engagement and retention, including “Mini-Meets” and implementing a fun activity to boost member satisfaction. Assess, modify, and approve workout plans submitted by team members. Conduct and oversee small and large group workouts for an inclusive fitness experience. UCSD Recreation created a new “Introduction to Calisthenics” class for my instruction.

Manage and implement projects and policies such as “The Mystery Shopper”, “Hooper Policy”, and “Shadow Shift” which aim to promote the program's fundamental principles of fun, inclusion, service, integrity, leadership, and community. Direct a team of 20 direct and approximately 60 indirect reports. Responsible for scheduling, recruitment, performance assessments, training, and supervision of staff. Trained to execute the facility-wide Emergency Action Plan (EAP).

Apply exemplary customer service skills, including clear communication both in person and online/over the phone, emotional intelligence, and organizational prowess. Contribute to the management of surf and swim programs at the #1 ranked surf school in the nation (via SD NEWS). Mentor newly hired personnel. Acquire a profound comprehension of the facility and its programs. Facilitate membership and merchandise sales while fostering a welcoming community for patrons.