17 years of successful career track in admissions and marketing, well-known in the industry for generating and maintaining revenue and profit growth in highly competitive education management firms. Excellent communicator with a consultative sales approach, strong negotiation skills, great problem-solving talents, and people management expertise. Identified opportunities quickly, tightened my emphasis, and gave tactical business solutions in the education management space. Currently running a thriving outreach services business in Calcutta, where we collaborate with universities all across India and the world to offer them with opportunities to network with various stakeholders in high school.
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Founder Director - OutreachStudent Outreach May 2022 - PresentIndia -
Director AdmissionsVidyashilp University Jan 2022 - Apr 2022 -
Founder Director - OutreachStudent Outreach Feb 2020 - Jan 2022IndiaI founded Student Outreach in the year 2020 after identifying potential in outreach services, particularly in India's eastern region. We are largely focused in the eastern part of India, where we provide services to leading universities in India and abroad, assisting them in developing relationships with key stakeholders in the K-12 segment. We provide a selection of offline and online workshops, seminars, webinars, faculty development programs, and networking events where universities can… Show more I founded Student Outreach in the year 2020 after identifying potential in outreach services, particularly in India's eastern region. We are largely focused in the eastern part of India, where we provide services to leading universities in India and abroad, assisting them in developing relationships with key stakeholders in the K-12 segment. We provide a selection of offline and online workshops, seminars, webinars, faculty development programs, and networking events where universities can engage with leading schools and their high school students.We are steadily expanding our presence in Nepal, Bhutan, Bangladesh, Singapore, and neighboring countries, in addition to reaching other regions in India. Show less -
Avp, Admissions And BrandingNshm Knowledge Campus Jan 2019 - Jan 2020Perceiving, developing, and implementing an integrated communications strategy and marketing plan across many media to raise awareness of the College and recruit talent, both students and faculty. Create the College's overarching brand.Key advisor to senior management on admissions policy, trends anddevelopments and to oversee the conversion of leads to applicants and finallyenrollment.Using digital and social media to meet the overall goals of increasing target audience… Show more Perceiving, developing, and implementing an integrated communications strategy and marketing plan across many media to raise awareness of the College and recruit talent, both students and faculty. Create the College's overarching brand.Key advisor to senior management on admissions policy, trends anddevelopments and to oversee the conversion of leads to applicants and finallyenrollment.Using digital and social media to meet the overall goals of increasing target audience awareness, positive associations, and intent to apply/recommend.Create business ideas and strategies to help the Institute meet its enrollment goals.Manage admissions and outreach teams, processes, and resources to achieve profitable growth.Leading collaboration with brand, digital, and public relations agencies to provide compelling, timely, and cost-effective results. Plan all BTL and ATL activities.Create and manage enrollments and marketing budgets, as well as oversee the creation and maintenance of budgets for internal operations.Designing and implementing an effective student outreach and engagement exercise across selected schools with the goal of generating excellent applications in accordance with the university's changing goals.Establishing good relationships with school principals/counselors and student ambassadors. Representing the college at regional, national and internImproving student/teacher/parent engagement via workshops and eventsRepresent the institution on a variety of significant platforms and events in order to increase brand appeal.Creating and guiding a suitable team to accomplish the aforementioned goals.Develop and implement short- and long-term goals, objectives, policies, and operational processes.Monitor student, market, and competitor activity and plan appropriatelyDirect and oversee the organization marketing department in order to find and generate new students.Building and coaching an appropriate team to achieve the above. Show less -
National Head - AdmissionsTimes Professional Learning, A Division Of Bennett, Coleman & Co. Ltd Nov 2017 - Dec 2018Entrusted with the overall responsibility of spearheading profitability pertaining to the flagship product nationally.Product marketing strategies, product gap analysis initiatives. Competitor analysis, pricing strategiesEnrollment and revenue target achievementPlanning and implementation of on-ground activities for generating leads. Identifying and appointing Channel Partners for revenue generationConceptualizing the brief for creative and ad… Show more Entrusted with the overall responsibility of spearheading profitability pertaining to the flagship product nationally.Product marketing strategies, product gap analysis initiatives. Competitor analysis, pricing strategiesEnrollment and revenue target achievementPlanning and implementation of on-ground activities for generating leads. Identifying and appointing Channel Partners for revenue generationConceptualizing the brief for creative and ad releaseProvides information for management by preparing short-term and long-term product sales forecasts and special reports and analysesDelivers the operating plan: achievement of growth objectives including market share, revenue, profit and return on investment for all the channels/categories of business and/or key customersResponsible for managing and implementing marketing activities through research, strategic planning and it's implementation. Show less -
Regional Business Manager - EastTimes Professional Learning, A Division Of Bennett, Coleman & Co. Ltd Apr 2015 - Oct 2017Kolkata, West Bengal, India -
Zonal Business Manager - EastTimes Professional Learning, A Division Of Bennett, Coleman & Co. Ltd Feb 2013 - Mar 2015Kolkata, West Bengal, IndiaP&L across product lines for in-house products for the centresActivation of BTL plans for lead generationResponsible for College outreach programs, Institutional and Corporate Tie-ups for generating revenuesDeveloping revenue strategies for 3 separate products -Banking Management, Digital Marketing and SAP EducationTeam managementNetworking with industry to identify suitable and relevant job opportunities for graduating students -
City Head - Admissions And MarketingIms Learning Resources Pvt. Ltd. Jan 2006 - Jun 2012Delhi, IndiaAchievement of Revenue and Enrollment targetsEnsure adherence to program delivery standards for all coursesChampion academic excellence and stellar student experiencesEnsuring adherence to program flow and scheduleManage the strategic assignment of Faculty Members to classes, tutoring students, and eventsCollege tie ups for conducting classes and seminars in their campus -
Marketing ExecutiveIms Learning Resources Pvt. Ltd. Sep 2002 - May 2004Kolkata, West Bengal, IndiaResponsible for all the BTL activitiesLead GenerationCollege Tie Ups
Ajay Sharma Education Details
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Marketing -
Calcutta UniversityBusiness/Commerce, General
Frequently Asked Questions about Ajay Sharma
What company does Ajay Sharma work for?
Ajay Sharma works for Student Outreach
What is Ajay Sharma's role at the current company?
Ajay Sharma's current role is Founder Director - Student Outreach.
What schools did Ajay Sharma attend?
Ajay Sharma attended Globsyn Business School, Calcutta University.
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Ajay Sharma
Microsoft Power Platform | Low Code | Power Apps | Automate | Power Bi | Ai Builder | Analytics | Data Visualization | R | AthleteGurgaon -
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2yahoo.com, rockwellcollins.com
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Ajay Sharma
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Ajay Sharma
Hyderabad1gmail.com
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