Ajay Mishra

Ajay Mishra Email and Phone Number

Assistant Vice President @ India Today
Noida, UP, IN
Ajay Mishra's Location
Noida, Uttar Pradesh, India, India
Ajay Mishra's Contact Details

Ajay Mishra work email

Ajay Mishra personal email

About Ajay Mishra

I am a Strategic Business Leader with a career spanning over 20 years in delivering exceptional business growth results across Media & Entertainment, and Advertising, Financial Services domains, consistently exceeding targets and enhancing marketplace presence through innovative formulating Sales & Performance Marketing Strategies.I have spearheaded the Marketing & CRM for various organizations while continuously using and upgrading my skills in Sales and Marketing Strategy Conception, Performance Marketing, Relationship Marketing, Revenue Generation, Brand Development.Successfully managing large-scale subscription business, creating high-impact marketing strategies, and optimizing consumer journeys to enhance customer lifetime value.Proven ability to lead cross-functional teams, manage P&L responsibilities, and implement innovative revenue-generation programs for diverse magazine brands. Demonstrated success in scaling revenue streams through digital channels and delivering consistent top-line growth.

Ajay Mishra's Current Company Details
India Today

India Today

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Assistant Vice President
Noida, UP, IN
Website:
indiatoday.in
Employees:
4467
Ajay Mishra Work Experience Details
  • India Today
    Assistant Vice President
    India Today
    Noida, Up, In
  • India Today
    Senior General Manager
    India Today Apr 2022 - Present
    Noida, Uttar Pradesh, India
    I am currently directing the Subscription business P&L for the group's publication brands. Leading paid channels and performance marketing for both app and web funnel while coordinating Affiliate Marketing, Referral Marketing, Referral Channels and Data Analysis and Reporting. Handling Google AdWords Marketing (PPC), forming campaigns and achieving positive results. Captaining end-to-end design and implementation of strategic campaigns including concept ideation, media, go-to-market strategy, and budget planning. Driving the subscription efforts for India Today, Business Today, Reader's Digest and TIME by successfully maintaining a healthy P&L. Defining and devising new user cohorts for directing effective campaigns and expanding CLTV. Executing and optimizing demand generation programs leveraging all digital channels to drive conversion metrics efficiently (website, email marketing, content marketing, SEO, PPC, Retargeting, Social Media, etc.)
  • India Today
    General Manager - Marketing & Circulation
    India Today Feb 2014 - Mar 2022
    Noida Area, India
    Steered the consumer revenue business stream for India Today Group's publishing business. Worked on the subscription P&L for the key brands (India Today, Business Today & Reader's Digest.) Delivered strategic direction to improve the business revenue by leveraging existing brand touch points and creating new ones. Devised a successful growth path to acquire growth by propelling revenue and profitability through consumers' business analytics and efficacious use of all in-house and external campaign channels.
  • Hansa Cequity
    Strategic Account Manager
    Hansa Cequity Jan 2012 - Feb 2014
    New Delhi
    Manoeuvred Customer clustering, analytics-driven campaign to generate more ROI for assigned clients using different analytics modelling. Driven and facilitated Key Accounts - Marks & Spencer, Yatra.com, Suzuki Motorcycles & Su-Kam. Drafted the CRM approach for Suzuki's superbikes customers.
  • Netambit Infosource & E-Services Pvt.Ltd
    Senior Manager - Marketing
    Netambit Infosource & E-Services Pvt.Ltd Mar 2010 - Jan 2012
    Noida
    Envisaged the customer relationship marketing plan for the various set of organization's business across Insurance, Loans, and Real Estate. Devised and established a multi-channel communication plan to include all one-to-one consumer communication. Formulated and executed individual marketing programs by leveraging direct mail, email, and mobile text as communication channels
  • Mrm Worldwide
    Manager - Operations
    Mrm Worldwide Feb 2002 - Feb 2010
    New Delhi Area, India
    Onboarded as an Executive and had grown across ranks. Managed various roles while performing extensively on two major loyalty programs in the automobile industry such as Hero MotoCorp GoodLife Program, and Maruti Suzuki Auto Card Rewards, among others.

Ajay Mishra Skills

Direct Marketing Loyalty Marketing Customer Engagement Project Management Distributed Team Management Relationship Marketing Analytics Loyalty Programs Customer Insight Mobile Marketing Crm Marketing Strategy Brand Management Integrated Marketing Campaign Management Team Management Financial Services Marketing Management Digital Marketing Management Lead Generation Database Marketing Market Research Segmentation Competitive Analysis Marketing Cross Functional Team Leadership Customer Retention Relationship Management Strategic Planning Customer Relationship Management Business Strategy Online Marketing Subscription Sales Subscriptions

Ajay Mishra Education Details

Frequently Asked Questions about Ajay Mishra

What company does Ajay Mishra work for?

Ajay Mishra works for India Today

What is Ajay Mishra's role at the current company?

Ajay Mishra's current role is Assistant Vice President.

What is Ajay Mishra's email address?

Ajay Mishra's email address is aj****@****ail.com

What schools did Ajay Mishra attend?

Ajay Mishra attended Symbiosis Centre For Distance Learning, The Global Open University, National Institute Of Information Technology, Delhi University.

What are some of Ajay Mishra's interests?

Ajay Mishra has interest in Social And Buisness Networking.

What skills is Ajay Mishra known for?

Ajay Mishra has skills like Direct Marketing, Loyalty Marketing, Customer Engagement, Project Management, Distributed Team Management, Relationship Marketing, Analytics, Loyalty Programs, Customer Insight, Mobile Marketing, Crm, Marketing Strategy.

Who are Ajay Mishra's colleagues?

Ajay Mishra's colleagues are Suman Srivastava, Vishal Singh, Aasim Saifi, Anita Britto, Amar Bou, Rh Rohit Yadav, Maneesh Tyagi.

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