Andrew Mckinney Email & Phone Number

United States

Dallas-Fort Worth Metroplex

Business Development ManagerThe Martec Group, Full Cycle Consulting Feb 2023 – Oct 2023 DFW, TX● Primarily supported Verizon, which was a $150K new client that I brought in via cold calling and prospecting. One of the largest new projects in company history. I had built up a $600K new business pipeline through cold calls, conferences and various methods of prospecting (LinkedIn… Show more Business Development ManagerThe Martec Group, Full Cycle Consulting Feb 2023 – Oct 2023 DFW, TX● Primarily supported Verizon, which was a $150K new client that I brought in via cold calling and prospecting. One of the largest new projects in company history. I had built up a $600K new business pipeline through cold calls, conferences and various methods of prospecting (LinkedIn InMail, ZoomInfo, etc). ● Consulted with leadership to help change and improve the new business prospecting process leading to higher lead conversions company wide. ● Martec is a full cycle consulting company that specializes in Emotion Intelligence, Market Intelligence and Customer Intelligence. Show less

Dallas-Fort Worth Metroplex

Director of Marketing & Strategic AccountsThe Insights Association, Governmental Non-Profit June 2021 - July 2022 DFW, TX● Worked supporting the top 10 US market research agency accounts at the Insights Association and was assigned the 30 brands. National territory management from California to New York in North America, France & the UK.● The Insights Association is a corporate and individual… Show more Director of Marketing & Strategic AccountsThe Insights Association, Governmental Non-Profit June 2021 - July 2022 DFW, TX● Worked supporting the top 10 US market research agency accounts at the Insights Association and was assigned the 30 brands. National territory management from California to New York in North America, France & the UK.● The Insights Association is a corporate and individual membership-based non-profit that is board ran and supported by members of the market research community. I was also Director of Market research for 6 months and shared responsibility for account management and new clients in the agency and end client space for Fortune 100 to Fortune 1000 companies.● IA members are innovators in software, data analytics, data collection, market and social research. They span companies large and small, including Nielsen, Kantar, Ipsos, IQVIA, Concentrix, GfK, and Material; the insights departments at such major brands as Comcast, Hulu, Eli Lilly, Bayer, BET Networks, Travelers, Nestle Purina, MetLife; and countless individual practitioners in the insights space. Show less

Dallas-Fort Worth Metroplex

Senior Account Executive. SurveyMonkey, Market Research March 2020 - April 2021 DFW, TX● Drove prospecting, lead conversion, and sales strategies to acquire and expand new business within territory, implementing strategies to engage new business, deliver messaging… Show more Senior Account Executive. SurveyMonkey, Market Research March 2020 - April 2021 DFW, TX● Drove prospecting, lead conversion, and sales strategies to acquire and expand new business within territory, implementing strategies to engage new business, deliver messaging, and generate engagement.● Focused on CPG vertical for concept testing, agile research, and custom quantitative research engagements.● Leveraged extroverted personality and empathetic communication skills to creatively establish productive business relationships.● Landed meetings with Nike, Hilton, SaveTheChildren, BBC, PBS, Preply, General Mills, Mondelez, and other top tier accounts.● Achieved $225K in new business during a challenging economic season, with pipeline is close to $300K for Q1. Show less

Dallas-Fort Worth Metroplex

Lucid, LLC July 2018 - October 2019 DFW, TX ● Closed 14 new clients with a mix of managed service revenue and annual software contracts, via business strategies.● Focused primarily on API integration potential clients, with an additional focus on breaking Market Research Agencies, Brands, Public Relations, and Polling clients, instead… Show more Lucid, LLC July 2018 - October 2019 DFW, TX ● Closed 14 new clients with a mix of managed service revenue and annual software contracts, via business strategies.● Focused primarily on API integration potential clients, with an additional focus on breaking Market Research Agencies, Brands, Public Relations, and Polling clients, instead of technology platforms.● Actively provided demos of Lucid Marketplace software to prospects as a strategy for effective sales.● Implemented strategy to personally generate 90% of leads, with only 10% from inbound lead source.Lucid, LLC DFW, TX● Grew software revenue by $1.5M through a consultative approach to sales and business development.● Closed sales and executed new SaaS contracts for Fulcrum platform through cold outbound activity, with each contract worth~$300K in average lifetime revenue.● Succeeded for six months on the West coast in new territory with zero past clients due or previous contracts.● Developed new business through through cold calling, conferences, LinkedIn, Hunter.io, and combing through old leads.● Introduced Growbots as an automated method to reach large sums of people at once.● Generated $200K+ in managed services revenue through personal clients, referrals, and SaaS contracts via prospecting. Show less

Plano, Texas, United States

Manager, Client Development - Corporate Channel August 2014 - May 2015Research Now DFW, TX● Developed and fostered relationships with several Fortune 500 companies.● Consulted on comprehensive sales strategy, leveraging suite of research services for enterprise marketing research professionals.● Grew a current portfolio and prospected new opportunities within a defined territory.● Leveraged online, mobile, digital, and social media research methodologies to engage… Show more Manager, Client Development - Corporate Channel August 2014 - May 2015Research Now DFW, TX● Developed and fostered relationships with several Fortune 500 companies.● Consulted on comprehensive sales strategy, leveraging suite of research services for enterprise marketing research professionals.● Grew a current portfolio and prospected new opportunities within a defined territory.● Leveraged online, mobile, digital, and social media research methodologies to engage respondents and meet client objectives.Manager, Client Development - Strategic & MRA Groups January 2012 - July 2014Research Now DFW, TX● Created customized, quick-turn quantitative and qualitative research engagements for 70+ clients (portfolio valued at $3.0M) and ran 350+ projects in 2013 within defined scope and budget.● Successfully landed 45 new clients with a cumulative value of $600K (including an individual project worth $100K), exceeding initial goal of $150K new business by 3X in 2013.● Consistently built and maintained new and existing client relationships, managing projects from conception to completion.Sales Support Executive - MRA Groups March 2010 - January 2012Research Now DFW, TX● Created customized medical market research quotes for sales managers, sales directors, and executives.● Innovated to develop training presentation (The Managed Care Organization Gap) to educate healthcare executives on new revenue possibilities. Show less