With 12+ years of experience, my specialties are in apparel design & consulting, fashion illustration, production management, product development, technical design, brand management, design strategy, creative direction, and brand development.As a design professional, I execute senior leadership through practice from concept direction to final product. With a strong understanding of design principles, management and with a reputation for exceptional creative direction, I design with purpose, entrepreneurial spirit and with a brand-right assortment mentality. My background includes a journey into casual wear and ready-to-wear, then into activewear, performance, seamless, outerwear, lifestyle and denim. I've also have designed bags and leather goods. Currently involved in the world of activewear, lifestyle, denim and accessories. I design both menswear and womenswear.I love what I do, there is no doubt about it. I lead by example and continue to learn and better my skill set as this industry is ever-changing. I’m passionate about design intelligence, inspired by culture & people, and driven by creative expression.