Ajay Mathew

Ajay Mathew Email and Phone Number

Digital Marketing Consultant @ London, GB
London, GB
Ajay Mathew's Location
Paris, Île-de-France, France, France
Ajay Mathew's Contact Details

Ajay Mathew personal email

n/a

Ajay Mathew phone numbers

About Ajay Mathew

With a passion for driving growth and enhancing user experiences, I am a results-driven professional with expertise in digital marketing and pharmaceutical consulting. I'm graduating from the prestigious ESCP Paris, a top-25 MBA program, and am looking for exciting opportunities to help scale up and coming startups. As a Digital Analyst at Acquisit, a leading digital marketing startup in the MENA region, I manage a diverse portfolio of global clients, optimizing monthly media budgets of up to $500K to achieve peak monthly revenue of $15M. I orchestrate holistic paid media strategies, consistently exceeding annual company goals by 30% and identifying cross-sell opportunities that boost company earnings by 20%. I also leverage analytics and data visualization tools to facilitate data-driven decision-making and provide insights to clients and brand growth managers. Prior to this, I was a Product Manager at GMATClub.com, where I oversaw the development of a new product that drove a 30% revenue increase and elevated user satisfaction by 35%. I also worked as an Associate Consultant at IQVIA, a pharmaceutical consulting giant, where I took charge of commercial effectiveness projects, providing invaluable insights to pharmaceutical companies on market entry and decision-making. My journey has been marked by continuous growth, innovation, and mentorship, and I am excited to leverage my expertise in the different fields of my experience to excel with likeminded individuals. I look forward to contributing my unique blend of skills and experiences to a dynamic academic environment focused on entrepreneurship, healthcare management, and strategy. Let's connect and explore opportunities for collaboration and growth.

