Hey 👋🏻I am primarily BUILDING LesGo!I’m a growth strategist, marketer, and content creator.I have worked with some of the country’s top F&B, Apparel, Pet Care, Real Estate, and other industries.My journey into marketing began with a deep curiosity about understanding the emotions and desires of customers, driving remarkable growth for brands. In the past 30 days alone, I’ve reached an impressive 2 million accounts and engaged over 145k accounts, gaining invaluable insights into content creation and audience needs.While marketing and content creation are my forte, I’m also passionate about storytelling and contributing to the design and branding of companies. I firmly believe that a brand is more than just a logo and color scheme—it’s about fostering strong customer relationships and delivering what customers truly want.When I’m not immersed in work or chasing deadlines, you’ll find me spending time with as many dogs as possible.
Chaloo.Fir
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Content DirectorChaloo.FirBengaluru, Ka, In
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Content CreatorChaloo.Fir Mar 2024 - PresentBangalore
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Digital & Content Strategy ManagerOdigma Sep 2023 - Apr 2024Bengaluru, Karnataka, India✅ Led a proficient 16-member digital and content team across 9 different sectors.✅ Implemented GTM strategies, brand pitches, product marketing, and designs for various sectors.✅ Acquired and onboarded 7 new companies, handling brand pitches and ad account management.✅ Managed high-value client retainers averaging from 7-12 lakhs per month, including ad budgets, with leading brands.✅ Led multiple successful campaigns, including a 9 CR booking in 2 days and 100% project booking within 2 weeks in a new market. -
FounderAiforme.Wiki Apr 2023 - Dec 2023IndiaAs the Founder and CMO of AIforme.wiki, I take pride in leading the following key responsibilities:Platform Development:✅ Spearheading the creation and development of AIforme.wiki platform, leveraging technology and an extensive database.✅ Ensuring a user-friendly interface, visually appealing design, and seamless navigation for an enhanced user experience.Innovating User Delight:✅ Brainstorming & Crafting personalized experiences that exceed user expectations and leave a lasting positive impression.✅ Implementing user feedback and insights to introduce new features and enhancements.Content Strategy:✅ Devising and executing a comprehensive content strategy aligned with AIforme.wiki's objectives, Implementing SEO best practices and KPIs.Marketing Campaigns:✅ Strategizing and executing viral and growth marketing campaigns to enhance brand awareness and engagement.✅ Coordinating product launches, press releases, and PR events to garner positive media coverage.✅ Cultivating partnerships with influencers and industry stakeholders to expand the platform's reach.User Experience and Design:✅ Contributing to the platform's design, ensuring a seamless and intuitive user experience.✅ Ensuring all design elements align with AIforme.wiki's branding guidelines.Collaboration and Partnerships:✅ Nurturing relationships with AI companies and industry experts to enhance the platform's offerings.✅ Working closely with the sales team to develop marketing collateral that supports their efforts.✅ Collaborating across departments to maintain a cohesive brand message and customer-centric approach. -
Head Of ContentAcadza Technologies Pvt. Ltd Jan 2022 - Aug 2023Bengaluru, Karnataka, IndiaAs the Head of Content and Digital Marketing Manager for Acadza Technologies, an Edutech for JEE and NEET preparation, I had the privilege of leading the following:Website Development:✅ Played a pivotal role in the creation of the company website from scratch.✅ Ensured the website was user-friendly, visually appealing, and SEO optimized.✅ Conducted thorough quality assurance (QA) checks to ensure the website was error-free.Content Strategy:✅ Developed and executed a content strategy that aligned with the company's objectives and key performance indicators (KPIs).✅ Managed a team of writers to produce high-quality, engaging content.✅ Ensured that all content was optimized for SEO and followed industry best practices.Marketing Campaigns:✅ Spearheaded numerous viral and growth marketing campaigns that generated buzz and increased brand awareness.✅ Coordinated product launches, press releases, and PR events that received positive media coverage.✅ Collaborated with influencers, schools, and other partners to expand the company's reach.Design and User Experience:✅ Contributed to the design of the company's app and website.✅ Created user flows and wireframes that optimized the user experience.✅ Ensured that all designs and content were consistent with the company's branding guidelines.Collaboration and Partnerships:✅ Facilitated tie-up meetings with schools and other institutions to expand the company's partnerships.✅ Worked closely with the sales team to develop marketing collateral that supported their efforts.✅ Collaborated with other departments to ensure a cohesive and consistent brand message.Overall, my experience as a Head of Content and Digital Marketing Manager at Acadza Technologies has equipped me with the skills and knowledge necessary to succeed in the fast-paced world of brands. -
Freelance Content WriterFreelance Sep 2016 - Aug 2023•Writing data-driven content around marketing, sales, real estate, eCommerce, and associated software as a service.•Conducting content refreshes to resurrect outdated blog entries and improve your rankings.•Creating, rather than just publishing, exceptional case studies that make your clients the hero and increase social proof and credibility.
