Regional Business Head (Cg)
CurrentThe State Chhattisgarh is divided into two circles namely CG1 & CG2. Team consists of 2 CBHs, 2 Town Managers, 3 FSE, 11 FOS & 26 Distributors & 2 SS.Responsibilities:•Responsible for formulating the AOP Targets & achieving the Agreed AOP Targets for the calendar year.•Responsible for ensuring Judicial Allocation of Assets (DFs & Pushcarts) as per the AOP and ensuring desired sale comes from the New Assets resulting in achievement of the AOP Targets.•Ensuring Full Utilization of the Old Assets (DFs & Pushcarts) as per the norms of the Company.•Manage and Work with Circle Business Heads and drive sales efforts.•Monitor and review execution.•Ensuring that Sales Automation Tool – Bizom to be used at all levels on daily basis starting from FOS Level to CBH Level and across all Distributors & SS. •Ensuring Each & Every Distributor achieves their Monthly Targets.•Distributor & Retail expansion drives as per the agreed AOP to generate the incremental revenue.•Supporting CBHs in formulating the Engagement/Incentive Programs for the Key Outlets & Distributors.•Continuously looking for the opportunity to convert Key Outlets of Competition to start selling TNT Ice Cream.•Proper Product Mix – Continuously working to ensure High MRP Products (Novelties, TUBS, Smart Packs & Combo Packs) to increase the VPO and in turn increase the profitability of the company.•Ensuring Adequate Investments in stock & in Proper Infrastructure (Cold Room, Deep Freezers, Shipper Boxes, Chill Pads, Insulated Delivery Bags, Delivery Vehicles, Delivery Boys etc) at every Distributor & SS point to cater the market properly.•To ensure Timely Claim & Scheme Settlements of the Distributors & SS.•Visiting market for getting the Feedback on Products and Services and also for getting the Insight on Competitor Activities.•Ensuring Participation in Mela & Events to create brand recall among the customers.