Developed and implemented effective strategies aligned with organizational needs.Lead team through requirement gathering, design specification, strategy & coordination to ensure that the customer's business process requirements are met.Managed deliverables and timelines for all undertaken initiatives to meet client requirements related to Campaigns, Search Engine Optimization, Google Adwords, ORM & Website.Forming strong relationships with the client and developing communication channels between the relevant parties.Applied honed problem-solving skills to analyze and resolve issues impacting business operations and goals achievement.Using operational metrics and reports, performed weekly & monthly review analysis of the projects and ensured that the targets are achieved.Worked closely with website and designing team to meet client requirements for functionality, scalability and performance.

Responsibilities included a combination of:- Managing key client accounts- Liaising and updating stakeholders on the status of projects- Planning digital campaigns from the initial stages to final delivery- Tracking the project deliverables and matching those with agreed deadlines- Reporting on success criteria for delivered projects by measuring results- Keeping track of latest digital campaign trends and analyzing the digital behavior- Continuously assessing working methods and processes and making recommendations for improvement- Identifying and implementing KPIs and project milestones- Reviewing project resources and providing an analysis on whether they meet the demands of the project- Forming strong relationships with the client and developing communication channels between the relevant parties- Ensuring key Service Level Agreements are met- Overseeing the project’s financial budget, notifying stakeholders of key cost implications, changes to budget, spending and cost changes- Analyzing the success of client campaigns, producing reports and data analysis as supporting evidence- Working as part of a team to win new business and develop current client relationships as part of the business pipeline- Keep a track of all Search Engine Optimization Activities

Responsibilities included a combination of: - Deliberate planning, strategy and goal setting - Development of brand awareness and online reputation - Content management (including website) - SEO (search engine optimization) and generation of inbound traffic - Cultivation of leads and sales - Online Reputation Management - Social Media Optimization Activities

Responsibilities included a combination of: - Content management (including website) - Building Online Campaigns for several verticals like Education, Ecommerce, Healthcare, etc. - Coordinating with clients for OOH Advertising Campaigns - Development of brand awareness and online reputation