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Assistant Marketing ManagerWiggles India Aug 2020 - Apr 2021Pune, Maharashtra, India✅ Developed and executed strategies that resulted in increased customer engagement and revenue growth.✅ Collaborated with cross-functional teams to identify customer pain points and develop targeted solutions.✅ Analyzed customer data to gain insights into customer behavior and preferences, and used this information to optimize content and marketing campaigns.✅ Managed and mentored a team of content creators and marketing professionals, ensuring the team was aligned with company goals and KPIs.✅ Built and maintained positive relationships with key customers, responding to their needs and ensuring their satisfaction with our products and services.✅ Coordinated and managed successful PR events, ensuring effective communication and engagement with customers and stakeholders.✅ Provided regular reports to senior management on customer feedback, engagement, and revenue metrics.✅ Developed and implemented a content editorial calendar to ensure consistent and high-quality content across all channels.✅ Conducted ongoing market research to stay up-to-date on industry trends, customer needs, and emerging technologies.✅ Worked closely with sales and customer support teams to ensure a seamless customer experience from initial contact through post-sale support. -
Social Media Assistant ManagerXrbia Developers Sep 2019 - Aug 2020Pune Area, India✅ Experienced in deliberate planning, strategy, and goal setting, with a focus on developing brand awareness and online reputation.✅ Managed content across various channels, including the company website and social media platforms, to communicate with potential leads and businesses.✅ Skilled in reputation management and creating and publishing high-quality content that aligns with organizational goals.✅ Implemented an editorial calendar to manage content and plan specific, timely marketing campaigns.✅ Leveraged various marketing tools to ensure effective content management and seamless integration of all marketing channels.✅ Successfully managed and oversaw all social advertising campaigns, ensuring maximum reach and engagement. -
Social Media Marketing StrategistBat Digital Media Jul 2019 - Sep 2019Pune Area, India✅ I created and executed winning strategies that exceeded client expectations.✅ I managed social media accounts for a diverse array of clients across sectors such as Automobile, Fashion, Healthcare, and Beauty, providing tailored content that resonated with each audience.✅ My writing skills enabled me to produce high-quality blog posts and social media content that captured the essence of each brand.✅ I strategically planned viral events and contests that drove engagement and increased brand awareness for my clients.✅ By studying analytics and leveraging data-driven insights, I planned and executed social media calendars that consistently delivered impressive results.
Akanksha Singh Education Details
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Civil Engineering -
Civil Engineering
Frequently Asked Questions about Akanksha Singh
What company does Akanksha Singh work for?
Akanksha Singh works for Chaloo.fir
What is Akanksha Singh's role at the current company?
Akanksha Singh's current role is Content Director.
What schools did Akanksha Singh attend?
Akanksha Singh attended Symbiosis Centre For Distance Learning, Savitribai Phule Pune University, Savitribai Phule Pune University.
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Akanksha Singh
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Akanksha Singh
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AKANKSHA SINGH
Bengaluru
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