Ajay Mathew's Current Company Details
Freelance

Freelance

Digital Marketing Consultant
London, GB
Ajay Mathew Work Experience Details
  • Freelance
    Digital Marketing Consultant
    Freelance
    London, Gb
  • Acquisit
    Digital Marketing Strategist
    Acquisit Jan 2024 - Jun 2024
    Dubai, United Arab Emirates
    - Owned client relationship engagements for digital growth for 4 startups in the MENA region- Developed and executed comprehensive end-to-end digital marketing strategies, managing up to $800K in monthly budgets, resulting in $5M in revenue generation and significant growth for clients- Played a key role in pitching company services to potential clients, contributing to client acquisitions and long-term partnership
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  • Acquisit
    Digital Analyst
    Acquisit Mar 2022 - Jan 2024
    Dubai, United Arab Emirates
    Experienced Digital Marketing Account Manager specializing in data-driven strategies and performance optimization. Skilled in media planning, campaign management, and leveraging analytics to propel business growth.🚀 Key Achievements:- Managed campaigns with a monthly budget of $500K, consistently delivering exceptional ROI.Advised clients and brand growth managers on proven strategies to enhance ad quality, resulting in a remarkable 3x increase in performance.- Executed high-impact paid advertising initiatives on Google Ads, Bing, Meta, Twitter, Snapchat, and TikTok platforms.- Created LookerStudio dashboards, leveraging Data aggregator sources and other performance indicators to facilitate data-driven decision-making📊 Expertise:- Proficiently measured and reported on the performance of diverse digital marketing campaigns, ensuring transparency and actionable insights.- Leveraged strong analytical skills to identify trends, insights, and opportunities for optimization in spend and performance.- Collaboratively brainstormed innovative growth strategies to expand brand reach and engagement.- Evaluated end-to-end customer experiences across multiple channels and touchpoints, utilizing analytical insights to refine strategies and improve customer engagement.
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  • Gmat Club
    Product Manager
    Gmat Club Oct 2021 - Jan 2022
    Remote
    In this role I had the opportunity to help build GMAT Club's Forum Quiz- Lead everything from research to deployment of the product resulting in a 30% rise in revenue since involvement. User satisfaction increased by 35%.- Conducted surveys and interviews with users to assess customer needs to identify customer pain points. Utilized my experience in market research projects from my previous engagements to ask right questions to determine willingness to pay- Worked with developers to understand feasibility of features and efforts required, and combined this data with importance of features to prioritize new feature implementation- Increased MRR, Visitor conversion rate and NPS through improved user experience, tiered pricing strategies and product stability
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  • Iqvia
    Associate Consultant
    Iqvia Aug 2021 - Jan 2022
    Bengaluru, Karnataka, India
    In this role I took on more responsibilities in my team- Trained and guided fresher in the business processes followed: Got to help a colleague in exactly way I would have liked to be introduced to the pharma world- Led Project execution and delivery for Multi million projects: Experienced firsthand the pressures of project delivery from the perspective of the senior consultant - Owned delivery of commercial effectiveness projects, including market assessments, launch opportunity studies, clone brand analysis, product portfolio strategy, Rx-to-OTC Switch studies and KOL mapping to help pharma companies make key decisions on market entry- Implemented data visualization practices, saving the onshore office external software costs- Worked on numerous Covid Impact projects: I learned how the pandemic indirectly affected the sales of many other health departments
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  • Iqvia
    Business Analyst
    Iqvia Jul 2019 - Aug 2021
    Bengaluru Area, India
    Worked on exciting projects in the world of pharma and healthcare. - Performed Profiling, Segmentation and Targeting exercises along with Resource Optimization and territory alignment deliveries- Analyzed primary market research data for product launch strategy, pack, A/B testing and immersion research to assist pharmaceutical company decision makers- Worked in competitive intelligence department to research and track competition growth to support company business - Worked on tools including Excel, Powerpoint, Tableau, PowerBI, Regiograph, AllignMix-Theoretical knowledge in Python & SAS -Bagged the Nakshatra Award within two months of joining for quick upskilling and in team excellence-Top 25% of IQVIA's founding training program-Awarded Spotlight award for ensuring smooth project delivery in the absence other team members for a period of 4 months. Played a multi-facet role of filling into the shoes of the Consultant and Associate Consultant roles in their absence for extended periods.
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  • National Institute Of Technology Calicut
    Head Of Program Committee - Ragam 2019
    National Institute Of Technology Calicut May 2018 - Mar 2019
    Kozhikode, Kerala, India
    - Overlooked ideation, development and execution of 60+ cultural events- Involved in Cross-Functional team synchronization during the 3 day event.- Managed schedule creation and execution of events- Led Intra-committee PR activities - Spearheaded Content Creation for website and Social Media Marketing
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  • National Institute Of Technology Calicut
    Assistant Secretary - Literary And Debating Club
    National Institute Of Technology Calicut Aug 2017 - May 2018
    Kozhikode, Kerala, India
    - Supported in the organization of 20+ Literary events at schools called 'School Debutante' across India- Spearheaded and hosted the first edition of a poetry event called "Sunset by the Main" which continues to be held every year even today- Overlooked writing workshop in association with 'The Scribbled Stories'- Created university satirical news called "Crow Talks" that continues to operate till today. Continued active content creation for the news house till graduation.- Involved in the initiation of Humans of NITC digital magazine (HONIT C)
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  • National Institute Of Technology Calicut
    Event Coordinator - Ragam 2018
    National Institute Of Technology Calicut Sep 2017 - Mar 2018
    - Collaborated with the 40+ executives of Programme Committee to ideate, develop and execute events for south India's largest cultural fest- Organized the largest student-led dance competition in the region with Choreo Nite '18, attracting over 250+ participants. Assembled the team and together executed the smooth running of the event which had over an audience size of over 20,000. - Involved in tagline, web content and social media poster content creation- Brainstormed, ideated and created personality events from scratch
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  • National Institute Of Technology Calicut
    Event Coordinator - Tathva 2017
    National Institute Of Technology Calicut Apr 2017 - Oct 2017
    Kozhikode, Kerala, India
    - As joint head of program committee, I overlooked and collaborated on development and execution of 50+ technical and management events. - Managed schedule creation and execution of events by factoring in multiple variables including venue availability, multi event participants, guest of honors, time delay and infrastructure- Hands on coordination with faculty from 8 departments to facilitate a streamlined process for the whitepaper presentation event in which over 100 entries were received- Supported as editor for the Content Creation Team for website development and Social Media Marketing
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Ajay Mathew Skills

Leadership Python Data Analysis Project Management Relational Databases Postgresql Sqlite Microsoft Excel Business Analysis Public Speaking Statistics C++ Business Intelligence Sql

Ajay Mathew Education Details

Frequently Asked Questions about Ajay Mathew

What company does Ajay Mathew work for?

Ajay Mathew works for Freelance

What is Ajay Mathew's role at the current company?

Ajay Mathew's current role is Digital Marketing Consultant.

What is Ajay Mathew's email address?

Ajay Mathew's email address is aj****@****via.com

What is Ajay Mathew's direct phone number?

Ajay Mathew's direct phone number is (201) 801*****

What schools did Ajay Mathew attend?

Ajay Mathew attended Escp Business School, National Institute Of Technology Calicut, Abu Dhabi Indian School, Abu Dhabi.

What skills is Ajay Mathew known for?

Ajay Mathew has skills like Leadership, Python, Data Analysis, Project Management, Relational Databases, Postgresql, Sqlite, Microsoft Excel, Business Analysis, Public Speaking, Statistics, C++.

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